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Blog ⢠Book Marketing
Last updated on Feb 07, 2023
About ricardo fayet.
Reedsy co-founder and Chief Marketing Officer, Ricardo Fayet is one of the world's leading authorities in marketing indie books. He is a regular presenter at several prestigious writers' conferences, where his unique personal style has made him an instantly recognizable figure.
Imagine the day of your book launch. Youâre sitting in front of your computer, blissfully imagining all the five-star book reviews that will soon be yours. Yet the days pass... and the reviews don't come.
Needless to say, you'll want people to buy and read your book ASAP so they can leave you some good reviews. But you may see the Catch-22 here: in order to make your first sales, youâll need to display positive book reviews. So how do you get the chicken before youâve got the egg (or vice versa)?
Enter book bloggers , who are your new best friends! For this post, we asked our top Reedsy publicists to share their best tips on how to get book reviews from book bloggers â and we've condensed their advice into these five essential steps, plus a few bonus tips at the end.
You can also check out this Reedsy Live on how to get your first book reviews, with advice from author and book marketer Debbie Drum.
Those who prefer their tips in written form, let's dive right in with the very first step of the review acquisition process!
A quick preliminary note: you want to start the review-gathering as early as possible. If you can, plan your book review campaign 4-6 months in advance of your publication date. Because if you want your reviews to be in place by then, youâll need to give people time to actually write them!
Now, using the "5 Wâs of Storytelling," let's talk about the first thing you should be asking yourself: who? Who will be reading your book, and who is best positioned to promote it to that audience? The following tips will help you answer these questions.
Here are a few more specific queries to help you clarify your "who":
Indeed, publicist Jessica Glenn recommends building a full-length questionnaire to identify your audience and where you might find them on the Web (or in real life!).
âMost, if not all, publicists and publishers send authors a very long questionnaire to fill out when they start their marketing plan ,â she says. âThat's so we can dig into any useful piece of bio, community, or regional info to figure out who and why people will be interested in your book.â
Your questionnaire will direct you to your target audience and help you create a proto-persona. This is the "ideal reader" of your book, so to speak â a perfect blend of the traits you'd expect them to have. (For example, if you've written a YA paranormal romance novel, your proto-persona might be a 14-year-old girl who's obsessed with Twilight .) And whoever they are, you'll keep them in mind every time you make a marketing decision.
Another great way to get a handle on your target audience is to figure out your comparative titles â books that are a) similar to yours and b) share the same general readership. When pitching to book reviewers, these are the titles you'll use to sell your own book . For instance, "My book is Normal People meets The Incendiaries ."
According to Jessica, you should have at least 15 potential comp titles for your book, ideally a mix of bestsellers and well-reviewed indie titles. âMany first-time authors balk at this," says Jessica, "as they believe there is no true comp for their book â but dig deep and you'll find them!â
Comp titles are critical because they act as a compass, pointing you towards a ready-made audience that enjoys works in the same mold as yours. This is a huge help in determining your target readers, as well as which reviewers will cater to them. Speaking of which...
Now that youâve got a strong sense of your audience, you're ready to find blogs that will provide the best exposure to that audience. We recommend starting with our directory of 200+ book review blogs , but feel free to do your own research as well!
As you dig into book review blogs, check on these two things first:
And if you want to confirm your book marketing strategy when it comes to book review blogs, we recommend first taking this quick quiz below!
Find out here! Takes one minute.
Once you've confirmed that a book review blog is both active and open to queries, think about whether it's right for your book. Here are some important factors to consider:
Remember those comp titles you came up with earlier? You can use them not only to pitch your book, but also to find potential reviewers , as they will correspond perfectly with your genre and target audience.
âOnce you have your 15-or-so comps, you can research where each book has been reviewed,â says Jessica. âWith luck, you will find at least a couple of book reviews per title, which will give you many more outlets to investigate further.â
Now, as an author, you might be wondering: âHow can I begin to find all the places where a given book was reviewed?â Donât forget the power of Google! Try searching the following terms to find reviews for a given title:
And here's one last tip to give you a boost â sign up for a "Mention" account and/or set up Google alerts to get a notification every time these titles appear online.
Once youâre armed with a bundle of suitable book review blogs, you've arrived at the third (and perhaps most crucial) step in this process. This is, of course, creating the pitches you'll send to reviewers.
Learn how to get the book reviews you need to turn browsers into buyers. Get started now.
Pitching a reviewer is pretty straightforward. All you have to do is a) keep it short, and and b) personalize it as much as possible. However, before we get to our publicistsâ actionable tips on pitching, thereâs one more thing that you absolutely HAVE to do. And that thing is...
Before you pitch any blog, make sure you read the bloggerâs review policy. Some blogs will have a form to fill out; others might ask you to email them directly. Still others might not welcome any queries from self-published authors . Whatever they say, make sure that you follow it to a T.
âThere are two main benefits to reading and following the review policies closely,â says Beverly. âFirst, you show the reviewer that you respect and appreciate them when you follow their instructions. This is important when asking someone to do you a favor.
