catchy phrases for cover letter

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it‘s about your experience, isn’t it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

“At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface.”

Unhelpful Cover Letter Experience:

“I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results.”

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

“I lead a team of five content writers while increasing website traffic by 18% year-over-year.”

Unhelpful Cover Letter Example:

“I have a great track record of leadership and achieving fantastic results.”

Research and Company Knowledge

Hiring teams aren‘t hiring anyone with the skills to do the job. They’re hiring a person they'll work alongside at their specific company.

So, to show that you‘re not just looking for any job anywhere, share your knowledge of the company’s industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

“I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot.”

Unhelpful Cover Letter Research:

“I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations.”

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

“I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization.”

Unhelpful Cover Letter Tone:

“Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting.”

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you‘d most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you’re feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

Related articles.

How to Write an Internship Cover Letter [Expert Advice & Examples]

How to Start a Cover Letter That Gets You Your Dream Job

General Cover Letter: 15 Cover Letter Templates to Perfect Your Next Job Application

Is a Cover Letter Necessary in 2024?

Letter of Interest Tips, Templates & Examples [A 2023 Guide]

The Ultimate Guide to Writing a Cover Letter

Eight Cover Letter Greetings for Every Situation

7 Expert Cover Letter Tips to Get the Job

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform

Protect your data

This site uses cookies and related technologies for site operation, and analytics as described in our Privacy Policy . You may choose to consent to our use of these technologies, reject non-essential technologies, or further manage your preferences.

• Resume and Cover Letter
• Crafting Catchy Cover...

Crafting Catchy Cover Letters: A How-To Guide

10 min read · Updated on May 16, 2024

Today, more than ever, having a catchy cover letter in your job-search toolkit is a must.

A lot of job seekers ask, “Do I really need a cover letter?” The answer is a resounding “Yes!” More often than not, writing a catchy cover letter is something people simply don't do because the overwhelming thought is that employers don't read them. That couldn't be further from the truth. 

On top of that, adding a catchy cover letter to your application can enhance the skills, achievements, and qualifications you include on your resume. Most importantly, though, a great cover letter makes you more human, more real, to the hiring manager reading your application. 

What's most critical is that your cover letter be engaging. Avoid using the same old boring content that everyone else is using. Instead, craft a catchy cover letter that grabs their attention. This is your how-to guide for doing that!

Cookie-cutter isn't the way to go

Everyone has seen cover letters that start like this, 

To Whom It May Concern:

I am writing to express my interest in the [POSITION TITLE] that I saw advertised for [COMPANY NAME].

It's a complete yawn-fest. It's boring. It's overdone. 

Since your cover letter is the first chance you get to make a solid introduction to a new employer, spice it up a bit. Use some humor, indicate that you're passionate about the job you're pursuing, and inject some of your personality to entice hiring managers to actually read what you have to say. 

What is a good opening line for a cover letter?

The main idea behind a great, catchy cover letter is that you want to tell a story. This doesn't mean you should regurgitate what's contained in your resume – no one wants to read the same things twice. It all starts at the beginning. The way you start your cover letter can make or break you.

Do you want the hiring manager to have a “Bleh” moment and toss your cover letter to the side?

Wouldn't you rather they be caught off-guard by your creativity and keep reading?

The best way to shake things up is to go off-script and write something that actually catches their attention. Here are some examples:

Show your passion: “Not too long ago, I came to the realization that my life's goals included giving back to my community through story-telling. After a lot of research, I discovered that a great way to do that was to go into Public Relations and Marketing to help connect consumers with companies to meet needs.”

Show some love: “I recently read an article about how [COMPANY NAME] was involved in improving our community by engaging employees in outreach events that…”

Prove your worth: “When I read about the job opening for [POSITION TITLE] at [COMPANY NAME], I knew I had to apply because I'd already saved my current company over $100K in logistics costs and I knew that I could do that for you, too.”

Highlight your personality: “A few years ago, I was exploring the mountain roads outside of Denver, and a stranded chicken jumped in my car – it's a funny story, I even have pictures. From that moment, I knew working with rescue animals was where I wanted my future to go.”

Now that you have their attention – write the body of your catchy cover letter

One thing to remember is that the introduction of your cover letter isn't supposed to be a monologue – keep that old adage that less is more in mind. The first paragraph of your cover letter is only meant to be a couple of sentences – just enough to pique the hiring manager's interest so they keep reading. Let's face it; it's not every day that some random chicken jumps in your car. That may be just the thing that entices the interviewer to call you in – so they can hear the story. 

The second paragraph of your catchy cover letter

The next part of your catchy cover letter should be a paragraph that transitions into how your introduction will make you a great part of their team. Without repeating all the great things you've written in your cover letter, highlight some of the skills and achievements from your career thus far to prove to them you have what it takes to be a valuable part of their team. 

The third paragraph of your catchy cover letter

You can actually write this third part as a paragraph or use bulleted achievement statements (like you'll see in the template later in this article). The idea here is to showcase your most impressive career achievements and your primary strengths. 

It's a good call to opt for bullets for this part of your catchy cover letter because if the hiring manager is skimming through your cover letter, it'll be easy for them to see what you bring to the table. Don't go crazy, though, and add a bunch of bulleted achievement statements. Stick to between three and five because you don't want the cover letter to go over one page. 

The closing of your catchy cover letter

Your last paragraph should close out the cover letter by reiterating your passion for the job and requesting an interview; this is called a call to action. After all, the whole point of writing a catchy cover letter is to get them to call you for a face-to-face meeting so you can win the job. 

The end of your cover letter is also a great place to explain faux pas in your resume or give details about why you're changing careers . You can even use this part to detail your desire to travel for work or indicate that you're relocating for this job. 

Here's what a catchy cover letter looks like

We know, instructions on how to do something is one thing, but seeing it all come together in an example is something even better. So, with that, here is a catchy cover letter example:

Contact Information

[Name][Company][Address]

Dear [Name],

Would [COMPANY NAME] benefit from having someone on their team who has generated $30K in revenue, increased blog traffic by 14%, and tripled social media ROI – all in one year? Then, I'm your person. Given my background in [EXPERIENCE RELATED TO FIELD] and [EXPERIENCE RELATED TO FIELD], I know I can repeat those results for you and feel that I would make additional significant contributions to the [POSITION TITLE] you currently have available.

Throughout my entire career, I have demonstrated consistent success [SOMETHING YOU HAVE CONTRIBUTED TO] to achieve high-reaching standards and goals. During my time with [COMPANY YOU CURRENTLY WORK FOR], I've built a reputation for [MAJOR ACHIEVEMENT]. On top of that, people often come to me from different departments because I'm known as someone who can [PICK A SKILL FROM THE JOB DESCRIPTION TO INJECT HERE]. 

Additional career experience and achievements include:

Achievement/accomplishment

I think it's a great idea for us to get further acquainted, and would truly value a moment of your time to discuss how my background aligns with your needs. If you agree we may have the basis for a mutually beneficial partnership; please feel free to contact me at your earliest convenience. I'd love to learn more about your team and the [POSITION TITLE] opening.  

I appreciate the time you're taking to review my application, and until we meet, I hope you have a great day!

[Your Name]

Related reading: You can find some career-specific cover letter examples here .

Why this template works

This catchy cover letter starts by discussing quantifiable achievements , which hiring managers drool over. Whenever you can deliver tangible results, the new employer will immediately know what you have to offer. 

Also, the fact that this letter indicates the results are repeatable shows that the applicant has done their research, understands the market, and is confident in their abilities. It helps the employer get the sense that the writer is genuinely passionate about their job. 

There isn't a hiring manager alive who wants to hire someone who is simply interested in earning a paycheck. Employers want employees who are dedicated and care about doing a good job. 

The closing of the cover letter template is proactive, inviting further discussion and reinforcing the applicant's desire to work for the company. 

Tailor your cover letter

You've probably heard about applicant tracking systems , also known as ATS, that companies use to weed out job seekers. Did you know that the ATS also scans cover letters? 

These systems are programmed to search for the right keywords – relevant phrases from the job description – to ensure that you are a good match. So, your catchy cover letter has to get past the ATS before it can impress the hiring manager. 

Did you notice the placeholders in the template? They're there for a reason.

As you read the job description for the position you want to apply to, you'll need to update your catchy cover letter with language that resonates with the new job. Let's say the new company wants someone who can work as a member of a cross-functional team. The last sentence of the second paragraph of the template would be a great place to include that phraseology. 

“On top of that, people often come to me from different departments because I'm known as someone who can bring harmony to processes by working as a member of a cross-functional team.”  

Just like that, you've tailored a bit of your cover letter . 

Catchy cover letter final tips and advice

Since the goal of your cover letter is to work with your resume to land your dream job – one of the most important aspects of anyone's life – it's critical to get it right. Let's talk about a few more things you need to know to craft a catchy cover letter that makes a strong impression and helps you win interviews. 

Use a professional letter format. You're not writing a letter to Grandma to thank her for the gift she got you, so make sure it's professional. Avoid using slang or overly casual expressions. Also, don't pack your cover letter with a lot of jargon that may or may not be understood outside of your current work circle. 

Keep it Short and Simple (K.I.S.S.). Remember the one-page rule. You're not trying to tell the hiring manager everything you've ever done in your career, instead, you're trying to pique their interest so they have a reason to call you to ask you more questions. 

