apps for case study

AI Case Study Creator That Brings Stories to Life

Easily create impressive interactive case studies that increase lead engagement and conversion rates.

Used by professional marketing teams at:

Professional case study templates built for storytelling

Simply grab a template and let our AI case study generator✨ bring it to life for you:

How our AI case study generator works

Generate your case study with ai.

Simply type in what you need and let Storydoc do the magic for you!

Edit and bring it to perfection

Let our magic assistant help you through the process
with automatic slide copy and design.

Turbo-charge with integrations

Easily connect your CRM, calendar, and other tools
to move from static PDFs to actionable case studies.

Send. Track. Convert. Track customer engagement and conversion in real-time Generate your case study with AI

Send. track. convert..

Track customer engagement and conversion in real-time

Their case studies are getting attention

“Storydoc gives us the power and flexibility to design case studies and other pieces of content ourselves, even with our limited design experience ."

“With our most recent Storydocs, we're like, ‘Oh my goodness, It brought it to life like we do when we present it , but without the person even being there!’”

" Storydoc sets me apart from my competitors .  My goal is for my business to be memorable and Storydoc allows me to showcase the colors of my business in the best possible way."

A business case studies tool you can trust

Turn your case studies into an engagement tool.

Switch from static PDFs and webpages to interactive case studies created with modern marketing needs in mind.

Stop killing engagement

Readers strongly dislike PDF content . Replace your static case studies with interactive multimedia stories users love and remember.

Grant yourself content superpowers with AI

Easily design amazing interactive case studies by yourself faster than ever, guided by AI. No coding, no design skills needed.

Don’t lose your mobile readers

32% of case studies are opened on mobile  - your storydocs won’t fail to impress on mobile or any other device.

Convert users directly from your case studies

Enable readers to easily take the next step directly from your case studies with smart CTAs like a form, calendar, or live chat.

Wanna know if your case studies are working?

Get real-time analytics on everything . Reading time, scroll depth, conversions, shares, and more.

Make personalized case studies for ABM

Easily personalize prospecting case studies . Add the prospect's name and title with dynamic variables and instantantly apply their branding.

Your readers want a story , not a case study

Give'em what they want, give'em a Storydoc.

Everything that you should know about Storydoc

What is the Storydoc case study creator?

This AI case study generator lets you to intuitively design and write engaging interactive stories that captivate prospects. No coding or design skills needed.

The Storydoc case study designer offers a broad array of interactive slides for startups and new business concepts. These can be quickly and easily customized to align with your vision and requirements.

Storydoc frees you from outdated PPT slide methods, offering instead a scroll-based, web-friendly, mobile-optimized experience, complete with performance analytics.

Is the Storydoc AI case study generator safe?

Absolutely, the Storydoc AI case study creation app is secure and reliable. Your personal information is well-protected and encrypted.

We prioritize your data security, adhering to stringent security policies and best practices. Don't just take our word for it; companies like Meta, Pepsi, and Xerox trust us enough to use Storydoc daily.

For more information see  Our Story page ,  Terms and Conditions , and  Privacy Policy .

Why Storydoc is more than just another AI case study creator?

Storydoc is more than a tool for creating presentations. Instant AI case studies are useful, but they can become repetitive.

Sure, you can create your content faster, but does it truly stand out? Will it be effective? Probably not.

The issue often lies in the traditional PowerPoint design, whether AI-assisted or not. Storydoc takes a different approach.

We create case study experiences that truly engage decision-makers, featuring scrollitelling, multimedia, and in-document navigation.

Check out these examples .

What’s so great about AI-generated case studies?

An AI-generated case study can save you hours, even days, of effort for your startup. However, if you're using an AI PPT case study tool, you're saving time but potentially missing impact.

No one enjoys PowerPoints, even those created with AI. No AI PowerPoint case study tool can deliver a presentation that truly makes a difference. But Storydoc can. Our AI helps you create stories that generate interest and revenue.

Is Storydoc a free case study designer?

The Storydoc AI case study generator enables you to create content faster and more effectively than doing it solo.

Transform your presentations from ordinary to extraordinary in no time. Storydoc offers a 14-day free trial.

Try it out and see if it suits your needs. Based on hundreds of thousands of presentation sessions, we're confident that prospective clients will appreciate it.