"Second, you may find that even if the site is closed for review queries, it's open to publicity queries â where you might be able to place an excerpt or do a Q&A or occasional blog post. You'll never know if you don't take the time to read the review policy first.â
Now that youâre clear on what the blogger wants, you can start pitching them with confidence. Here are three more key tips for pitching book reviewers:
1. Never send out bulk pitches. "When you pitch each outlet individually, specifically write that you read their positive book review of your comp and what that comp title was,â says Jessica Glenn. Or if you didn't find them through a comp title, mention other  aspects of their blog and why you think they would be great to review your book!
2. Be concise and direct. âInclude your title, publisher, date of release, and genre in the first paragraph,â notes Beverly Bambury. âThen you might want to include the cover copy or a brief description of the book. Finally, be direct and ask for what you want. If you want a review, ask for it! If you want an excerpt placed, ask for that.â
3. Appeal to their commercial side. âAll reviewers want the opportunity to discover the next 'big thingâ â particularly with fiction â so make them feel as though they have the opportunity to get the word out first," says Hannah Cooper. Indeed, if you can convince a reviewer that you are doing them a favor, you're practically guaranteed to get a review.
Basically, try to get reviewers to think, âOh, if I enjoyed [comp title], Iâll enjoy this person's book too,â or âThey've done the research to know that Iâm a good fit for their book.â If you can do that, youâre already much closer than everyone else to obtaining high-quality book reviews !
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This is the step before the moment of truth (the review itself), so it's extremely important to get everything right. To ensure you're complying with each reviewer's guidelines, review their policy again before you send them your book. Some bloggers might prefer digital copies of manuscripts, while others might want a physical ARC â be prepared to accommodate.
Also, as you begin sending your book to various outlets, you should track your progress in a spreadsheet. Record which blogs youâve submitted to so far, which blogs have responded, and which blogs you plan to submit to, so you don't accidentally double-submit or skip over anyone.
Other than double-checking the review policy, the most important thing to do here is to format your book in a professional manner . After all, you want the presentation of your content to match the quality! Even though it shouldn't technically matter, reviewers will definitely judge your book by how it looks, inside and out.
The good news for self-formatters that you probably won't need to send physical proofs, and ebooks are much easier to format than hard copies. Digital copies also cost next-to-nothing to produce, so you can easily send multiple copies of your book out to different reviewers. You may want to check out apps like Instafreebie and Bookfunnel , which make it easy to generate individual ARC download links that you can send to the reviewers.
Pro tip : If youâre searching for a good book production tool, Reedsy Studio can format and convert your manuscript into professional EPUB and print-ready files in a matter of seconds!
A week or more has passed since you queried a book blog, and so far⌠crickets. What do you do now? Why, follow up,  of course!
When it comes to this stage, keep calm and follow Hannah Hargraveâs advice: âDon't bother reviewers for an answer daily. I will usually chase again after a week has passed.
"If you receive a decline response, or no one responds to your third chase-up, assume this means they are not interested. Any further follow-ups, or aggressive requests as to why your work's not being reviewed, will not be viewed kindly. Above all, be polite and friendly at all times.â
That said, someone rejecting your book for review is a worst-case scenario. Best-case scenario, the blogger responds favorably and youâve bagged yourself a review!
The reviewer will post their review of your book on their blog â and on Amazon, Goodreads, and any other platforms that theyâll name in their review policy. This is yet another reason why it's vital to read that policy carefully, so you know exactly where the review will be seen.
If all goes well, the reviewer will publish a positive review that you can use to further promote your book. Maybe you'll even get a decent pull-quote for your book description ! Not to mention that if you ever write a sequel, you can almost certainly count on them for a follow-up review.
Pro-tip: Want to write a book description that sells? Download this free book description template to get a headstart.Â
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But what if you don't get any bites from book bloggers, or â horror of horrors â one of them gives you a negative review? Fortunately, the next two sections should help you deal with each of these possible dilemmas.
Though book bloggers are the most reliable and professional source of reviews for independent authors, you may want to try other avenues to maximize your chances! Here are three more ways to get book reviews for your work, so you can bolster your Amazon profile and start making some serious sales.
Though Amazon prohibits reviews from close friends and family , you're free to tell your random social media followers about your book and hope they leave good reviews. It obviously helps if you have a large following on Twitter or Instagram, even more so if some of those followers are fellow authors who appreciate the significance of reviews.
That said, NEVER offer "review swaps" or any kind of promotional enticement for customers to leave reviews, as this would also be against Amazon's terms. Simply let your followers know you've got a book out and that you'd love for them to read it; the rest is in their hands. However, when it comes to reviews, any amount of awareness is better than none.
Finally, for a professional review option that's a bit less time-and-effort-consuming on your part, you can submit your book right here on Reedsy Discovery! The platform allows authors to share their books with readers who are right up their alley, plus get the chance to be reviewed by one of our Discovery writers. If they leave a good review, you'll be featured in our newsletter, which goes out to thousands of subscribers every week.
Sounds pretty sweet, right? And it only takes a few minutes to submit .
Take our quiz to find out! Takes only 1 minute.
