entrepreneurship in kerala assignment

5 Inspiring Women Entrepreneurs from Kerala

Women in Kerala are more privileged than in any other state of our country. This state boasts of 92.07% female literacy, higher sex ratio of 1084 females for 1000 males, whilst ranking low on child marriages, infant mortality rate and maternal mortality rate. However even with these positive attributes only 11.3% of women choose entrepreneurship as their career. Though the government of Kerala has initiated various schemes to empower women entrepreneurs, unwanted fear, risk, lack of motivation and support from family are some of the reasons which averts women from taking off the entrepreneurial journey.

Being an entrepreneur is no cake walk and there are some women who have taken the plunge and attained the pinnacle of success. Also entrepreneurship is not always about money, business or investments. Entrepreneurship is about taking risks and challenges to do something different, something incredible which empowers yourself and others around you. On this women’s day Kerala Insider brings out to you five women from different walks of life who have taken the decision to tread this path.

Sheila Kochouseph Chittilapally, Managing Director, V-Star – One of the most well-known woman entrepreneur from Kerala, her company V star is now a 75 crore business. Her efforts has made V star one of the leading lingerie brand in Kerala with its presence in the Middle East as well. The business also contributes by giving employment to around 180 people with 2000 tailors who are mostly women from rural background.

There is no short cut to become successful in your life. You will have to toil hard to set up a business enterprise. Hard work and consistency can only take you to heights.

Beena Kannan CEO, Seematti –  Seematti is a well know name among saree lovers and so is Beena Kannan. Her dedication and hard work has tangibly grown her brand from a small saree shop to the one of the most sought after saree retailers of Kerala. With stores opening across the state, Beena Kannan who is a saree designer herself says she is on her toes to excel as a designer as well as an entrepreneur.

Greatest obstacle is a misnomer. It depends on one’s perception. Since we are in this field since 1910, our obstacles are different from those who began 10 years ago, yet another challenge is reading the pulse of the market every year.

  Harsha Thachery, Founder and CEO Masalabox – Necessity is the mother of invention which is true for Harsha Thachery. During her maternity leave, she began to explore healthy and preservative free food options when she found out that there were numerous home chefs mostly women who catered these healthy home cooked food. Seeing the potential she soon launched her e platform masalabox with 100 home chefs delivering fresh, healthy and preservative free meals on pre booking system. Masalabox is now there in Kochi and Bangalore with major expansion plans in the pipeline.

Being a woman entrepreneur, I was not greeted with sexist notions, but there actually were nice, helpful people out there ready to nurture and encourage every step of the way.

Poornima Sreelal – Founder and CEO Jobveno.com – Poornima Sreelal and her job portal Jobveno.com is a social innovation which helps laymen search and apply for jobs even without a resume. The portal is a boon for blue collar job seekers, housewives and students and this differentiates the platform from other job portals. Based in Cochin, Poornima reiterates that her job portal eliminates the resume centric job search approach and solves this gap in the employment industry. Recipient of many awards Poornima aims to spread her portal services across the country.

The only thing in life which is unique is time, because you can recall everything but not time. I believe that 24 hours in a day is your investment in life. The choice is up to you to plan it wisely. Everyone in this world have the same investment of time. Some people create miracles out of it.

Sally Varma, Program Manager, Street Dog Welfare at Humane Society International – Sally Varma is an entrepreneur with a difference. Her passion and love for animals made her pursue a career in “catching dogs” to journalism. Yes it is true. She catches dogs, sterilizes them and then releases them back to the streets. Sally says it may sound simple but is actually an arduous task as most dogs would be in bad condition prolonging the treatment time. However Sally is no way deterred by the challenges which was evident during the recent Kerala floods. Her zest and zeal towards executing her passion saved many animals from being washed away. For her efforts she has been bestowed the honorary welfare officer certificate from the Animal Welfare Board and Indian President’s medal for being one among 100 selected women who render exemplary service to the country.

Probably, I am the only woman in Kerala to engage in this occupation. So most often I am teased for what I do.

Hope these women and their achievements will inspire and motivate other women who are on the verge of taking the plunge and chasing their dreams. Happy International Women’s Day- 2019!