Revise, edit, and do it again. Did you know that the average typed document has an average error rate of 8% ? Proofread your work, then get a friend to proofread it. After that, read it out loud to make sure it all sounds good. Cover letters, and resumes, too, for that matter, should have a 0% error rate.

Follow up. Prove that you're really interested in the position by following up with the employer if you don't hear back from them. 

Learn more: Read 10 of the Worst Cover Letter Mistakes to Avoid to round out your knowledge about having a stand-out cover letter.

Stand out from the crowd, win the interview

It may take a bit of time, but writing a catchy cover letter that lands you an interview is definitely worth the effort. When you follow the tips and strategies in this how-to guide, you'll be able to effectively highlight your skills and achievements in a way that gets the attention of a hiring manager and intrigues them to the point of calling you for an interview.

If you feel like your cover letter is falling short, or you're sending it out and not hearing back from companies, let TopResume check it out for you. While we're at it, we can give your resume a once-over, too. Upload them both for a free review from a resume-writing expert. 

Recommended reading: 

8 Tips to Stand Out in a Competitive Job Market

Perfect Cover Letter Salutations: Start Strong

Resume vs Cover Letter: How They're Different

Related Articles:

How to Maximize Your Resume Action Words to Wow the Employer

Business Analyst Skills: Add to Improve Your Resume!

Cashier Skills: Add to Improve Your Resume!

See how your resume stacks up.

Career Advice Newsletter

Our experts gather the best career & resume tips weekly. Delivered weekly, always free.

Thanks! Career advice is on its way.

Share this article:

Let's stay in touch.

Subscribe today to get job tips and career advice that will come in handy.

Your information is secure. Please read our privacy policy for more information.

Privacy preference center

We care about your privacy

When you visit our website, we will use cookies to make sure you enjoy your stay. We respect your privacy and we’ll never share your resumes and cover letters with recruiters or job sites. On the other hand, we’re using several third party tools to help us run our website with all its functionality.

But what exactly are cookies? Cookies are small bits of information which get stored on your computer. This information usually isn’t enough to directly identify you, but it allows us to deliver a page tailored to your particular needs and preferences.

Because we really care about your right to privacy, we give you a lot of control over which cookies we use in your sessions. Click on the different category headings on the left to find out more, and change our default settings.

However, remember that blocking some types of cookies may impact your experience of our website. Finally, note that we’ll need to use a cookie to remember your cookie preferences.

Without these cookies our website wouldn’t function and they cannot be switched off. We need them to provide services that you’ve asked for.

Want an example? We use these cookies when you sign in to Kickresume. We also use them to remember things you’ve already done, like text you’ve entered into a registration form so it’ll be there when you go back to the page in the same session.

Thanks to these cookies, we can count visits and traffic sources to our pages. This allows us to measure and improve the performance of our website and provide you with content you’ll find interesting.

Performance cookies let us see which pages are the most and least popular, and how you and other visitors move around the site.

All information these cookies collect is aggregated (it’s a statistic) and therefore completely anonymous. If you don’t let us use these cookies, you’ll leave us in the dark a bit, as we won’t be able to give you the content you may like.

We use these cookies to uniquely identify your browser and internet device. Thanks to them, we and our partners can build a profile of your interests, and target you with discounts to our service and specialized content.

On the other hand, these cookies allow some companies target you with advertising on other sites. This is to provide you with advertising that you might find interesting, rather than with a series of irrelevant ads you don’t care about.

How to Start a Cover Letter: 7 Great Cover Letter Openings (+Examples)

Beginnings are always hard. The same goes for writing a cover letter. You know exactly what you want to say, but you’re not sure how to start a cover letter.

Generally speaking,  the cover letter intro is a place where you should:

• introduce yourself in detail
• explain why the job is exciting for you
• show you’re a great fit for the position

Of course, there’s no single right way to do it. That means that you’ve got multiple options and can get a little creative.

Whether you’re looking for a traditional cover letter introduction, or something more unconventional, you’ll find it in this article — together with a quick guide and cover letter openings examples.

Alternatively, you can also just watch this quick video guide on how to write a cover letter below.

Successful cover letter introductions (examples)

We’ve gathered some really good opening lines from successful cover letters that got people hired in well-known companies such as HubSpot, Siemens, or Lush:

HubSpot Director of Business Development Cover Letter Sample

Account Executive Cover Letter Intro Sample

Sales Associate at LUSH Cover Letter Intro Example

Siemens SCADA Engineer Cover Letter Intro Template

Warner Bros. Public Relations Intern Cover Letter Example

Do you want to know how to craft such a strong cover letter opening yourself? Follow a quick guide below.

And if you prefer to see more examples from hired professionals or find a job-specific cover letter example for your industry, visit our  cover letter library .

Intro paragraph: a quick guide on how to start a cover letter

When it comes to cover letter openings, rule number one is that you should always start your cover letter in a way that grabs a recruiter’s attention from the get go.

On the other hand, be careful and stay professional. Don’t overdo it.

So the question is — when should you pick a standard opening paragraph and when to go with something more creative?

Well, it all depends on a particular job and the company culture .

Take time to research each company where you’re applying for a job and identify its tone of voice.

Are they formal or casual? Look at the job description, their website, and social media accounts and you’ll be able to get the right idea.

Then in your cover letter opening, follow at least one of these 7 main principles :

1. Be direct

Employers are busy people who usually don’t have time to read long texts or overused  cover letter phrases . What they want to know is simply whether you’re a good fit. Why not make it easier for them and be specific from the very beginning?

Let them know what position you’re applying for and use your cover letter opening to highlight years of experience in your field and any relevant  hard or soft skills   you bring to the table.

It’s a universal, yet effective answer to how to start a cover letter.

Cover Letter Intro Example #1

I am very interested in the Sales Specialist opportunity at [Company XYZ] that was advertised on LinkedIn. I am a hard-working and dedicated individual with over two years of extensive industry experience, a Business & Management degree from McGill University, and a strong determination to meet and exceed all business goals and objectives.

2. Respond to the company’s needs

Employers want to know how you can contribute to their company. The first paragraph of the cover letter is a great place to demonstrate that.

Have a look at the job offer, go over the company’s needs, and pick those that you can easily relate to.

Then take a look at your achievements and impressive skills, and use them to illustrate how you can bring value to the new job. Ideally by mentioning any quantifiable results from your previous jobs.

Cover Letter Intro Example #2

Over the course of last year, I more than doubled [Company XYZ]’s Twitter followers and ran two successful Instagram ad campaigns that generated $35K+ in revenue. I’d love to bring my expertise in organically expanding the social reach and delivering ROI to the social media manager position at [Company XYZ].

3. Include company facts and news

Companies want to see that you’re interested in them and their industry. If you show that you already know about them and have done your research, you can make a great first impression.

Browse their website and scour the internet for related news articles. They can provide you with interesting facts that pertain to your role.

It can be anything — a specific event, fact, notable statistic, or an award that the company has recently received.

Cover Letter Intro Example #3

When I saw that [Company XYZ] was featured in Fortune Magazine last month for its commitment to renewable energy and reducing waste in the workplace, I was truly inspired. With my track record of reducing costs by over 30% and promoting sustainable technologies, I’m excited about the opportunity to take on the account executive role to expand your company’s growth and work towards a greener future.

4. Highlight a mutual connection

Referrals can work like magic when it comes to getting invited to a  job interview . So if someone has recommended you for a position or you know anyone at the company who can vouch for you, mention their name right away.

After reading your cover letter, recruiters will most likely want to learn why your referrer thought you’d be a good fit. If nothing else, it will make recruiters pay attention to the rest of your cover letter.

Cover Letter Intro Example #4

I was excited to learn of this job opportunity from my former colleague, Lucy May. We’ve worked closely together for several years, most recently on a complex data analysis project at [Company XYZ]. She advised me to apply as she thought I’d be a good match for this position on your team.

5. Show passion for what you do

Employers love job candidates who are enthusiastic about what they do. These candidates tend to perform better and are more dedicated to their roles.

So if you’re all hyped up about your job, don’t hesitate to infuse your cover letter with a couple of sentences demonstrating your excitement about what you’re doing.

Cover Letter Intro Example #5

I knew I had a knack for writing ever since I was the main editor of our high school magazine. Thanks to my 15+ years of experience, I’ve transformed my passion into a fashion blog with 30K+ monthly readers, featured articles on Time and Cosmopolitan that have garnered over 50K views, and a writer’s workshop I founded for young up-and-coming writers.

6. Open with a relevant accomplishment

Hiring managers like achievers. If you’ve accomplished something noteworthy while with your previous employer, there’s a good chance you can bring the same value to your next job too.

What’s more, it shows that you’re an expert in your field.

If you have any special skills or accomplishments that will make you stand out from other job candidates, mention them right away in your cover letter opening.

However, try to make no general claims without providing evidence. Support your arguments with real numbers and statistics.

Cover Letter Intro Example #6

Over the past year as digital marketing manager at [Company XYZ], I’ve generated $50k+ in revenue, increased organic traffic to our blog by 18%, and almost tripled our social media ROI.