Once your work is out there in the world, you canât control other peopleâs reactions to it. âRemember, by submitting your book for review, you're accepting that some people might not enjoy it,â says Hannah Hargrave. âIt can be very tough after youâve spent months or years crafting your novel, only for some reviewer to tear it apart. But you need to be prepared."
In that vein, here are some final tips on how to deal with bad reviews:
1. Have someone else read them first . This might be your agent, your friend, or your mom â anyone you trust to pre-screen your reviews. They can inform you whether each negative review is a worthwhile (if humbling) read, or just too nasty to stomach.
2. Ignore unreasonably hateful reviews . Easier said than done, yes, but really try to tune out these people! For example, if they're clearly not your target audience, but insist on pretending like they are. Or people who pick apart your sentences word-by-word, just for the "fun" of it. There's no sense in agonizing over readers who are determined to hate you, so block them on every platform and refuse to read anything else they write.
3. Address valid criticisms . You're only human, and your book won't be perfect. If someone points this out in a constructive way , acknowledge it and do what you can to fix it. This may be as simple as editing a misleading blurb, or as complex as restructuring your entire series. But if you're the author we know you are, you'll be up to the task.
Every author's book is different, but the process for getting book reviews is reassuringly universal. To recap: identify your audience, find relevant blogs, pitch them, send out your book, and don't forget to follow up! On top of that, feel free to try alternative strategies, and remember not to take the bad reviews too personally.
Yes, marketing a book may be madness, but the process of getting reviews lends method to that madness. So go forth and get your reviews â you deserve them! đ
Special thanks to book publicists Jessica Glenn , Hannah Hargrave , Hannah Cooper , and Beverly Bambury for their input and suggestions throughout this article. If you have any more questions about how to get book reviews, let us know in the comments!
Elena Smith says:
25/09/2018 â 22:33
Excellent Write up. I have thoroughly gone through the article and according to my personal observations you have done a great job writing this Article.Being associated with writing profession, I must mention that AcademicWritingPro are quite helpful nowadays.Furthermore, quality is also an important aspect.
Team Golfwell says:
11/12/2018 â 05:38
We do free book reviews if your book interests us. We are a group of retired people in New Zealand who play golf, read books, write books, and do free book reviews if we like your book. We write books too, so we like to see what other authors are currently doing and it is amazing to see what writers are creating. We try to post our reviews on Amazon, Goodreads, Barnes & Noble and our social media. See our book review page for more info > > https://www.teamgolfwell.com/free-book-reviews.html #bookreviews #kindlebookreviews #amazonbookreviews #indiebookreviews https://uploads.disquscdn.com/images/4ad92dde2f70456000bf5c44af3489ee638dae511be91f7b8cb1545acb388cdb.jpg
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The sci-fi follow-up from James S.A. Corey is a riveting read in a more compact package
Like all good science fiction fans, Daniel Abraham enjoyed watching Andor . And Abraham knows what heâs talking about when it comes to high-quality sci-fi storytelling: Under the pseudonym James S.A. Corey, Abraham and Ty Franck cowrote the celebrated book series The Expanse and coproduced the television adaptation, which offered genre fans a captivating blend of space opera and political intrigue.
Nearly three years after The Expanse ended, both on-screen and on the page, the James S.A. Corey duo is out with the start of a new series: The Mercy of Gods , the first novel in a planned trilogy called The Captiveâs War . This book, which hit shelves last week, is both a satisfying stand-alone read and an excellent setup for the series to come, even if it forecasts a rather different sort of story from The Expanse .
Asked about a key distinction between the two series, Abraham turns to the gritty Star Wars prequel to a prequel to make a point.
Andor excelled because âit felt authentic,â Abraham says. âIt was the first time I can remember since the â70s when I felt like the Empire was really something oppressive, not just guys in cool, dark suits emoting a lot. It was this sense of the danger of that kind of vast machine.â
There is perhaps no machine more oppressive, more dangerous, and more vast than the Carryx empire in The Mercy of Gods : a race of warlike aliens who are set on conquering the galaxy and can slaughter millions without strain, due to their military might and incomprehensibly advanced technology. Andor is an apt comparison, as this new series details the flickers of a burgeoning rebellion against overwhelming imperial odds. âItâs survivors versus authoritarians,â Franck says. âIt is what happens to you when you are conquered by a militaristic authoritarian regime and you have to learn to live inside that regime.â
The Mercy of Gods starts on a human planetânot Earthâthousands of years in the future. Dafyd Alkhor is a research assistant in a biology lab, consumed by the petty desires and complications of any average human life: routine data collection, a workplace rivalry, a secret crush.
Then everything changes when the Carryx attack. They kill some humans and take others (including Dafyd) prisoner, transporting them back to their homeworld for a seemingly simple test: If the surviving humans can make themselves useful, theyâll live; if not, theyâll die, too.
The Captiveâs War employs a narrower narrative lens than The Expanse , at least in the first book. Almost all of the focus in Mercy is on Dafyd and his lab partnersâeach of whom develops as a unique and relatable character, just as James Holdenâs crew on the Rocinante flourish as both a collective unit and individual beings. But some of The Expanse âs other highlights, such as planet hopping and intricate politicking, are largely absent from the new novel.