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Entrepreneurial Success in Kerala

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Riaan Steenberg

This paper presents the results in improvement of business plans through an education model designed from working with 826 South African entrepreneurs over a period of 1 year and extracts the curriculum that contributed to the successful creation of bankable business plans. Initially,​ 13% of entrepreneurs had a business concept, often based on micro-enterprise while eventually 75% of entrepreneurs had a bankable business plan with a planned minimum turnover annually of R 2 million per annum. The unit of study is the entrepreneurial business concept and the objective is to link the critical requirements of South African entrepreneurs to a valid education programme. The study found that a program based on concepts of context, business models, ownership concepts including the entrepreneurial spirit, customer and product design and sustainability created the 470% increase in fundable business concepts. This link was confirmed through a broad national research study that targeted South African entrepreneurs and that evaluated their persona’s and both submission rates and quality of submissions was used to show the efficacy of a targeted education programme.

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IOSR Journals publish within 3 days

The objective of this study is to investigates the critical factors of entrepreneurial competencies for Successfully Managing Micro and Small enterprise in Ethiopia. A structured questionnaire,containing 20 variables, has been used to collect data by survey and the target populations are manufacturing micro and small enterprise in Dessie, Kombolach and Haik City Administration. Total sample size was 200 and the researcher used Factor Analysis to identify the critical factors of entrepreneurial competencies for Successfully Managing Micro and Small enterprise. The study has identified 8 key factors from from 20 factors have been selected by conducting factor analysis as significant for successfully Managing Micro and Small enterprises. Those areNetwork competence and Commitment competence.This study also may have implications for counselors, policy makers, trainers and also entrepreneurs. The findings of this research have revealed some implications for future practitioners and researchers whose aim is to study about entrepreneurs' competence. Another implication that can be taken in to consideration for future research is the fact that factors identified by this research can be used to build a model for entrepreneurs' competence.

Dr. H R Laskar

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Small business entrepreneurs play a significant role in the economic development of Sri Lanka. However statistics indicate that most of the small businesses fail, despite their importance to the economy. Researches signify several reasons for their failure, in which lack of entrepreneurial traits being a major reason. Siropolis (1994) had identified six major entrepreneurial traits to be found in entrepreneurs, while four of them such as creativity and innovation, risk taking, selfconfidence and hardworking which are believed to be most significant have been taken in this study for consideration. Pickle (1964) points out that if entrepreneur characteristics condition a business success or failure, then identification of these features is a important value as a predictor, to degree, of a success or failure.

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Steven Gedeon

It is widely acknowledged that the field of entrepreneurship lacks a single unified and accepted definition for the term " entrepreneurship ". This article analyzes the different theoretical roots of entrepreneurship. Not surprisingly, different theories resulted in a conflicting array of definitions describing entrepreneurship in terms of dynamic change, new combinations, exploiting opportunities, innovation, price arbitrage, risk, uncertainty, ownership, new venture formation, non‐control of resources, asymmetries of information, superior decision‐making, personality traits, monopoly formation or something else. What were previously viewed as contradictory definitions can now be seen to describe complementary lexicon terms or " sub‐ domains " of entrepreneurship such as " corporate entrepreneurship " , " social entrepreneurship " or " opportunity entrepreneurship ". The sub‐domains that arise from different theories are organized into a coherent lexicon using simple classification taxonomy. A wide array of sub‐ domain terms is thus organized into a lexicon that can be used to describe the different aspects of entrepreneurship. This article started as the author's own quest to make sense of the entrepreneurship literature. It is hoped that the proposed lexicon will contribute to a shared foundational terminology for the field of entrepreneurship that will make sense to both academics and practitioner entrepreneurs.

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How Kerala’s startup ecosystem is staying afloat during the pandemic

During the ongoing coronavirus pandemic, new startups across kerala were launched and existing ones gained traction in spite of several challenges.

Updated - April 22, 2021 05:57 pm IST

Published - April 22, 2021 04:10 pm IST - Thiruvananthapuram

Employees of All About Innovations (AAI) at work at their site in Alappuzha district, Kerala

Amidst the pandemic-induced economic downturn, new startups were launched and existing ones adapted. As per Kerala Startup Mission (KSUM), the nodal agency of the Kerala Government for entrepreneurship development and incubation activities, over 400 new companies have been registered since March 2020.