7. Use humor and creativity

Recruiters are human beings, too (shocking). In a pile of boring resumes and repetitive  cover letters and motivation letters , they may find a good joke, juicy pun, or funny opening line a nice refreshing break.

It can even be a reason to call you up for an interview.

So if the company seems to have an easygoing vibe, use humor to bring attention to your skills or relevant personal traits that are needed for the position you’re targeting.

Cover Letter Intro Example #7

Before I flood you with all the reasons why I’m going to be your next writer, I would like to tell you a little about myself. I didn’t learn to hold a pencil until I was about six years old, which made everyone think I’d never pen a single letter. And now here I am, bidding to become your next Shakespeare.

Cover letter beginning: What other things to include?

Now that you saw some great examples of cover letter openings, you may wonder what else can you do to perfect your cover letter introduction.

Well, there are a few other key elements that a good cover letter beginning should include :

• contact information both for you and the company
• headline (optional)
• personalized greeting

To know where to put this information, just scroll down.

Find out your resume score!

This is the place for your and your company’s contact information.

Make sure that right at the top of the page you list your contact details such as:

• phone number

Optionally, you can also include:

• your professional title
• date of birth
• current date
• personal website/LinkedIn

Additionally, never forget to add company-related information . You should always include the manager’s recruiter’s name (if it was made available to you), job title department, the name of the company, and their address.

Left align all of this information. Or make it easy for yourself and choose a pre-designed  cover letter template   and only fill in the details.

Headline (optional)

You don’t have to include it, but it can help you grab the hiring manager’s attention.

In your cover letter headline, you can use numbers, questions, or interesting adjectives .

It can be something like “5 Ways I Can Help You Improve Your Company’s Marketing.”

Alternatively, you can just state the name of the position you’re applying for.

Salutation (or how to address a cover letter)

Try to avoid using “To Whom it May Concern” or “Dear Sir/Madam” . This form of address, while correct, has become so overused it won’t help you stand out at all.

Instead, try to research the hiring manager’s name online . Look at the job posting, and check the company’s website or  LinkedIn . (Did you know that you can turn your LinkedIn profile into a great resume  with just one click?)

Alternatively, you can address it to the whole team or HR.

Generally, stick to these rules:

• How to address a cover letter to a recruiter or hiring manager:  The best practice is to use a personalized greeting in the following form: “Dear [first name]” or “Dear Mr./Mrs. [last name]” for formal companies.
• How to address a cover letter to multiple recipients: If you’re addressing your cover letter to the entire team or human resources, you can use “Dear [name of the company/department] Team” or “Dear Human Resources” .
• How to address a cover letter to an unknown person: If you fail to find the hiring manager’s name and don’t want to address your cover letter to an entire team or HR, use “Dear Hiring Manager” , or “Dear Recruitment Officer” .

After the salutations, you can continue with an attention-grabbing intro paragraph.

HR expert tip: Christy’s word of advice

“In general, a traditional formal cover letter is the safest bet. But there are times when you can totally throw that advice out the window and have a bit of fun putting your personality on paper! Take a look at how the company brands its ‘voice’ on its website and in the job description. Do they sound relaxed and personality-driven? Is formality anathema to them? If yes, don’t be afraid to reciprocate (while still keeping it professional). After all, you’re not just applying for a job: you’re applying to be part of the company’s culture”. —  Christy Morgan, Resident HR Expert

Key takeaways: How to begin a cover letter

To sum up — the beginning of your cover letter will determine whether the hiring managers will read the rest of it or not.

If you want them to pay attention to what you have to say, make sure your cover letter opening:

• Uses a personalized greeting
• Says who you are
• Shows you’re passionate about the job or the company
• Highlights your top (and relevant) accomplishments and skills
• Mentions a mutual contact
• Reflects the company’s tone of voice
• Is tailored to a specific position and company’s needs
• Uses keywords from the job description
• Is short, nice, and direct

Of course, the rest of your cover letter is important too.

If you’d like to know what to write in the rest of your letter, check out our complete  cover letter guide , get inspired by  cover letter examples , or learn how to  end a cover letter .

This article was recently updated. The original article was written by Nikoleta Žišková in 2021.

Kaja Jurčišinová

Kaja Jurcisinova is a fresh graduate and a junior copywriter at Kickresume. Kaja completed her undergraduate degree in Art History at the University of St Andrews in 2018 and graduated with a Master’s in Arts and Culture from the University of Groningen in 2021. She was an intern at multiple cultural institutions across Europe, including the Dutch Museum Association in Amsterdam, the Matter of Art Biennale in Prague, and the European Cultural Centre in Venice. At the moment, she resides in Visby on the Swedish island of Gotland.

Hungry for more?

How to write a professional resume summary [+examples], how to put your education on a resume [+examples], how to describe your work experience on a resume [+examples], let your resume do the work..

Join 5,000,000 job seekers worldwide and get hired faster with your best resume yet.

• 10+ Most Powerful Ways to Start a Cover Letter (with examples)

“Afoot and lighthearted I take to the open road, healthy, free, the world before me.”

- Walt Whitman

So, you have decided it is time for a job change or, maybe, you have just graduated and want/need to work in a real-life scenario for the first time in your life. Thusly, you find yourself amidst a job search. That was a hard choice in and of itself but now you have before yourself an even greater number of options.

A-a-and because the rent is coming and is not going to pay itself, you constantly bother yourself with and obsess over all the things little possibilities. Which resume format should I use? What kind of company to apply to? When to send the application? How do I start my cover letter ?

All of these points are important and should be carefully considered when seriously deciding to enter the job hunting market. However, some of them are more important than others are, for example, the point about the cover letter openings.

Why? According to BeHiring, HRs do not waste their time and spend only 6-8 seconds on a resume; I am myself afraid to guess how much time they spend on a cover letter and how much of it they take in but that is another discussion. Therefore, in such an environment, the ability to impress the reading HR in a few seconds is extremely crucial to getting employed.

That is exactly why we are talking about how to start a cover letter and everything that goes with it in this article.

So... how to begin a cover letter, again?

Wait-wait-wait, are you seriously already thinking up a cover letter introduction? No-no-no, you are jumping the gun. You may start your cover letter with the most catching and engaging paragraph in the world but it will be useless.

“Why?” you may ask? Because there is no personal information and your cover letter is not addressed to anybody. ‘Ah, these are simple formalities, who need them anyway?’ you may proclaim. Yes, these are pure bureaucratic formalities. However, you cannot go without this long-standing tradition. I know, I know, in this age of online application, who really needs you to repeat your contact information three thousand times. Yet, we still have to uphold this absurd tradition. So let us review how to do it.

This is very easy. At the very top, in the right corner, you write your name, mailing address, contact number, e-mail, and the date of application; that is it. The information has to be in this order, for example:

15 Nowhere Str., New York, NY 10001

+ 1 365 228 14 48

[email protected]

The next question that pops is “To whom should I address it to?” This is a piece of cake; you have only two options. Either you search up your interviewer and write their surname, like in this example:

• Dear Mr./Ms. Surname

Or you can use one of these eternal addresses:

• Dear [Company Name] Hiring Manager
• To whom it may concern

I do have to mention, however, that some people find it too intrusive to have their name looked upon personal social profiles. So, I would recommend being careful with searching up people.

How about starting a cover letter by tailoring to the company’s needs?

Now that we have discussed the genuinely boring part, let us actually start writing. Okay, there are many-many-many options when writing a cover letter, as it, of course, is a creative endeavor. You can get dazed by the possibilities. For example, should you tell about your overall successes, should you focus on impressive and unique duties that you executed, or should you start with your valuable experience?

So, to alleviate this task, I propose you focus on the company for a bit. Try to research the company you are applying for, find out about their needs, then try to connect their needs with your achievements during previous employment. The research part is fairly easy to do, as the company’s needs are designated in the job listing; the connecting, however, is hard and requires some mental work.

Cover letter intros may just contain info about the company

Cross-referencing your experiences and abilities with the company’s needs is a great way to get any recruited interested in you. If you, however, do not have appropriate experience, have no notable achievements, and/or your skills do not even partially correlate to the position you are applying for, you can opt for a bit of flattery.

Yes, again we are concentrating on the company again (though this time out of necessity). An application from someone that knows everything about their company and/or extremely passionate about their goals, ideas, and company culture shows that someone is prepared, able, and eager. Nevertheless, please avoid sounding insincere by showering the company with compliments. A simple mention of the company’s recent feats can show exactly what I was talking about.

Here are some cover letter starters that concentrate on company’s feats

• Even though I am stably employed at [Company A], the job description for [Company X]’s financial manager has completely taken over me. [Company X]’s reputation and my own recent experience with their social responsibility program have impressed me greatly, as I am myself a great advocate for social causes.
• In 2018 alone [Company X] has achieved a stupendous business growth of 236%, which is all thanks to the newly implemented customer communication initiative. A company that is ready to reorganize a couple of their department completely to just be more customer-friendly is a company that I want to work for.
• [Company X]’s the recent achievement of being recognized as the best company on employee development is sure to make many job-seekers very trigger happy about applying for your company. However, not everybody knows that this was possible thanks to the hard work and innovations of the HR department.

Some great cover letters usually open with a connection between the applicant and the company

We have discussed the professional connection to the company, so, how about inserting your personal relationship and experience with the company into the cover letter opening. Especially effective is a touching story from your childhood. Such a strong psychological bond will surely make the recruiter consider you for quite some time.