This tightened focus extends to the seriesâ structure. While The Expanse spanned nine books, The Captiveâs War will be three. âItâs not doing the same kind of genre skipping that The Expanse did, because The Expanse did its Western, it did its noir, it did its political thriller,â Abraham says. â The Captiveâs War is really, in a way, a more cohesive story than The Expanse had the ability to be.â
(Thatâs the high-minded way to look at the difference, at least. Franck offers a simpler explanation, with a laugh: âWe didnât want to write nine books again.â)
The new novel suffers from the lack of political maneuvering; thereâs no Chrisjen Avasarala or Winston Duarte analogue in Mercy . Its world can sometimes feel too small (though a development at the end of the book suggests an expansionâno pun intendedâto come in the sequel).
Yet at other points, Mercy âs world-building makes its universe feel unknowably gigantic. In The Expanse (spoiler alert), the alien threats never actually appear; the authors thought theyâd add more menace as looming, Lovecraftian specters. But in Mercy , aliens abound, as the human prisoners interact with and observe creatures of all shapes, sizes, and lifestyles.
Here, the authors utilize the delightful genre trick of implying a much larger world than is actually relevant to the plot. The human captives are housed in a massive pyramid where they encounter those multifarious species, but thatâs merely the prison for âthe other oxygen breathers,â Franck says. The humans also see other immense pyramids in the distance, which hold yet more aliens who live in sulfuric atmospheres, in water, and so on.
âThe idea of this is to give that sense of vast scale,â Abraham says. âThe idea is I want this to feel huge. I want this to feel complex.â
As is typical of a Corey novel, Mercy is also punctuated by moments of violence and humiliation and despair. The authors have always been able to turn darkness into page-turning thrills, and Mercy âs bleakest sections approachâif donât ever quite reachâthe worst protomolecule-induced horror that The Expanse ever presented.
But thereâs a light at the end of the tunnel. On the bookâs very first page, a flash-forward reveals that the Carryx empire falls and that Dafyd is somehow responsible. This choice was made partly for tonal balance, to compensate for all that darkness. âIf you didnât have some ray of hope, this would be a brutal read,â Abraham says.
Even more, it creates a compelling mystery that will carry through the rest of the series. The Carryx empire seems omnipotent and completely unbothered by humanity. It doesnât murder and enslave humans because of any hatred or rivalry; the humans are simply resources to be exploited. As one of the Carryx analogizes in the book, when a human cuts down a tree branch, âthe tree had no power to stop you, and so it became a tool in your hand.â
But somehow, the human tool named Dafyd will take down an empire. What could be an early spoiler is, instead, the engine for the rest of the plot. Franck explains, âWhen a guy says, âLet me tell you about the first time I killed a crocodile,â and then the scene opens with a guy being dropped naked into the middle of a crocodile pit, the question isnât, Did he survive and kill a crocodile? The question is, How the fuck did a naked guy in a crocodile pit actually beat one of them? â
That setup is reminiscent, incidentally, of Andor : Everyone watching Cassian, Luthen Rael, and Mon Mothma struggle against the might of the Empire knows that, eventually, the underdog rebels will succeed in creating the sunrise that Luthen knows heâll never see . But the tension and entertainment value come from learning how they reach that sunrise and how they endure all the dark nights they face along the way.
The same looks to be true of The Mercy of Gods . With all of its alien surroundings, and without Earth and our familiar solar system as a backdrop, this new series doesnât appear remotely as adaptable as The Expanse . It would be a surprise if Dafyd defeats the Carryx on television screens anytime soon.
But this story lives just as wonderfully on the page. âThe first book is telling you all the reasons why [the Carryx empire] canât fail: Itâs too big, itâs too powerful,â Franck says. âSo the tension is: What could this guy possibly have done to bring this about? â
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Between its sleek production design, dynamic editing, and nicely modulated ensemble cast, âRomulusâ has the feeling of a quality-controlled multiplex product. The problem is that it rarely feels like anything more than that.
All 28 jack reacher books, ranked worst to best.
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10 jack reacher book traits that alan ritchson's reacher has nailed, 10 jack reacher book moments we want to see in reacher season 3.
Reacher expertly takes its inspiration from Lee Child's Jack Reacher novels. For decades, all 28 novels chronicle the action-packed adventures of the military investigator turned drifter. Although not every book in the series is a masterpiece, it has consistently delivered incredible page-turners. Lee Child’s enduring character has transcended the page through movie and television adaptations, including a Tom Cruise film franchise and most recently the hit Amazon Prime Video Reacher starring Alan Ritchson . Movies lifted plot lines directly from printed chapters, further cementing the literary stories’ cinematic promise through the adaptation process itself.