(Subscribe to our Today's Cache newsletter for a quick snapshot of top 5 tech stories. Click here to subscribe for free.)

“Although many lost jobs, many adapted to the scenario where remote working became the new normal, something we had expected to happen in the next five to 10 years,” says Ashok Kurian Panjikaran, manager (business linkages and incubation), KSUM.

Operational expenses of the startups were reduced as KSUM waived the rent for four months and gave a two month-rent subsidy. Online events were conducted to bring more business for the startups and to showcase their products. “Several startups came up with COVID-related solutions. While the hospitality industry was down, education, health and sectors that required remote monitoring were booming,” says Ashok.

Masks, face-shields, mask disposal machines, devices to avoid physical contact, robots, smart tools for recruitment and video conferencing and Augmented Reality (AR)-assisted teaching aids are in the product line.

Alappuzha-based All About Innovations (AAI), for instance, launched WOLF AIRMASK, a portable air steriliser for indoor spaces that works on plasma technology. The efficacy of the device has been attested by Rajiv Gandhi Centre for Biotechnology (RGCB), says the AAI team. The company, founded by Shyam Kurup, Sujesh Sugunan and Boniface Gasper, was born at the COVID control cell at the district collectorate in Alappuzha after the district reported one of the first COVID-19 positive cases in India. “We were already members of the volunteer network formed in the district during the floods of 2018,” says Noble Sam, head (partnerships and affiliations).

Ashwathy Venugopal and Sandeep S, founders of Avasarshala

Avasarshala, started by couple Ashwathy Venugopal and Sandeep S, is a platform for students to learn about competitions, scholarships, Olympiads, leadership programmes, fellowships, and arts, sports and literary events at regional, national and international levels. They say that 297 students got access to international competitions and growth opportunities.

“The start-up identifies interests of the students and connects them to the right opportunities through a personalised recommendation engine based on their interests, age and location,” explains the duo, based in Aluva near Kochi.

Ashwathy says that parents are unaware of many exciting opportunities. For instance, the Latvian Embassy in New Delhi, has an annual competition for students and the winners can visit the embassy and experience the life of a diplomat. “Two of our subscribers got selected and since travel restrictions were in place they had a virtual experience of the same.” When lockdown was announced, they also launched WhizKids Challenge to keep children engaged through daily tasks on art, science, life skills, cooking, finance and innovation.

Shouts and talks

HerMoneyTalks is another venture that hit the jackpot. “It aims at financial empowerment of women and will soon emerge as a one-stop financial platform for women. Although we started with a portal and workshops, we switched over to online sessions during the lockdown. We now have webinars almost daily and our target is to cover one lakh women through 300 webinars this year. Women empowerment is possible only if they are financially empowered and independent,” says the startup’s founder Nisary Mahesh, a former banker from Thrissur.

Team Infusory: Shyam Pradeep Alil, Thomson Tom, Aadhil Khan and Suvith S

Futuremug and Infusory Future Tech Labs were among the startups that gained traction. Futuremug, started by a group of industry veterans, identify, nurture and connect talent with opportunities.

Headed by Roopesh Rajendran, it connects job seekers with job providers through customised recruitment and hiring solutions, which include resume builder, assessment tools and video interviews to help companies ease their hiring process, says Sneha S, COO. “Since companies couldn’t go to the campuses for recruitment, we provided the platform. Early this year we assessed and delivered the results of 1,500 students from 25 colleges in the State for a company in Kochi within a week,” she says.

• Qkopy launched GoK Direct Kerala app for the Kerala government to provide latest health updates
• QuikDr Healthcare Private Limited, incubated at KSUM, provided comprehensive tele-medicine solution
• Thought Ripples came up with a web application for health officials and State Disaster Management Authority regarding COVID patients, their potential contacts and testing results
• Asimov Robotics launched humanoid robots to autonomously dispense food, medicine and other consumables inside isolation wards
• Aerofil Filters India, which supplies air filters, started producing N95 masks and surgical masks in collaboration with Maker Village
• VST Mobility Solutions launched automated mask disposal machine (BIN-19)
• (Courtesy: Kerala Startup Mission)

It has collaborated with companies such as Thiruvananthapuram-headquartered Suntec to handle their year-long fresher hiring process, ITParkJobs to build the State’s biggest free job portal and has joined hands with various companies in Technopark in Thiruvananthapuram to run an initiative called SSIT (Support & Survive IT) to support professionals who lost their jobs in the pandemic.