You want such an intro but have no ideas? Here are some introduction paragraph examples:

• My whole childhood was spent across the street from a branch office of [Company X]. Ever since I was little, I watched all the busy work inside the office. Back then, I wanted to experience what it meant to work at [Company X]. Now that I have the opportunity, I wish to fulfill my long-living dream and be involved neck-deep in your culture and work.
• One time, I had the lucky opportunity to interact with the sales department at [Company X] and it was unforgettable. The stories they told made me very excited and eager to work at your company.
• Ever since I completed my first internship at your company, I could not stand working for another company. I tried, I really tried, as you can see from my work background, but nothing came out of it. Your company culture has completely charmed me, which is why I am applying for a position.

Focusing on your uniqueness and personality in the cover letter intro is smart too

This strategy works perfectly with future-oriented companies. We are currently in the fourth revolution of the workplace and now, the spotlight goes to your individuality. No, don’t say ‘Excuse me?’ You heard me right: a strong cover letter can be absolutely egocentric nowadays. Here, however, the opening sentence should grab recruiter’s attention aggressively enough for him to read on till the end. What? Do you need an introduction paragraph example? Okay.

These examples include an intriguing cover letter first sentence that we have just discussed:

• Just how interesting developing software can be? No, really. I know, it is a strange question to come from someone who is applying for the data scientist position at your company but in reality: how interesting should it be that it is the only thing I want to think about
• Finding my passion was hard but incredibly rewarding: I had to work on this task for more than 7 years. Nonetheless, now that I’ve found it within me, I can start working with sincere enthusiasm and eagerness.
• Recently, I took a career assessment that told me that I should be an audio engineer, which, at first, surprised me. However, after thinking for a while, this was the only logical option for me, considering my passion for physics and sound.

Write an attention grabbing cover letter by using sass and humor

I am going to be completely honest here; this way of “attention-grabbing” is very risky. Many factors can go wrong here. A recruiter may not understand your humor, he may not like it, he may even hate the approach you are taking with your cover letter. However, if you are a risk-taker, then you might try to do this.

Here too, a hook sentence is very important:

• I want you to apply for the GM position at your company. If that position is taken, then the customer service associate position will do too.
• Do you need someone that you can rely on, trust, and give a hard task to complete in time? Well, that’s me (only if you employ me though).
• My wife doesn’t want us to move, which is why when I say I am applying for long-term employment, I actually mean it.

I hope that after reading all of the recommendations, you’ll stop wondering how to start a cover letter, be able to decide upon one, and write something that resembles you.

Lorem ipsum dolor sit amet, consectetur adipisicing elit. Alias aut delectus magni officia quidem quis tempora veniam. Culpa eius expedita mollitia nemo perspiciatis. Atque ipsum quas quis repellat voluptate. Placeat?

14 common cover letter phrases and what you can use instead

When you’re working on a cover letter, it’s very difficult to keep your writing fresh throughout the whole document.

It’s all too easy to repeat the same word twice across multiple paragraphs without even realizing you’ve done so. And unfortunately, this can be the sort of thing that hiring managers will mark against you — especially in positions that require a strong written ability.

So, we’ve put together this helpful list of words that might appear in your cover letter along with some synonyms to use instead. Let’s transform you from a strong people manager with a strong background in building strong teams into a more well-rounded candidate, eh?

In most situations, there’s likely to be a more suitable way to say ‘eager’. Here are some options for you:

• “I’m eager to hear from you” —> “I look forward to exploring my fit for this role with you”
• “I’m eager to join a company like yours” —> “Joining a company I respect is important to me”
• “I’m a marketing graduate eager to find my first role” —> “I’m a marketing graduate looking to grow as a professional”

On its own there’s nothing wrong with the word ‘excited’, but you shouldn’t be saying it 17 times throughout your document. If that happens, here are some synonyms you can use instead:

• “I’m excited to apply to you” —> “I had to apply as soon as I could”
• “I’m excited to progress my career with you” —> “This would be the next natural step in my career”
• “I’m excited about expanding my skills in the role” —> “This role is an ideal place for me to expand my skills”

3. Experience

It’s very easy to say ‘experience’ too frequently in your cover letter, so try these alternatives to keep things varied:

• “My experience with cloud systems makes me” —> “My expertise in cloud systems makes me”
• “I’m looking to build more experience in marketing” —> “This position would help me become a more complete marketer”
• “I’m experienced with leading teams and setting goals” —> “Working as a team leader at [company name] has made me comfortable managing direct reports and setting goals”
• “I’m a great fit for this role because of my experience in sales” —> “My background as a senior salesperson makes me a natural fit for this role”

4. I am confident

The issue with “I am confident” isn’t that it’s likely to get overused — it’s just not necessary in most cases. Here, we’ll show you:

• “I am confident I have the background needed to succeed in your sales team” —> “I have the background needed to succeed in your sales team”
• “I am confident that my customer service experience will prove vital in the role” —> “My customer service experience will prove vital in the role”

5. I believe

‘I believe’ is the same as ‘I am confident’; you don’t usually need it:

• “I believe I have the background needed to succeed in your sales team” —> “I have the background needed to succeed in your sales team”
• “I believe that my customer service experience will prove vital in the role” —> “My customer service experience will prove vital in the role”

6. I have experience

It’s perfectly fine to start a sentence with ‘I have experience’, just don’t use it in every single one. Use these alternatives instead to avoid sounding like a broken record:

• “I have experience in social media and paid ads” —> “I’m well-versed in social media and paid ads”
• “I have experience in startup companies” —> “I’ve come to thrive in a startup environment”
• “As requested in the job description, I have 2 years of experience in hospitality” —> “I’m a qualified hospitality professional with 2 years of relevant experience”
• “I have experience in similar positions to what you’re hiring for” —> “I’ve previously worked as a [job title] so would pick up the responsibilities quickly”

7. Interest

You might be looking for synonyms of ‘interest’ for a couple of reasons. Either you’re using it too often, or it’s sounding overly formal. We can help with both:

• “I’m writing to express my interest in this position” —> “I’d like to apply to your [job title] position”
• “I’m interested in reading and spending time in nature” —> “I enjoy reading and spending time in nature”
• “My interests include reading and spending time in nature” —> “Outside of work you’ll find me reading or spending time in nature”

According to your cover letter, you love the company you’re applying to, the job itself, and the opportunity to learn. But just how many **things can you love in a job application? Keep your writing fresh with these substitutes:

• “I love what your company does to support its employees” —> “I respect how your company supports its employees”
• “I love to work in a team” —> “I work best when collaborating with others”
• “I love working in a small company because I can see the results of my work” —> “Seeing the results of my work inspires me to keep improving”

9. Opportunity

How can you apply to a job opportunity without constantly saying ‘opportunity’? With these synonyms, of course:

• “I would excel in this opportunity” —> “I would excel in this position”
• “I had to apply to this opportunity” —> “I had to apply to this vacancy”
• “Thank you for the opportunity to join you” —> “Thank you for your consideration”

10. Passion

People can get a bit too passionate with their use of this word — not to mention it’s a weaker choice than some of the alternatives. Shake it up with these contenders:

• “I’m a passionate marketer who’s ready for a new challenge” —> “I’m a dedicated marketer who’s ready for a new challenge”
• “I have a passion for helping others through my work” —> “Helping others through my work energizes me”
• “I have a passion for deploying quality-of-life improvements” —> “I find deploying quality-of-life improvements to be immensely satisfying”

If you’re skilled in everything, doesn’t that dilute the word’s meaning? Here are some other ways to talk about your skills:

• “I have skills in paid marketing and social media” —> “Paid marketing and social media are my top strengths”
• “I’m skilled in Photoshop” —> “I’m an expert in Photoshop”
• “I’m a skilled people manager” —> “I’m a capable people manager”

The same goes for ‘strong’. If everything is a strength of yours, then the hiring manager is going to question how much weight that word holds with you:

• “I’m a strong marketer” —> “I’m an exceptional marketer”
• “I have strong knowledge of Premiere and other video editing software” —> “I have in-depth knowledge of Premiere and other video editing software”
• “I would be a strong addition to your team” —> “I would be an immediately-contributing member of your team”

13. To whom it may concern

Unless you’re applying in an exceptionally formal industry, then it’s time to ditch ‘To whom it may concern’. If you know the name of the hiring manager, then address your cover letter to them directly. If you don’t know their name, there are still plenty of alternatives:

• Dear hiring manager

14. Yours sincerely

Here’s another cover letter phrase that’s outdated. Unless you’re applying in a formal industry, then end your cover letter with a more modern sign off, like:

• All the best
• Best wishes
• Kind regards

If you’ve found the synonym you were looking for but still need help with your cover letter, we have some other resources to guide you:

💡 Full cover letter guide

🎓 Writing a cover letter for an internship

All that’s left to say is the very best of luck with your application! We’re all rooting for you here.

Hitmarker 🧡

JavaScript is not available.

We’ve detected that JavaScript is disabled in this browser. Please enable JavaScript or switch to a supported browser to continue using Hitmarker.