Now with over 20 books chronicling his exploits, Reacher’s world provides extensive terrain for mining the taciturn veteran’s mysterious background and death-defying escapades going back to his military police days. For newcomers inspired by fiery explosions onscreen or devotees debating each book’s place among the intricate mythos, taking measure of the full canon offers guidance through exhilarating moments testing one man’s wits and will from small towns to the global stage. Whether these books are an introduction or an old favorite, gauging the most essential embodiment of Reacher’s blunt force justice provides a blueprint into the wandering character’s iconic appeal.
Jack Reacher Books In Chronological Order | ||
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| March 1997 |
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| July 1998 |
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| July 1999 |
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| April 2000 |
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| April 2001 |
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| April 2002 |
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| April 2003 |
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| April 2004 |
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| April 2005 |
10 |
| May 2006 |
11 |
| April 2007 |
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| March 2008 |
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| April 2009 |
14 |
| March 2010 |
15 |
| September 2010 |
16 |
| September 2011 |
17 |
| September 2012 |
18 |
| September 2013 |
19 |
| August 2014 |
20 |
| September 2015 |
21 |
| November 2016 |
22 |
| November 2017 |
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| November 2018 |
24 |
| October 2019 |
25 |
| October 2020 |
26 |
| October 2021 |
27 |
| October 2022 |
28 |
| October 2023 |
Prime Video's Reacher is coming back for a third season, and there are already a ton of exciting updates about the upcoming episodes.
A convoluted and gratuitous installment.
The 24th novel in the Jack Reacher series, Blue Moon, was released in 2019 and is widely considered to be the worst of the bunch. Unfortunately, the plot of Blue Moon involving Albanian and Ukrainian mobsters in a small town was more convoluted than previous installments. The action aligns with Reacher's character, but the frequent violence and loss of life comes across as gratuitous.
Many critics felt that Blue Moon relied too much on recurring elements of Child's series.
Reacher works through moral dilemmas as usual, but his white knight persona feels unrealistic. While still delivering on series staples, aspects of this entry didn't fully captivate. The frequent deaths and do-goodery are hallmarks of the series , but in Blue Moon , they fail to compel. Many critics felt that Blue Moon relied too much on recurring elements of Child's series, which — by the 24th entry — had more-or-less become tropes. Blue Moon was a Jack Reacher novel that tried to play it safe, but unfortunatley this just led to it feeling formulaic.
An uninteresting story.
Released during the Covid-19 pandemic in 2020, The Sentinel was the 25th Jack Reacher novel. While it was an improvement on 2019's Blue Moon, it still failed to live up to earlier entries in the franchise as far as many readers and critics were concerned. The main flaw found in The Sentinel is the awkward writing, since Lee Child co-wrote this book with his brother Andrew (the pair are named James and Andrew Grant, though they write under the pseudonyms of Lee and Andrew Child).
The plot about criminals tampering with elections is too similar to real-life news, taking readers out of the fantasy elements.
The story doesn't create interest like other Reacher books , making it less enjoyable. Also, the plot about criminals tampering with elections is too similar to real-life news, taking readers out of the fantasy elements. Those who know Reacher's Rules well can see inconsistencies in the story. Due to the odd writing, unrealistic plot, and errors, this book ranks low in the series.
Simplistic writing.
Released in 2008, Nothing To Lose is the 12th novel in the Jack Reacher series, and by far the worst one released in the 2000s — and many critics found that it was far too similar to the 1972 novel First Blood by David Morrell, upon which the first Rambo movie was based. Situated in the fictional twin towns of Hope and Despair, Colorado, the setting in this installment fails to fully pull the reader into the narrative . The recycling plant disguising the criminals' questionable operation is written as too simplistic to be believable as a thoroughly guarded base of operations.
While the scale of the antagonists' enterprise is acknowledged as vast, their thin disguise detracts from the story's ability to immerse the reader in a world of high intrigue and high stakes. Where past books in the series have expertly combined setting, characters, and other elements, this addition misses the mark.
The partnership between jack reacher and michelle chang fails to resonate.
2015 saw the 20th novel in the Jack Reacher series — Make Me — and, sadly, the story failed to live up to how much an important milestone for the franchise reaching 20 books was. In Make Me , the relationship between Reacher and Change follows expected lines, with Reacher, typically morally upright, teaming up routinely with Chang, an ex-FBI agent. There is also a lackluster romantic subplot between the two characters. As a result, this part of the book is largely forgettable.
It would likely be difficult to recall specific details about this story.
While Child is far from a one-trick-pony as far as authors go, Make Me definitely left the impression that he's stronger when writing tense action than he is at writing romance. Despite the extensive book, it would likely be difficult to recall specific details about this story. This underscores the narrative's overall lack of impact, especially when contrasted with more compelling installments like Night School . The unremarkable nature of Reacher's time with Chang contributes heavily to Make Me 's weak attempt at engagement.
Interesting characters, but it ultimately falls short.
The 22nd Jack Reacher novel was 2017's The Midnight Line, and in this story Reacher finds himself caught in an investigation into an illegal opioid trade in the American Midwest. In The Midnight Line , the story falls short, as Lee Child's attempt to experiment with a different approach ultimately doesn't pay off. It attempted to incorporate aspects of real-life critiques of pharameceutical companies, which many readers and critics felt didn't quite work.