Digitised interactive teaching aids in Augmented Reality (AR) format was what brought Infusory into the limelight. Beginning as a campus startup in 2015, it has developed an app, TutAR, which is a digital collection of teaching aids that can be visualised in AR. There is content for various subjects from kindergarten to Class XII. “In the past six months, the app has delivered over 2,000 teaching aids to more than 30 educational institutions,” says Thomson Tom, CEO. Other members are Shyam Pradeep Alil, Aadhil Khan and Suvith S. Infusory has also installed the first-ever AR/VR lab at a school in Thrissur.

Startups from the State received close to ₹500 crores in 2020, according to KSUM. “It is true that not all startups have done well, some have put their activities on hold. At the same time, funding is coming in for ventures that have shown resilience and have adapted to the change of scene,” Ashok says.

TiE Kerala, a chapter of Indus Entrepreneurs (TiE), the largest not-for-profit global organisation that has been nurturing entrepreneurs, and Maker Village, an electronic hardware incubator and electronics system design and manufacturing facility at Kochi, which has KSUM as its supporting partner, helped startups to stay afloat.

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List of Top 10 Entrepreneurs in Kerala

Entrepreneurs are someone who has an idea and who has to work to create a product or service that people will buy, as well as an organization to support that effort. An entrepreneur takes on most of the risk and initiative for their new business and is often seen as a vision or innovator.

Kerala is famous for Its unique culture and traditions, coupled with its varied demography, which has made Kerala one of the most popular tourist destinations in the world. There are many entrepreneurs in Kerala and some famous businessmen and their organizations run all around the world.

List of Top 10 Entrepreneurs in Kerala:

1. m. a. yusuff ali:.

2. Ravi Pillai:

3. M. P. Ahammed:

4. Senapathy Gopalakrishnan:

5. V. C. Padmanabhan:

6. George Chemmanur:

7. M. G. George Muthoot:

8. Sheila Kochouseph Chittilapally:

9. Beena Kannan:

10. Harsha Thachery:

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Dadasaheb Phalke Awards 2024 Winners List

The Dadasaheb Phalke Awards, named after the legendary filmmaker Dadasaheb Phalke, are among the most prestigious honors in the Indian film industry. Instituted in 1969 by the Government of India, these awards recognize outstanding contributions to Indian cinema. The awards cover various categories such as Best Actor, Best Director, and Best Film, celebrating excellence in both mainstream and regional cinema.

The Dadasaheb Phalke Award, regarded as the highest honor in Indian cinema, over the years, the awards have become a symbol of cinematic excellence, honoring artists and technicians of Indian cinema. The ceremony serves as a tribute to the visionary filmmaker Dadasaheb Phalke and continues to inspire and recognize exceptional talent within the Indian film fraternity.

Winners List of Dadasaheb Phalke Awards 2024:

Inspirational Quotes that Ignite Motivation and Transform Lives

“Success is not final, failure is not fatal: It is the courage to continue that counts.” Winston Churchill

“Don’t be too hard on yourself. There are plenty of people willing to do that for you. Love yourself and be proud of everything that you do. Even mistakes mean you’re trying.” Susan Gale

To acquire knowledge, one must study; but to acquire wisdom, one must observe. Marilyn vos Savant

A man can fail many times, but he isn’t a failure until he begins to blame somebody else. John Burroughs

I believe that everything happens for a reason. People change so that you can learn to let go, things go wrong so that you appreciate them when they’re right, you believe lies so you eventually learn to trust no one but yourself, and sometimes good things fall apart so better things can fall together. Marilyn Monroe

“Develop an attitude of gratitude, and give thanks for everything that happens to you, knowing that every step forward is a step toward achieving something bigger and better than your current situation.” Brian Tracy