Every interactive case study you create during your trial is yours to keep forever, at no cost!

For learning about our paid plans see our  Pricing .

Can I trust Storydoc with my data?

You can trust Storydoc to keep your personal information and business data safe.

The Storydoc app is safe and secure thanks to an encrypted connection . We process your data in accordance with very strict policies.

For more information, see Terms and Conditions , and Privacy Policy .

What's the best way to get started?

The easiest way to start is to visit our Case study templates page , pick a template you like, provide a few details, and see the magic happen - how Storydoc generates a presentation from scratch with your branding, content structure, visuals, and all.

Inside the presentation maker app, you can switch between templates, adjust your design with drag and drop interface, find ready-made slides for any use case, and generate text and images with the help of our AI assistant.

How do I send or share Storydoc case studies?

Storydocs function like web pages; each case study you create has a unique link for easy sending and tracking.

Once your Storydoc is complete, just hit publish. Published presentations are instantly viewable in any browser.

To share your presentation, simply click the Share button and copy the link. Viewers will experience an interactive webpage, far more engaging than a static PowerPoint or PDF.

Can I print Storydoc case studies?

Yes, but currently, this service is only available to our Pro and Enterprise customers. However, this feature will soon be accessible to all Storydoc users directly from the editor.

Keep in mind, a printed Storydoc loses its interactive elements, which are key to its high engagement and charm.

What integrations does Storydoc offer?

All the essential ones! Storydocs provide full content integrations: Calendly, Loom, YouTube, Typeform, and more, all of which can be added to your Storydoc presentation. But we offer much more than the basics.

With Storydoc, you can embed lead-capturing forms, your own live chat, advanced dashboards, in-page payments, and e-signatures.

Learn more on our Integrations page .

Are Storydocs mobile-friendly?

Yes! Storydoc is optimized for flawless mobile performance . No matter the divide or OS your case studies is opened on, the design will be perfect.

Check out similar Storydoc tools

Create your best case study to date

Stop losing opportunities to ineffective case studies. Your new winning case study is one click away!

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Free Online Case Study Maker

Captivate your clients by highlighting your company's solutions, and get valuable insights to improve your business strategy with Venngage's case study templates.

Create a case study report that looks compelling and converts leads without any design experience. Showcase real success stories and challenges that your products and services helped to solve. Join over 40,000 businesses in using Venngage as a marketing solution.

Design from one of our case study templates

Choose from hundreds of case study templates. see all case study templates, design professional case studies for meetings, and negotiations.

Create your own case studies to share compelling success stories. Showcase products, strategies, and tactics that had made your clients grow. You don't need any design experience! All of our case study template designs are created in-house by professional designers.

You don't need to be a designer to create a professional-looking case study infographic, or in-depth, multi-page reports. Pick from our library of easy-to-edit case study templates.

Get access to high-quality stock photos and choose from over 40,000+ icons and illustrations to use. Venngage also offers a wide variety of chart and data visualization widgets that you can customize.

Want to incorporate your brand's identity? We've got you. My Brand Kit feature lets you upload your company logos, fonts, and colors. Perfect to stand out in your presentation!

Get your team involved when creating case studies. Real-time collaboration allows you to provide feedback and apply changes creating a great design in minutes.

How to create a case study in 5 easy steps:

Showcase your challenges to elevate your brand with ease

Customizable Templates

No design experience? No problem! Our stunning template designs will make your data analysis look great without even trying.

User-Friendly Editor

Easily visualize and present complex case study examples with Venngage editor. Use our Smart features to quickly add or remove shapes, lines, and branches with a single click.

Access Stunning Photography

A case study report is more engaging and impressive when you use Venngage's library of 3 million stock photos. Professional and royalty-free.

Data Visualization

With Venngage's free case study creator, you can add data collected from a Google Sheet or CSV, and the chart automatically populates the data.

24/7 Customer Support

Experiencing issues? Have questions about using a feature or need advice? Our support team is available around the clock.

My Brand Kit

Build your brand through consistency. My Brand Kit lets you incorporate your branding into every asset you design in Venngage.