While sharing a similar feeling to Nothing to Lose , this book distinguishes itself with the introduction of the character Rose, who is acknowledged as a positive aspect. However, the deviation from the traditional Reacher narrative seems to be the book's downfall , as the experimentation with a new style fails to resonate. The effort to innovate doesn't yield the anticipated results, impacting the overall quality and reception of the book in comparison to others in the series.
Unorthodox storytelling misses the mark.
2018's Past Tense was the 23rd Jack Reacher novel. While it was a slight improvement on 2017's The Midnight Line, it was also quite experimental as far as Child's Jack Reacher books go — a decision that both helped and hindered it, but on the whole didn't quite pay off as well as it could have. Despite having a somewhat dry tone and some notably creepy segments that are riveting to read, Past Tense faces criticism mainly due to its unorthodox creative direction.
The inclusion of a bonus backstory, a compelling woodland setting, and the presence of a group of human game-hunting antagonists elevates the book above some later works.
However, the installment manages to salvage its shortcomings through notable strengths . The inclusion of a bonus backstory, a compelling woodland setting, and the presence of a group of human game-hunting antagonists elevates the book above some later works. Additionally, the narrative benefits from Reacher's adept close combat skills, showcased in suspenseful nighttime encounters, and the incorporation of well-executed Reacher point-of-view kills.
Not as good as earlier novels.
No Plan B, the 27th novel in the Jack Reacher series, was released in 2022 . Much like 2019's Blue Moon, No Plan B fell short of reader and critic expectations because it played things too safe, relying too much on what had made earlier novels successful without trying anything new (when it came to both the plot and the writing style).
No Plan B delivers what is expected: an action-packed and plot-driven Jack Reacher thriller. However, this installment falls short of recapturing the magic of earlier releases when the character first debuted. While still an objectively strong and fast-paced story, it lacks the spark that made readers fall for Child's almost self-parodying style. For a subjective ranking system tapping into that nostalgia, No Plan B ranks lower than hoped, even though it objectively hits the Reacher marks.
A necessary story, but unable to stand on its own.
2012's A Wanted Man is the 17th Jack Reacher novel, and while it's not one of the worst, it's definitely not one of the best either. A Wanted Man delivers an energetic plot continuing the Nebraska storyline — picking up after the events of Worth Dying For following a slight muddying of the timeline in 2011's The Affair — but is ultimately a low point in the series when the franchise is appraised as a whole.
Despite the high stakes involving a burnt corpse and threats reaching the highest levels, the story itself feels missable.
A Wanted Man starts strong, with Reacher decoding blinks from a kidnapping victim to uncover a conspiracy. Despite the high stakes involving a burnt corpse and threats reaching the highest levels, the story itself feels missable. While needed to transition Reacher out of Nebraska after previous installments, this sequel lacks the impact to truly grab readers. As a result, A Wanted Man comes across more as a bridge in the broader series rather than a story able to stand on its own.
It's almost universally agreed upon that Alan Ritchson is the perfect Jack Reacher, especially since he nails some key Reacher traits from the books.
Fails to fully captivate despite delivering all the expected jack reacher thrills.
The 19th novel in the Jack Reacher series, 2014's Personal, is another example of an entry in the franchise that felt far too by-the-numbers to stand out, with Child falling back on the formula of his proven successes without breaching any new narrative ground. The plot of Personal hits the usual beats, with Reacher uncovering an assassination attempt in Paris tied to his past in the military.
However, the pieces feel too familiar, lacking the creativity to craft a truly standout story. The stakes feel more routine than past books, and the exploration of Reacher’s history covers well-worn ground. As a result, Personal comes across as too formulaic , with the series elements failing to combine into a narrative that hooks readers. It moves briskly without slowing down, but lacks the innovation and intrigue to rank among the most gripping installments.
Enjoyable, but not as thrilling as it could be.
The most recent Jack Reacher novel was 2023's The Secret, which was the 28th in the series (the next, due later on in 2024, is set to be titled In Too Deep). The Secret offers intriguing insights into Reacher's past while delivering on action, but characterization shortcomings weigh it down. The early 1990s setting proves fascinating, and the prose moves briskly between investigative phases. Descriptions of hand-to-hand combat also showcase Reacher's physical prowess as expected.
While the spy craft details entertain, The Secret misses opportunities to resonate emotionally or use its prequel status to fully enrich Reacher's enigmatic persona.
However, the narrative lacks cohesion, with an initial mystery abandoned abruptly. More disappointingly, the young Reacher on display fails to reveal revelatory dimensions about what molded him into a wandering hero . While the spy craft details entertain, The Secret misses opportunities to resonate emotionally or use its prequel status to fully enrich Reacher's enigmatic persona. It was an improvement on 2022's No Plan B, at least, hopefully signalling that the franchise is back on an upwards trajectory.
A disappointing conclusion.
2016 saw the arrival of the 21st Jack Reacher novel, and Night School was a marked improvement on 2015's Make Me - though it still failed to live up to the best Jack Reacher books from earlier in the franchise. Night School delivers an intriguing premise, pairing Reacher with former colleague Frances Neagley against neo-Nazis transporting nuclear material.