• 10 Opening Lines That Are Straight Up Killing Your Cover Letter

Featured in:

QUICK INTRODUCTION

You are just out of college and you saw a job advertisement for a job you really like, so you submitted your resume and cover letter – just as the job ad said you should do.

However, weeks have passed by and you have not heard anything back from the employer. The reason for this may be that your cover letter did not capture the attention of the employer so that he or she wants to continue reading and getting to know more about you.

The first thing you want to do is to get your potential employer impressed, not annoyed. In fact, you want to be able to give an awesome first impression of yourself – such that they cannot reject your job application.

So what is the first thing you should do to achieve this? You should amaze them with your well-written job-winning cover letter .

WHAT IS A COVER LETTER?

Firstly, what is a cover letter?

It is a letter or written communication that serves to introduce an accompanying document or introduces a resume or curriculum vitae (CV). A cover letter helps to show why you are the best person for the job description and how you will be a great addition to the company.

It also shows your capability to communicate your career objectives efficiently and to support your resume career summary .

When it comes to preparing a cover letter as a part of a job application, many job seekers are filled with anxiety about experimenting with their cover letters.

They are usually under the pressure to please the hiring manager, and it that pursuit they forget to show their personality in their job applications documentation.

This is the major reason why their application would look lifeless and will not differentiate this applicant from other applicants. You should let your personality be seen clearly through the cover letter so you stand out from your competition applying for the same position.

After several weeks or months of you searching for the perfect job and you have found it and now it is your turn to impress the employers with your cover letter so you land and stand out in a job interview , so you get the job offer.

A cover letter is the most effective way for you to introduce to the hiring or resource manager who you are, the things you have to offer, why you want the job and why you are the one to be offered the position—but you have a very limited period of time to do all of these things.

Therefore, if you really want to attract the reader or employer’s attention, you have to start right.

OPENING LINES OF COVER LETTERS

Opening lines of cover letters are usually not very specific, but they do not need to be. Abby Locke , a speaker, writer, and president of Washington DC-based Premier Writing Solutions says “Most cover letters usually begin with lines like, ‘In response to your job advertisement, I’m forwarding my resume for your review and consideration’”.

You should endeavor to make a very strong first impression by writing something spectacular and different – something that will clearly express the value you are offering.

You can attract the attention of the reader of your cover letter by:

• emphasizing your accomplishments
• expressing the reasons why you are interested in the job
• stating the mission of the employer, and
• showing how your strongest skills can contribute to the achievement of that mission.

Abby Locke suggests that the road to writing a good cover letter is to start with writing a list of the best three ways you would make an impacton the organization.

You should be able to ask yourself and answer questions such as “What core competencies would enable me to surpass the norm in the position I am targeting?”. Locke also emphasized on you answering how the employer would gain from hiring you.

The ability to convey all these details in just a few lines seems impossible. The start of the cover letter should be very catchy, but not overselling especially if you are a student or graduate who has not even a year of experience for reference.

You should ensure that your cover letter should be professional, but not boring – but be careful, as the borderline between those extremes is usually very blurry.

It is an awesome idea to have several examples of cover letters you can look through to serve as a source of inspiration when you are desperate for one.

Towards the end of this article, there will be few ideas on how to write killer opening lines for your cover letter; but firstly, let us see the top 10 opening lines that are straight up killing your cover letter

10 OPENING LINES THAT ARE STRAIGHT UP KILLING YOUR COVER LETTER

1. “dear sir/madam”, “to whom it may concern” or “dear recruiter”.

It is almost criminal to use a non-specific salutation to address your cover letter as you are admitting that you have not done your research and you do not know who and where are you applying for a job.

Doing this also suggests that you are using a generic template and that you are sending the same cover letter to every employer you apply to for a job.

Do not get me wrong – templates save time and you should use them for that reason as long as you rework it for the each specific employer.

2. “My name is…”

Your name is on your resume, your application form (if you had to complete one to apply for the job) and on your envelope/email which you used to submit your job application.

It is also in your signature at the bottom of your cover letter so why waste valuable space to state your name once again at the beginning of it?

Give credit to the hiring manager/recruiter for being able to figureout your name before starting to read your cover letter and instead, use these potentially only a few seconds you have to leave a mark on the reader by stating something that will convince them to start a conversation with you.

3. “I am writing to express my interest in/for…”

Of course, you are writing to express your interest in the advertised vacancy – otherwise, you would not be writing at all.

Do not state the obvious and move on to saying why you are applying for the specific position and why are you excited by the prospect of getting it.

4. “I have enclosed for your consideration my resume…”

Similarly to the above, when submitting a cover letter as a part of a job application by default you do that to accompany your resume.

The recruiter or the hiring manager will see your resume when they open your application, so again – there is no need to waste their time and space in the letter to state the obvious.

5. “My qualifications for this job are…”

Your resume will list all your qualifications in details, but can mention them in brief in your cover letter too but not at the very beginning.

The start of the letter should grab the reader’s attention and many of the other applicants for the same job will probably share your qualifications, so that will not make you distinct in the eyes of the recruiter.

You can do better when it comes to the opening line of your cover letter – keep reading for tips how you can achieve that.

6. “My first job was [X], my second job was [X], my third job was…”

Well, like this you have re-written your CV into your cover letter! Having your resume in two different places is not the way to sell yourself.

Your cover letter is an opportunity for you to expand and add detail to the experiences and skills you have listed in your CV, as well as to prove to the potential employer that you are the best choice among the other applicants, so use it well!

7. “I am probably not the best candidate, but…”

Oh, boy (imagine the reader facepalm as soon as they read this)! If you don’t believe in yourself and that you are the best candidate for the job, why would the recruiter?

It is good to be modest and not come across as arrogant narcissist when writing your cover letter, but it is not good to set yourself for failure.

Starting your cover letter with this sentence will give reasons to the recruiter to reject your application right off the bat.

8. “This job will be the perfect opportunity to develop my skills”

Big NO-NO! Telling your potential employer that you need this job because it will allow you to learn new or improve existing skills is a rookie mistake. Employers pay you for bringing your skills to their workplace – they are not a training school.

Employers also know that a good employee will not be static at the new workplace, they will pick-up new skills and further develop their current skills but this should not be the main reason why you are applying for a given position.

Instead, you should convince the reader in the first sentence that they should hire you because of the skills, abilities, attitudes, experience, and qualifications you bring to the table.

9. “My mum/friend/family told me to apply for this job”

Even if this was really the case, there is no need for the world to know this, especially not your future employer.

No company wants employees who are not passionate about their work and their industry, as they know these employees have short career span.

They will leave the company as soon as another opportunity closely matching their interests appears.

So, do not start your cover letter with an information about who suggested you apply for the vacancy – ideally, this idea should have come out of your desire to work in that particular industry/company.

10. “Thank you in advance for taking the time to read my application”

Ok, you are polite – we get it. However, you will have your chance to thank the reader for their time reading your application at the end of the cover letter (once they have actually read it).

Again – do not waste very limited space at the begging of your cover letter to say something that can be said somewhere else in the letter.

Be smarter about how you use your cover letter “real-estate” as it will be either a very good or a very bad investment you will make for your future.

HOW TO WRITE A KILLER OPENING LINE FOR YOUR COVER LETTER

Now that we have seen what opening lines NOT to write, let us review few examples of good opening lines and few pieces of adviceon how to write the opening lines in cover letters that can help you bag the job that interests you.

Use Powerful Words

“ As an expert in the field of f inancial planning, I have given financial advice for the executions of projects of different kinds both at large and small scale ”.

Using powerful words to describe yourself grabs the attention of the reader to your cover letter. Display of confidence in abilities is better than false humility.

The job that you are applying for is requiring a certain amount of self-confidence and abilities and you need to have the experience to back up your claims.

Some other examples of opening lines following this rule are:

• The position advertised by you sounds like a great match with the qualifications and skills that I have been able to acquire during [Here mention the relevant study program or job employment]…
• Financial analysis, project management, and research are my passions and areas of expertise. Not only are these my passions, but also I believe these skills are the foundation for any project management professional. As an analytical financial manager, I excel at extracting data to understand where the company’ focus should be.
• As an experienced financial manager and former business owner, I know firsthand how challenging it can be to remain current with the fluctuations in the value of currency and inflation in the investment portfolio market without breaking the budget.
• As an event planner for ABC Company, I ensure seamless communication and marketing between all involved parties. By implementing new social media marketing tactics in the past year, I have doubled the attendance at all events organized by the company.

Kill The Competition

“ While soldiers are eager to battle, strategists win the war. I am an artful strategist of my profession, different from my co-applicants in the following ways… ”

You should be able to differentiate yourself from your competition. Ensure you use your most relevant accomplishment stories to explain your value to the company .

Other examples of this are:

• “Unlike many other project cost managers, I ensure all parties know who is responsible for what, and when each part is due. I do this using my own system that I have used for 20+ years because it works. At any time, I can see the status of all activities. This ensures every project execution is on time and on a budget, plus we clearly see when we’ve succeeded, and what needs to be developed next time.”
• “After spending five years managing the internal finances for a 2,000-person company, I could plan a quarterly town hall project budget or draft an inter-office budget in my sleep. What do I want to do next? Put that experience to work consulting executives on their financial strategy.”