Hard work without talent is a shame, but talent without hard work is a tragedy. Robert Half

When the archer misses the mark, he turns and looks for the fault within himself. Failure to hit the bull’s eye is never the fault of the target. To improve your aim — improve yourself. Gilbert Arland

I can’t change the direction of the wind, but I can adjust my sails to always reach my destination. Jimmy Dean

A man sooner or later discovers that he is the master-gardener of his soul, the director of his life. James Allen

Believe that life is worth living and your belief will help create the fact. William James

“The only way to do great work is to love what you do.” Steve Jobs

“The future belongs to those who believe in the beauty of their dreams.” Eleanor Roosevelt

“The only limit to our realization of tomorrow will be our doubts of today.” Franklin D. Roosevelt

“Your time is limited, don’t waste it living someone else’s life.” Steve Jobs

“The only thing standing between you and your goal is the story you keep telling yourself as to why you can’t achieve it.” Jordan Belfort

“The best way to predict the future is to create it.” Peter Drucker

“Believe you can and you’re halfway there.” Theodore Roosevelt

“The only person you are destined to become is the person you decide to be.” Ralph Waldo Emerson

“Success is not how high you have climbed, but how you make a positive difference to the world.” Roy T. Bennett

“The only way to achieve the impossible is to believe it is possible.” Lewis Carroll

New Year Resolution: 5 Best New Year Resolutions Ideas for 2024

New Year resolutions are goals that you set; to achieve throughout the year. These goals can be anything that you want to improve on. It is a good idea to start thinking of your new year’s resolutions before New Year’s Eve because starting on New Year’s Day; you should be taking up your action plan more seriously.

On average, 40% percent of the population which makes new years resolutions tends to forget about it within a few weeks into the New Year. The major issue with people not following through on their goals is poor planning it is followed by. In order to keep to your goals, and achieve them; you should plan them accordingly.

When you think of the things you want to achieve, you should ask yourself if it is something you really want and if it is possible. Always remember to write your goals down because it is quite easy for you to forget them. You can write these goals throughout the year so that you can add them to your resolutions list for the next year.

Many resolutions fail because people do not take much interest in their tasks. Many people are bombarded with the holiday spirit and joy; they occasionally do not give their resolutions much thought. In order to achieve your goals, you should write your goals down and look at them every single day.

The most popular and common new year’s resolution is weight loss. Millions of people have it at the top of their list. The second most common goal to top the list is; reducing credit card debt. So here we are sharing some of the best resolutions to start and welcome 2024.

List of My New Year Resolutions for 2024:

1. Spend Time with Family:

It is important to spend time with family and friends, especially when there are so many distractions in the world. Spending time with family is a great way to reduce stress and build stronger relationships.

The benefits of spending time with family members include:

• A sense of belonging
• A sense of identity
• A sense of purpose
• Feelings of self-worth and security

There are many ways to spend time with family. One such way is to take a break from electronics and spend time with your family. You can also use this time to play games, do chores, or even have a conversation with them.

2. Learn Something New:

There is a lot of material available on the internet that can help you learn something new. You can find resources for any topic, and they are more accessible than ever before.

There are many ways to learn something new. One way is to read books. You can find books about any topic, from fiction to non-fiction, from cooking to computer programming.

Another way is to take a class at your local college or university or online through an online course. You may also be able to take free classes offered by your local library or community center.

3. Help Others:

You can help someone financially if God blessed you with wealth. Helping others is nowadays very easy with the help of online. You can help someone with your knowledge, if if you are a teacher then teach someone, if you know something important share it with others.

There is a saying that goes “give a man a fish, and you feed him for a day; teach him how to fish, and you feed him for a lifetime.” This quote emphasizes the importance of teaching people how to do things on their own so they can be self-sufficient.

The best way to help others is to be there for them and provide support. You can also help others by volunteering your time in your community. There are many ways to volunteer such as donating food or clothes, visiting the elderly at nursing homes, or helping out at schools.

4. Get Organized:

It can be overwhelming to try and figure out how to organize your life. You may feel like you are constantly juggling, trying to figure out what is more important.

The first step is to decide what type of organizational system will work best for you. There are many different ways to organize your life, but it’s important to find one that suits you and your lifestyle.