The setup of Night School promises a classic thriller tracing back to Reacher’s military days. However, the conclusion ultimately disappoints . Just as events build toward an expected dramatic, high-stakes finale worthy of the nuclear threat, the story ends abruptly. The resolution feels rushed rather than truly earned after the groundwork has been laid. Still, it’s easy to appreciate the chance to see more of his past with Neagley, even if the ending fails to fully capitalize on a compelling narrative.
The execution leaves some of the intrigue unfulfilled.
The 4th Jack Reacher novel arrived at the turn of the millenium in 2000, and after the success of the initial trilogy, Running Blind felt like Lee Child's first miss when it came to Jack Reach stories. Running Blind offers an intriguing premise, with Reacher hunting a brilliant serial killer targeting his former cases. The elaborate military-connected setup creates an insider feel that creatively expands Reacher’s past.
Having Reacher working to uncover a serial killer makes for an interesting genre-blend
Having Reacher working to uncover a serial killer makes for an interesting genre-blend — mixing the core elements of the previous three Jack Reacher books with more traditional crime novels — which Running Blind pulls of reasonably well. However, outside the core mystery, there are moments where the book drags. The lack of action through lengthy stretches makes it less engaging as a thriller. Still, the serial killer’s inventive methods using camouflage paint and lack of any marks on victims prove memorably unsettling.
Lacks excitement, but serves a key narrative purpose.
The 8th Jack Reacher novel, 2004's The Enemy , is one of the most interesting in the franchise, as it was the first that played around in the timeline. While The Enemy lacks excitement as a thriller, with minimal action or suspense, it serves a key narrative purpose as the first Jack Reacher novel chronologically . It was set in the late 1980s and early 1990s, which made for some interesting changes in itself, and having a younger Reacher as the protagonist meant Child could experiment with the character a great deal more than usual.
The prequel explores the factors leading to Reacher leaving the military, disillusioned by bureaucracy and eroding values. Important events take place that shape Reacher's worldview and rootless future. While the plot itself underwhelms, The Enemy resonates in its character study of Reacher. It's especially fascinating to see Reacher work while still serving in the military, as being pinned down by the codes and values he then had to follow during this period of his life influenced his decisions in ways that aren't present later in the character's timeline.
A classic vigilante premise.
Echo Burning was the 5th novel in the Jack Reacher franchise, and was widely considered a return to form after 2000's Running Blind . Echo Burning delivers a classic vigilante premise with Reacher playing ranch hand to investigate a woman’s claims of abuse. His fish-out-of-water Texan journey evokes film noir tones. However, familiar tropes like a damsel in distress and precocious child feel dated rather than fresh.
Reacher's doubts around Carmen, the woman who reaches out to him for help, definitely make for some intriguing twists in the narrative.
The Western flair shows Reacher’s adaptability, but the story’s trajectory stays safely predictable . While the bar fight and confrontations with the woman’s menacing husband capture Child’s gritty style, the plot lacks the innovation to truly grab attention. While Echo Burning doesn't rank as one of the worst Jack Reacher novels by a long stretch, it's also nowhere near as memorable as the best of them — though Reacher's doubts around Carmen, the woman who reaches out to him for help, definitely make for some intriguing twists in the narrative.
A high-stakes, briskly-paced reacher novel.
Following on from Echo Burning, the 6th Jack Reacher novel, 2002's Without Fail , is still considered by many as one of the best in the franchise, especially when it comes to pacing and overall writing quality. Without Fail is a strong Reacher novel due to its intense cat-and-mouse thriller narrative. Reacher leverages his logical intellect, tactical skills, and thirst for vengeance to outmaneuver a threat to the Vice President.
The stakes are high throughout this briskly-paced plot involving political assassination and betrayal. Lee Child further expands Reacher’s backstory through the haunting presence of his late brother. The vivid writing makes classic scenes like the stakeout unfold cinematically in readers' minds. Altogether, the emotional ties, high intrigue, and expertly crafted tension cement Without Fail as a prime example of Reacher’s compelling possibilities as a complex hero.
Adrenaline-fueled and introspective.
2013's Never Go Back is the 18th Jack Reacher novel, and directly follows on from the narrative arc established in an earlier story, 2010's 61 Hours. As one of the more gripping books in Lee Child’s series, Never Go Back thrives on reuniting Jack Reacher with the 110th MP unit he once called home. By colliding Reacher’s past and present, Child strikes an emotional chord while crafting a breakneck thriller.
This combination of character exploration and intense action made Never Go Back one of the most intense Jack Reacher novels to read.
The nonstop momentum of Never Go Back proves amplified with threats tied to Reacher’s own team. For those invested in the wandering protagonist, the deepened personal stakes interwoven with high conspiracy offer immense satisfaction . Child continues building out the Reacher legend, making the action heavier through ties to his roots now under attack. This combination of character exploration and intense action made Never Go Back one of the most intense Jack Reacher novels to read.
Jack Reacher: Never Go Back (2015), the second movie in the Tom Cruise Jack Reacher franchise, is adapted from this book.