Introduce The Leader In You

“ I coordinated the Annual Youth Science Expo which occurred for 340 hours, 30 volunteers in the course of five weeks.”

Show that you can be involved in leadership or management. Breaking down the details allows the employers to understand your accomplishments .

Some examples of opening lines are:

• “Through my years of experience in PR, I have established my skills and strength in social media, media networking and leading a group of team members. It is the combination of these skills that make me the best candidate for the PR Manager position .”
• “I am so happy your company needs a social media coordinator skilled at With my track record of boosting social networking by 55% increase in the number of followers through teamwork and creative leadership, I believe that I’m a great fit.

Kick-Off With Excitement

“ I have been excited since I discovered the opening in project management with your company… ”

Employers are attracted by those who seem to show excitement towards the job as this shows dedication.

Other examples of similar opening lines are:

• “I was excited to find an opening in HR with ABC Company because your work with XYZ Company has been important to me for a long time. I am the best candidate for this position because it combines my experience with HR and XYZ Company.”
• “As a long-time fan of ABC Company’s certifications, I was thrilled to see your vacancy. With my experience cutting costs 48% for XYZ Company while dropping lead times by nearly 20% and boosting quality, I believe I can be of help with ABC Company current market challenges as I continue to expand my personal skill set.”

Quote The Trail Blazers

“ Accountability enables responsibility.” – J.K Rowling. As a manager who has gathered experiences over the years, I sincerely believe that the key to success in any work environment is accountability .”

Have your work ethic described with a quote. Quotes tend to add more worth to your cover letter.

Another example of how the use of quotes works effectively when you are applying for a job position is the following:

• “As sociologist John Hudson has observed: ‘A billion hours ago, modern homo sapiens emerged. A billion minutes ago, Christianity began. A billion seconds ago, the IBM PC was released. A billion Google searches ago… was this morning.’ I have chosen this quote as an introduction to my application as a social networkmanager because…”

Use The Culture-Field-Skill (The Bridge) Formula

“ Born in Korea, studied in Canada and worked in China; my blend of cultures and Asian background may just be unprecedented! I am… ”

This opening line is usually used when the job demands a bridge between fields, countries or cultures.

This also can be found in the following example:

• “Having finished my education in international relations and business, I’m interested in the opportunity to combine my passion for exploring cultures with my professional career. Your advertisement for the position as business development manager for the French market, therefore, appears very intriguing to me…”  

Show Your Expertise

“ Two of my best aspects of expertise are financial analysis and time management. In my years of experience in coordinating teams and meetings, I have been able to put these into full use… ”

The right keywords will make sure your cover letter is read. Illustrate your passions, dreams, and goals and use these to meet their needs.

• “ABC Company’s marketing assistant opening is an excellent match to my qualifications. As a recent graduate of X University with a major in marketing and business, I offer solid academic credentials as well as industry experience gained from an internship at XYZ Company. If given the chance, I know that my strong business and marketing foundation would benefit your department, customers, and the company’s bottom line.”

Name Your Referrer

“ In my recent conversation with your financial manager XY, I was informed about the opening in your Accounting Department and thus was suggested to apply for the job of … ”

You named your referrer to provide the employer with a point of reference to go from. The employers will be interested to find out why your referrer thought you would be a good fit for the job – like in this example:

• “John Smith, your financial manager, suggested that I apply for this position because he knows firstly, that software solutions achieved 78% performance-to-goals at XYZ Company, and secondly – that you are looking for a software developer with efficiency and efficacy, which my CV shows.”

Display Knowledge About The Company

“ Recently, your company was highlighted in the XXX Newspaper because of your partnership work with “Company ABC” whose work I follow… ”

Stating your knowledge about the company and their recent events can be a real turn-on. You can start your cover letter stating your knowledge of what they do and why you know so much about them.

Some examples of cover letter opening lines of this kind are:

• “I recently read that your company is #2 on X Magazine’s list of top companies to work for in 2017 in this state.”
• “I read with great passion the article in X Magazine announcing the upcoming launch of your company’s branch in my area. Congratulations on this new venture and it’s impressive $20 million in pre-launch sales!”

The Impact Making Man

“ When I learned that the ABS Company was recruiting new staff members, Istrongly felt that I had to apply. I have always been anticipating finding a company where I can make an impact .”

You should speak as if you are already hired by the organization.

Another example of opening lines such as this is:

• “When I discovered that ABC Company was hiring, I knew I had to apply. I’ve desired to find a company where I feel like I can make an impact even while working as…”

Creativity can bring you the job. Keep the cover letter simple and well detailed.

The first few sentences in cover letters have a loaded task – they are to attract the attention of a recruiter who has already reviewed many applications.

Then they need to convince a hiring manager to go deeper into your background to find out whether your skills and personality match the position they need to fill or whether you would be a benefit to the organization or not. It is your cover letter, it is your opening line, and it may be your ticket to that dream job.

Do not underestimate it.

Comments are closed.

Related posts

5 Simple Steps to Writing a Successful Cover Letter

A cover letter can be the first thing the prospective employer looks at when you apply for a job. …

5 Cliché Cover Letter Lines to Avoid at All Costs

The first thing hiring managers see when they review your job application is your cover …

How to Open and Close Your Cover Letter

After much searching, you finally found an advertised job which you’re sure you qualify for. You’ve …

408,000 + job opportunities

Not yet a member? Sign Up

join cleverism

Find your dream job. Get on promotion fasstrack and increase tour lifetime salary.

Post your jobs & get access to millions of ambitious, well-educated talents that are going the extra mile.

First name*

Company name*

Company Website*

E-mail (work)*

Login or Register

Password reset instructions will be sent to your E-mail.

• Search Search Please fill out this field.
• Career Planning
• Finding a Job
• Cover Letters

How to Start a Cover Letter With Examples and Tips

• How to Start a Cover Letter
• Cover Letter Opening Sentence Examples

Personalize Your Cover Letter

• What to Write in the Rest of Your Letter

Cover Letter Sample

More cover letter examples and templates.

Theresa Chiechi / The Balance

What's the best way to start a cover letter for a job? The first couple of sentences of your cover letter are the most important ones. Recruiters and hiring managers often spend mere seconds scanning your application.

If your cover letter doesn't grab their attention right away, they may never even get as far as the second paragraph. What should these all-important first sentences say? Keep in mind that you're hoping to differentiate yourself from the competition. Your goal is to explain to the reader who you are, why you're writing, and how you can contribute to the employer's success.

Think about why the hiring manager should select you, above all other candidates, for an interview, and you'll be on the right track.

This might mean  highlighting a contact , providing a quick window into your relevant background and experience, or emphasizing a significant accomplishment that would make you an asset to the organization.

How to Start a Cover Letter 

Be direct.  In these opening sentences, you want to explicitly let the reader know which position you're applying for. Hiring managers are often looking at candidates for several open jobs at any given time. Make sure it's easy for them to discover your intent. For example:

I am interested in the coordinator position at ABC company.

Mention a contact.  If someone  referred you to the position , include that information early on as well. Referrals are incredibly helpful in securing an interview, so be sure to mention yours right away. For example:

Jane Doe suggested I contact you about the job, as she feels my skills would be a good fit for the position.

State an accomplishment.  Try to state an accomplishment from your previous job. If you can, show how you added value to the last company you worked for. You might even add the job title you had if it's similar to the one you are applying for. For example:

As coordinator at XYZ Enterprises, I have increased my group's output by 37% over the past 15 months.

Express excitement.  Convey your passion for your work and excitement about the job and company. Your cover letter is an opportunity to sell yourself to the hiring manager and to share why you're well qualified for the job. For example:

I would greatly appreciate the opportunity to meet with you to discuss what I have to bring to the position at ABC company.

Use keywords.  If you can include any  keywords  from the job listing, do so. You can mention a skill you have that was included in the post. For example: 

My track history of successfully managing teams and delivering projects on time and on budget makes me a good fit for this role.

Examples of Cover Letter Opening Sentences 

• As an information technology professional with high-level management experience in the IT industry, I learned that the best way to achieve success was to utilize the resources I had by employing well-defined objectives and an attitude of empowerment.
• I am very interested in the entry-level position that is available at ABC Investment Partners. I recently graduated from XYZ College, and my courses in investments, finance, and business have equipped me with a solid base upon which I plan to build my career.
• I am writing to express my strong interest in the international marketing position open at WellCam, Inc. My colleague Janna Doling recommended that I contact you directly about this position, owing to the years I have spent developing successful campaigns for XYZ company.
• I'm writing to express my interest in the editorial assistant position listed on Monster.com. Given my five years of editorial experience and excellent capabilities, I would appreciate your consideration for this position.
• I have a very strong interest in pursuing a teaching career. With experience working at both elementary and high school levels, as well as in activities outside of the traditional classroom, I have a diverse background with much to offer.
• I have the pleasure of being acquainted with one of the counselors on your staff, Eleanor Seville. She let me know about the open position and recommended that I contact you.
• I was excited to read about the administrative assistant job opening at XYZ company. I have several years of administrative experience in a variety of fields, including insurance and finance.
• I understand that you have been deluged with resumes since  Computer World  released its list of the best companies to work for. Mine is one more, but I do have experience that is hard to come by.
• My proven track record of successfully performing complex analyses on various corporations makes me an ideal candidate for the analyst opportunity that you have advertised.