Organizing your life can be difficult, but it doesn’t have to be impossible. There are many different ways that you can go about doing this, and the best thing that you can do is find something that works for you.

There are many articles and videos on YouTube on how to get started with organizing your life in a way that works for you and makes everything easier.

5. Enjoy Life More:

Enjoy life is a common phrase that people use in their everyday lives. It can be used to describe the feeling of joy, happiness, and satisfaction. It is often used as a reminder to live in the moment and enjoy what you have rather than focusing on what you don’t have.

There are many ways to enjoy your life. One way is to make a list of things you want to do and then cross them off as you do them. Another way is to find out what other people are doing and try it for yourself. The phrase has also been used to promote the idea of living life with no regrets.

How to Keep Your New Year Resolution?

1. list your goals:.

Before you make the final copy,goals-resolutions start by jotting down anything that comes to your mind. If you do this, you will see everything you want to get done, and you can pick the ones that are important to you. You shouldn’t be doing something you don’t like; it will cause you to lose interest in a few weeks.

Your goals do not have to be from you alone, they can be something another individual recommended to you. Goals can be imposed by you or by someone else; it really does not make a major difference. The deciding factor is; choosing whether to it up. In the end, pick out the ones you want to get done and write them down on a piece of paper.

2. Method of Action:

Now, you need to think of ways to achieve your goals. In order to be able to do this accurately, try to keep your goals measurable. It will be much easier if you could be able to measure your progress with a number. Your method of action is the actual plan you will undertake to achieve your goal.

If for example, you are planning on losing weight, your method of action can be an exercise schedule to reflect your training. If you want to change something about the way you do something, you can write how you want to do it.

3. Let it be Known:

You should let people know that you have New Year’s resolutions; this way they can help you achieve them as well. When they feel you are losing out on your goals, they can motivate you. If you keep it a secret, the chances of staying motivated are not high.

If you let others know about your achievements, you will feel good inside and you are more likely to stay motivated to show them what you can do. It is important to keep a detailed progress report; you can write one once or twice a week. At the end of the year, you can see how you changed your habit about something.

4. Never Quit:

There is a reason why you make your resolutions at the beginning of the year, and it is because it is a one-year-long commitment. Don’t expect to achieve your goals by the end of the first six weeks, think of it as a one-year schedule.

You should follow your method of action on a daily basis for one month, and you will see your habits changing already. Just like in anyone’s life, you will have obstacles to jump over, so be flexible with your tasks. Don’t let one problem hold you down, you should get back up and follow through till the end.

5. Final Note:

A new year’s resolution is made at the beginning of the year so that it can be a new start for the year. There is no rule that suggests you achieve your goal in the first two months or six months. You take all the time you need, as it all depends on the individual. As long as you have an action plan to follow, you will be set for the tasks!

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INMECC to honour Kerala entrepreneurs 

The programme titled ‘salute kerala’, will honour outstanding entrepreneurs in kerala, which will be inspirational for upcoming ventures in the state.

By BL Kochi Bureau

The Indo Gulf and Middle East Chamber of Commerce (INMECC) with an operational network across Indian states and Middle East has drawn up plans to acknowledge visionary entrepreneurs who have successfully shaped the business landscape of Kerala.

The programme titled ‘Salute Kerala’, will honour outstanding entrepreneurs in Kerala, which will be inspirational for upcoming ventures in the State. A top-notch judging committee will select the best entrepreneurs based on merit.

This initiative is to recognize and honour the stalwarts of Kerala’s entrepreneurship who have braved numerous challenges to contribute to the state’s economic growth, INMECC Chairman NM Sharafudeen said in a press release.

• Also read: Indo Gulf Middle East Chamber to launch sick unit revival project 

These outstanding entrepreneurs will be honoured at a ceremony in a function organising with participants from Middle East and India during the first week of October.

NM Shararafudeen, Chairman, Suresh Kumar Madhusoodanan, Secretary General launched the logo for the event.

INMECC officials said this initiative will inspire young job aspirants to consider entrepreneurship as a viable career path, and also spread the message that Kerala means business and investment supportive through the new industrial policy.

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