Based on Lee Child's Persuader novel, Amazon Prime Video's Reacher season 3 needs to include some key Jack Reacher book moments in order to succeed.
A collaboration that works well.
2021's Better Off Dead is the 26th novel in the franchise. It takes place in San Francisco, and is also one of the few Jack Reacher books to be written in the 1st person (the first since 2014's Personal). Better Off Dead captures Reacher doing what he does best: hunting bad guys with wit and grit. However, unlike some other entries where this feels formulaic or uninspired, Better Off Dead manages to capture the core of what made the franchise so successful when it debuted.
Co-written by Andrew Child, Lee Child’s brother, Better Off Dead nails the adventurous spirit that makes the wandering protagonist so magnetic. Creative scenarios like Reacher posing as his own corpse allow Child to flex his writing chops. While a tonal shift from Lee Child’s solo efforts, Better Off Dead ultimately retains the crucial ingredients of Reacher’s fierce charm and an electrifying setting, creating a satisfying thriller.
Reveals interesting and hidden depths.
1998's Die Trying is the second Jack Reacher novel written by Lee Child, and it's the book that proved to readers that its hero more more than a single-story protagonist, and had the depth and appeal to carry on many more stories beyond his debut. With an insight into what makes Reacher tick, Die Trying cements key components of the wandering protagonist's appeal. This was especially noteworthy since the book was written in the 3rd person rather than from Reacher's perspective, a style that would then continue throughout most of the Jack Reacher novels.
Child expertly amps up tension once Reacher becomes ensnared with separatist militants.
Though the opening stretches in confined spaces, Child expertly amps up tension once Reacher becomes ensnared with separatist militants. The antihero's composure breaks under pressure, despite his gift for calculation and inventive ruthlessness. Frances Neagley also makes an interesting character with her haphephobia condition . While tighter pacing throughout would improve its ranking, Die Trying immerses readers in formative experiences that reveal Reacher's hidden depths.
A compelling read.
The 10th Jack Reacher novel was The Hard Way, which was released in 2006, and the first in the franchise that saw Reacher travel outside the US. The Hard Way draws power from Reacher wandering the vivid chaos of New York before confronting threats abroad, travelling to rural England for an intense gun battle in — of all places — a farm in Norfolk. Child uses the setting not just for kinetic action, but to underscore the character’s contradictions.
His compassion and ruthless, calculating nature coexist with subtle melancholy. An atypical detective story structure packs an emotional punch as Reacher investigates an elusive foe. False leads and intense legwork make the eventual face-off with Lane's private mercenary army cutthroat, as well as emotionally resonant. Keeping Reacher adaptable and injecting introspection between brutal showdowns deepens the protagonist, compelling readers to follow him wherever the road takes.
Adds intrigue to the jack reacher mythos.
The Affair arrived in 2010 and is the 16th Jack Reacher novel, and is yet another that was written in the 1st person. It's also another entry that plays with the timeline, as it takes place six month before Killing Floor and is chronologically the fourth story in the franchise. The Affair sees the typically detached protagonist navigate graphic desire during his trip to Mississippi.
For those seeking more dimension from the stoic vigilante, The Affair delivers on learning what makes Reacher tick.
Raw intimacy fills gaps in formative experiences and relationships that humanize his persona beyond just brute force. While R-rated scenes in the book can feel controversial, the emotional insights resonate. This risky creative choice to elucidate Reacher’s backstory at a heated railroad crossing ultimately deepens the complexity around a character often defined more by cerebral calculation than fiery feeling. For those seeking more dimension from the stoic vigilante, The Affair delivers on learning what makes Reacher tick.
by Katherine Major
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Which of these websites are you most excited to dive into? Let us know below!
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5 out of 5 stars. Read official review by Mark Maxwell 2. - Review posted Aug 13th in Historical Fiction. Buy on Amazon | Buy on B&N | View on Bookshelves. The Butterfly Garden. by Lori Wayfair. 4 out of 5 stars. Read official review by Priya Murugesan. - Review posted Aug 13th in Children's Books.
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This book, which hit shelves last week, is both a satisfying stand-alone read and an excellent setup for the series to come, even if it forecasts a rather different sort of story from The Expanse.
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Released during the Covid-19 pandemic in 2020, The Sentinel was the 25th Jack Reacher novel.While it was an improvement on 2019's Blue Moon, it still failed to live up to earlier entries in the franchise as far as many readers and critics were concerned.The main flaw found in The Sentinel is the awkward writing, since Lee Child co-wrote this book with his brother Andrew (the pair are named ...
Rachael Gunn arrived in Paris as a competitive breaker excited to make her Olympic debut. She leaves an internet sensation, her performances viewed by million across social media.
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Snark and sass abound on the SB-TB website - and we are eating it up! Featured in USA Today, The New Yorker, The New York Times, The Washington Post, Metro: New York, Salon, and with a cool mention on TV Land's Younger - Smart Bitches, Trashy Books has been making waves as the spot for "online wankage" (or, savvy readers looking to have real talk about the books they love and the ...