When you're not sure how to get started, it can be really helpful to review  examples of cover letters . You can use these as a guide, but be sure to tailor your introduction to your circumstances and the job you're applying for.

The more closely you  construct your cover letter  to show that you're a  match for the job requirements , the better your chances of getting selected for an interview.

What to Write in the Rest of Your Cover Letter

Of course,  the rest of your letter  is important too. You'll need to use an  appropriate salutation and make your  cover letter closing  polite and inviting. In the  body of your letter , you have the opportunity to pitch your qualifications for the job in more detail than you have room for in your resume.

If there are specific events or accomplishments you feel are likely to make you stand out, you can briefly mention them and explain in more detail should you secure an interview.

Make sure your  contact information  is complete as well, and format your  signature  to match the letter style you are using.

Download the cover letter template  (compatible with Google Docs or Word Online), or read the example below.

Sample Cover Letter (Text Version)

John Smith 37 Oak Street Middle Village, New York 10502 555-555-555 john.smith@email.com

March 22, 2024

Dr. Jane Doe All Smiles Dentistry 5 Main Street, Suite A Middle Village, New York 10502

Dear Dr. Doe,

My former coworker, Maria Rodriguez, suggested that I contact you to express my interest in the position of dental assistant in your office in Middle Village.

I’m a licensed dental assistant with over 10 years of experience helping dentists and hygienists make their patients smile. In my current role with ABC Dental, I have gained proficiency in the four-handed dentistry technique, as well as mastering Henry Schein Dentix software.

I also have the following skills and qualifications, as outlined in the job description on your website:

• Experience taking and developing dental X-rays
• Infection control expertise, including preparing and sterilizing instruments and equipment
• Knowledge of several different types of scheduling software
• Language skills (bilingual: English/Spanish)
• Excellent customer service skills and attention to detail

Most importantly, I love people. I consider it a great privilege to help dentists improve their patients’ lives by providing the very best support and customer care.

I’ve enclosed my resume, and I hope you’ll contact me at your convenience to arrange an interview.

Signature (hard copy letter)

Review cover letter examples for many different types of jobs, and get downloadable templates you can use to write your own cover letters.

CareerOneStop. " How Do I Write a Cover Letter ."

• Terms And Conditions
• Privacy Policy
• Editorial Policy

15+ Catchy Modern Cover Letter Examples

Applying for jobs can be a tedious and time-consuming process, but one way to stand out from the crowd is to have a modern and catchy cover letter. Here are some examples of how to make your cover letter pop:

First, get rid of the stuffy and formal language. A cover letter is not a place for pomp and circumstance – save that for your resume. Instead, use language that is active and engaging. For example, instead of saying “I am writing to apply for the position of XYZ,” try something like “I would be perfect for the job of XYZ.”

Next, don’t be afraid to show some personality. A little bit of humor can go a long way in making your cover letter stand out. Just make sure that it is appropriate for the company you are applying to. And lastly, don’t forget to proofread! A typo-filled cover letter will not only make you look unprofessional, but it will also give the impression that you do not care about the job you are applying for. So take the time to read over your work before hitting “send.” By following these simple tips, you can be sure that your cover letter will make a great first impression.

How To Write a Modern Cover Letter?

While a traditional cover letter is still the best way to go in many professions, some modern jobs call for a little extra pizzazz. If you’re applying for a position in a creative field, or for a company with a young and hip culture, you’ll need to show that you can think outside the box. Here are some tips for writing a catchy and modern cover letter:

• Start with an attention-grabbing opening. Instead of the usual “I am writing to apply for the position of X,” try something more creative, like “When I saw that you were looking for a new X, I knew I had to apply.”
• Use strong and active language throughout. Avoid passive constructions like “I was hoping” or “I would like.” Instead, use phrases like “I am confident that” or “I know that.”
• Highlight your unique qualifications. If you have any skills or experience that are relevant to the position but that aren’t commonly required, be sure to mention them. This will help you stand out from other candidates.
• End on a strong note. Thank the employer for their time and express your interest in the position one last time. You could also include a call to action, like asking for an interview.

By following these tips, you can write a modern cover letter that will help you get noticed by employers.

Related: How To Write a Cover Letter (And Get Hired in 2022!)

Modern Cover Letter Template

To whom it may concern,

I am writing in regards to the job opening for the position of (Name of Position). I saw your posting on (Website/Publication) and feel that my qualifications and experience would make me a perfect fit for this role. Attached is my resume for your review.

Some key points that highlight my suitability for this role include:

• -I have (Number) years of experience in a (Type of) role.
• -I am skilled in (list relevant skills).
• -I have a proven track record of (list relevant accomplishments).

I am confident that I can be an asset to your team and would welcome the opportunity to discuss my candidacy further. Thank you for your time and consideration.

(Your name)

Related: 9+ Best cover letter for retail job Samples & Templates

Modern Cover Letter Examples

I am writing to apply for the open position of ___________. I saw your posting on _____________ and feel that my skills and experience perfectly match the job requirements.

As a ___________ with _____ years of experience, I have gained valuable knowledge and skills that I can apply to this role. In my previous positions, I have successfully ___________, ___________, and ___________. I am confident that I can do the same in this role.

In addition to my experience, I have _____, _____, and _____. I am confident that I can be an asset to your team and help contribute to your success.

Thank you for your consideration. I look forward to hearing from you.

Related: Generic Cover Letter: 09 Samples & Examples

Modern Cover Letter Sample

The writing to apply for the position of ___________. I saw your ad on ___________ and I believe that I have the necessary qualifications and skills for the job.

Have _____ years of experience in _____. In my previous role, I was responsible for _____. I am a quick learner and I am sure that I can do a great job in _____.

I would appreciate if you could contact me for an interview at _____. Thank you for your time and consideration.

Related: Web Developer Cover Letter: 07 Templates ideas

Modern Job Cover Letter

The writing to apply for the position of ___________. I saw your job posting on ___________ and feel that my qualifications and experiences make me the perfect candidate for the role.

Have _____ years of experience in _____ field. In my current role, I am responsible for _____. Have also gained _____ Skills and experience. Confident that I can bring these skills and experiences to your company and be an asset to your team.

It is a motivated self-starter with a positive attitude. Work well both independently and as part of a team. I am always willing to go the extra mile to get the job done. I am confident that I have the skills and attributes you are looking for in a candidate.

Please find attached my resume for your review. I would appreciate the opportunity to discuss this role further with you. Thank you for your time and consideration.

Related: 07 Best Cover Letter for Federal Job Samples

Modern Cover Letter With No Experience

I am writing in regards to the recently advertised position for a Modern Cover Letter. I believe that I have the required skills and attributes for the role, and would be an excellent candidate.

Although I do not have any direct experience working in a cover letter role, I have developed strong skills in research, writing and communication through my previous work and studies. The confident that I can quickly learn any necessary skills for the role.

To eager to put my skills and abilities to work in a cover letter role, and would be very excited to join your team. I believe that I could be a valuable asset to your organisation, and would like to thank you for considering me for this role.

Yours sincerely,

Related: Graphic Design Cover Letter: 09 Samples and Examples

5 Things To Include In a Modern Cover Letter

If you’re applying for a job in the modern workplace, it’s important to have a cover letter that will grab the attention of your potential employer. To help you get started, we’ve put together a few examples of modern cover letter designs that you can use as inspiration for your own job application.

The first example is a simple yet effective design that uses clean lines and plenty of white space to create a feeling of luxury and sophistication. The second design is more playful, with a bold color scheme and an eye-catching pattern. If you’re applying for a creative role, this could be the perfect cover letter design for you. Finally, we’ve included a template that’s perfect for anyone who wants to add a bit of personality to their cover letter. This design features hand-drawn illustrations and whimsical typography, making it ideal for jobs in the arts or media industry.

So whatever your style, there’s a modern cover letter design here that’s sure to get you noticed. So go ahead and give one a try – you might just land your dream job!

Related: What is Cover Letter? Complete Guide To Get any Job.

Traditional cover letters are often riddled with overused phrases and formal language, which can turn off hiring managers. If you want your cover letter to stand out, try using a modern approach. Start by introducing yourself and explaining why you’re excited about the role. Then, highlight specific examples of your qualifications and skills that make you the perfect fit for the job.

For instance, if you’re applying for a marketing position, you could discuss your experience creating social media campaigns that generated high levels of engagement. Finally, close your letter by expressing your interest in meeting with the hiring manager to discuss the role further. By following these tips, you can write a cover letter that will grab the attention of even the most discerning hiring manager.

You may also like

Cover Letter for Ph.D. Application: 5 Template ideas

Customer Service Representative Cover Letter: 09...

Waitress Cover Letter: 07 Template Ideas

Computer Science Cover Letter: 05 Ready Template

9 Best Associate Cover Letter Samples [Free]

Creative Inspiring Cover Letters: 7+ Template

About the author.

Jessica William

Leave a comment x.

Save my name, email, and website in this browser for the next time I comment.

Protect your data

This site uses cookies and related technologies for site operation, and analytics as described in our Privacy Policy . You may choose to consent to our use of these technologies, reject non-essential technologies, or further manage your preferences.

• Resume and Cover Letter
• Crafting Catchy Cover...

Crafting Catchy Cover Letters: A How-To Guide

10 min read · Updated on May 16, 2024

Today, more than ever, having a catchy cover letter in your job-search toolkit is a must.

A lot of job seekers ask, “Do I really need a cover letter?” The answer is a resounding “Yes!” More often than not, writing a catchy cover letter is something people simply don't do because the overwhelming thought is that employers don't read them. That couldn't be further from the truth. 

On top of that, adding a catchy cover letter to your application can enhance the skills, achievements, and qualifications you include on your resume. Most importantly, though, a great cover letter makes you more human, more real, to the hiring manager reading your application. 

What's most critical is that your cover letter be engaging. Avoid using the same old boring content that everyone else is using. Instead, craft a catchy cover letter that grabs their attention. This is your how-to guide for doing that!

Cookie-cutter isn't the way to go

Everyone has seen cover letters that start like this, 

To Whom It May Concern:

I am writing to express my interest in the [POSITION TITLE] that I saw advertised for [COMPANY NAME].

It's a complete yawn-fest. It's boring. It's overdone. 

Since your cover letter is the first chance you get to make a solid introduction to a new employer, spice it up a bit. Use some humor, indicate that you're passionate about the job you're pursuing, and inject some of your personality to entice hiring managers to actually read what you have to say. 

What is a good opening line for a cover letter?

The main idea behind a great, catchy cover letter is that you want to tell a story. This doesn't mean you should regurgitate what's contained in your resume – no one wants to read the same things twice. It all starts at the beginning. The way you start your cover letter can make or break you.

Do you want the hiring manager to have a “Bleh” moment and toss your cover letter to the side?

Wouldn't you rather they be caught off-guard by your creativity and keep reading?

The best way to shake things up is to go off-script and write something that actually catches their attention. Here are some examples:

Show your passion: “Not too long ago, I came to the realization that my life's goals included giving back to my community through story-telling. After a lot of research, I discovered that a great way to do that was to go into Public Relations and Marketing to help connect consumers with companies to meet needs.”

Show some love: “I recently read an article about how [COMPANY NAME] was involved in improving our community by engaging employees in outreach events that…”

Prove your worth: “When I read about the job opening for [POSITION TITLE] at [COMPANY NAME], I knew I had to apply because I'd already saved my current company over $100K in logistics costs and I knew that I could do that for you, too.”

Highlight your personality: “A few years ago, I was exploring the mountain roads outside of Denver, and a stranded chicken jumped in my car – it's a funny story, I even have pictures. From that moment, I knew working with rescue animals was where I wanted my future to go.”

Now that you have their attention – write the body of your catchy cover letter

One thing to remember is that the introduction of your cover letter isn't supposed to be a monologue – keep that old adage that less is more in mind. The first paragraph of your cover letter is only meant to be a couple of sentences – just enough to pique the hiring manager's interest so they keep reading. Let's face it; it's not every day that some random chicken jumps in your car. That may be just the thing that entices the interviewer to call you in – so they can hear the story. 

The second paragraph of your catchy cover letter

The next part of your catchy cover letter should be a paragraph that transitions into how your introduction will make you a great part of their team. Without repeating all the great things you've written in your cover letter, highlight some of the skills and achievements from your career thus far to prove to them you have what it takes to be a valuable part of their team. 

The third paragraph of your catchy cover letter

You can actually write this third part as a paragraph or use bulleted achievement statements (like you'll see in the template later in this article). The idea here is to showcase your most impressive career achievements and your primary strengths. 

It's a good call to opt for bullets for this part of your catchy cover letter because if the hiring manager is skimming through your cover letter, it'll be easy for them to see what you bring to the table. Don't go crazy, though, and add a bunch of bulleted achievement statements. Stick to between three and five because you don't want the cover letter to go over one page. 

The closing of your catchy cover letter

Your last paragraph should close out the cover letter by reiterating your passion for the job and requesting an interview; this is called a call to action. After all, the whole point of writing a catchy cover letter is to get them to call you for a face-to-face meeting so you can win the job. 

The end of your cover letter is also a great place to explain faux pas in your resume or give details about why you're changing careers . You can even use this part to detail your desire to travel for work or indicate that you're relocating for this job. 

Here's what a catchy cover letter looks like

We know, instructions on how to do something is one thing, but seeing it all come together in an example is something even better. So, with that, here is a catchy cover letter example:

Contact Information

[Name][Company][Address]

Dear [Name],

Would [COMPANY NAME] benefit from having someone on their team who has generated $30K in revenue, increased blog traffic by 14%, and tripled social media ROI – all in one year? Then, I'm your person. Given my background in [EXPERIENCE RELATED TO FIELD] and [EXPERIENCE RELATED TO FIELD], I know I can repeat those results for you and feel that I would make additional significant contributions to the [POSITION TITLE] you currently have available.

Throughout my entire career, I have demonstrated consistent success [SOMETHING YOU HAVE CONTRIBUTED TO] to achieve high-reaching standards and goals. During my time with [COMPANY YOU CURRENTLY WORK FOR], I've built a reputation for [MAJOR ACHIEVEMENT]. On top of that, people often come to me from different departments because I'm known as someone who can [PICK A SKILL FROM THE JOB DESCRIPTION TO INJECT HERE]. 

Additional career experience and achievements include:

Achievement/accomplishment

I think it's a great idea for us to get further acquainted, and would truly value a moment of your time to discuss how my background aligns with your needs. If you agree we may have the basis for a mutually beneficial partnership; please feel free to contact me at your earliest convenience. I'd love to learn more about your team and the [POSITION TITLE] opening.  

I appreciate the time you're taking to review my application, and until we meet, I hope you have a great day!

[Your Name]

Related reading: You can find some career-specific cover letter examples here .

Why this template works

This catchy cover letter starts by discussing quantifiable achievements , which hiring managers drool over. Whenever you can deliver tangible results, the new employer will immediately know what you have to offer. 

Also, the fact that this letter indicates the results are repeatable shows that the applicant has done their research, understands the market, and is confident in their abilities. It helps the employer get the sense that the writer is genuinely passionate about their job. 

There isn't a hiring manager alive who wants to hire someone who is simply interested in earning a paycheck. Employers want employees who are dedicated and care about doing a good job. 

The closing of the cover letter template is proactive, inviting further discussion and reinforcing the applicant's desire to work for the company. 

Tailor your cover letter

You've probably heard about applicant tracking systems , also known as ATS, that companies use to weed out job seekers. Did you know that the ATS also scans cover letters? 

These systems are programmed to search for the right keywords – relevant phrases from the job description – to ensure that you are a good match. So, your catchy cover letter has to get past the ATS before it can impress the hiring manager. 

Did you notice the placeholders in the template? They're there for a reason.

As you read the job description for the position you want to apply to, you'll need to update your catchy cover letter with language that resonates with the new job. Let's say the new company wants someone who can work as a member of a cross-functional team. The last sentence of the second paragraph of the template would be a great place to include that phraseology. 

“On top of that, people often come to me from different departments because I'm known as someone who can bring harmony to processes by working as a member of a cross-functional team.”  

Just like that, you've tailored a bit of your cover letter . 

Catchy cover letter final tips and advice

Since the goal of your cover letter is to work with your resume to land your dream job – one of the most important aspects of anyone's life – it's critical to get it right. Let's talk about a few more things you need to know to craft a catchy cover letter that makes a strong impression and helps you win interviews. 

Use a professional letter format. You're not writing a letter to Grandma to thank her for the gift she got you, so make sure it's professional. Avoid using slang or overly casual expressions. Also, don't pack your cover letter with a lot of jargon that may or may not be understood outside of your current work circle. 

Keep it Short and Simple (K.I.S.S.). Remember the one-page rule. You're not trying to tell the hiring manager everything you've ever done in your career, instead, you're trying to pique their interest so they have a reason to call you to ask you more questions. 

Revise, edit, and do it again. Did you know that the average typed document has an average error rate of 8% ? Proofread your work, then get a friend to proofread it. After that, read it out loud to make sure it all sounds good. Cover letters, and resumes, too, for that matter, should have a 0% error rate.

Follow up. Prove that you're really interested in the position by following up with the employer if you don't hear back from them. 

Learn more: Read 10 of the Worst Cover Letter Mistakes to Avoid to round out your knowledge about having a stand-out cover letter.

Stand out from the crowd, win the interview

It may take a bit of time, but writing a catchy cover letter that lands you an interview is definitely worth the effort. When you follow the tips and strategies in this how-to guide, you'll be able to effectively highlight your skills and achievements in a way that gets the attention of a hiring manager and intrigues them to the point of calling you for an interview.

If you feel like your cover letter is falling short, or you're sending it out and not hearing back from companies, let TopResume check it out for you. While we're at it, we can give your resume a once-over, too. Upload them both for a free review from a resume-writing expert. 

Recommended reading: 

8 Tips to Stand Out in a Competitive Job Market

Perfect Cover Letter Salutations: Start Strong

Resume vs Cover Letter: How They're Different

Related Articles:

How to Maximize Your Resume Action Words to Wow the Employer

Business Analyst Skills: Add to Improve Your Resume!

Cashier Skills: Add to Improve Your Resume!

See how your CV stacks up.

Share this article:

Ready to rewrite your CV?

Want a free CV analysis?