Customize Venngage's Case Study Templates

• Choose your favorite design from the templates library. We have an extended gallery of layouts you can work on. Just organize your qualitative and quantitative data, add customizable graphs, icons and images, set your brand identity, and start creating a comprehensive case study report.
• Use illustrations, icons and photos: Case studies ought to be visually engaging and inviting. That's why Venngage lets you access 40K+ icons and beautiful illustrations, impressive stock photos, and customizable charts and graphs.
• Create branded content without any design help: Branded case studies help your brand really stand out. They're an excellent form of lead generation and branding building. Showcase your expertise and real-life success stories that will win over your readers.

Collaborate with team members and stakeholders in real-time

• Replace online meetings, email threads, chats, or messages by simply clicking "Share" from the editor to send a private link to your peers.
• Share your designs, so people can work together and make adjustments to achieve the perfect showcase for your strategies.
• Work better together. Provide feedback, share expertise, and have insights for a perfect process mapping design.

Download and share your case study design with a click

• Download your document as a PDF or Interactive PDF (to use hyperlinking).
• To print your document, apply print bleeds in the editor and then download it as a PDF.
• Share your completed design using a share link - no need to download a single thing.

Great features that make your report stand out

• My Brand Kit lets you instantly apply your branding to any template design, saving you hours of time and effort.
• Access Pixabay, Pexels, and other libraries for impressive stock photos from around the world - for free.
• Hundreds of font options and styles to suit your design preferences. You can also request fonts we don't have to maintain your brand look.

How do I sign up for Venngage's case study creator?

To start using Venngage's free case study creator, sign up for free using your email, Facebook or Gmail account. Once you create an account you can choose which template to get started with and start editing in the online editor.

How do I write a case study?

The easiest way to write a case study is to get started with a template. This provides you with a pre-set cover page and table of contents; a variety of page layouts to work with; and a picture of how to organize content, add designs and break up text. A case study is not a technical document that needs to be structured in a specific and formal way. You can get creative but focus on making your content clear and easy to understand.

What's an example of a case study?

Case studies, in business and marketing, are stories of success achieved through a product or service. The product can even be a strategy or framework that was pioneered by an industry thought leader. Many brands publish case studies on their website to share how their clients see tremendous value in using their products. The case study essentially chronicles the entire client journey from having a problem, to finding the solution, and the outcome of that solution.

Try Venngage's Case Study Creator today. Sign up for free!

Get started with our case study templates:

Business case study, content marketing case study, lead generation business case study, social media case study.

Case Study Generator

Generate professional and engaging case studies effortlessly with our free AI Case Study creator. Simplify the process and showcase your success.

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Unlock the power of our case study creator tool—Generate compelling case studies effortlessly with our creator and captivate your audience. With just a few clicks, our smart technology helps you understand data, find trends, and make insightful reports, making your experience better and improving your SEO strategy.

What is a Case Study

A case study is like a detailed story that looks closely at a particular situation, person, or event, especially in the business world. It's a way to understand how things work in real life and learn valuable lessons. For instance, if a business wanted to figure out how another one became successful, they might study that business as a case study.

Let's say there's a small company that started selling handmade products online and became successful. A case study about this business could explain the challenges they faced, the strategies they used to grow, and the results they achieved. By reading this case study, other businesses could learn useful tips and apply them to their situations to improve and succeed.

7 Tips For Writing Great Case Studies

• Pick a Familiar Topic: Choose a client or project that your audience can relate to. This makes it easier for them to see how your solutions might work for their situations.
• Clear Structure: Start with a concise introduction that sets the stage for the case study. Clearly outline the problem, solution, and results to make your case study easy to follow.
• Engaging Storytelling: Turn your case study into a compelling narrative. Use real-world examples, anecdotes, and quotes to make it relatable and interesting for your audience.
• Focus on the Problem: Clearly define the problem or challenge your case study addresses. This helps readers understand the context and sets the foundation for the solution.
• Highlight Solutions: Showcase the strategies or solutions implemented to overcome the problem. Provide details about the process, tools used, and any unique approaches that contributed to the success.
• Optimize for SEO: By incorporating your case study into a blog post using a blog post generator, you enhance its visibility and reach. This, in turn, improves the search engine rankings of your blog post, attracting more organic traffic.
• Quantify Results: Use data and metrics to quantify the impact of your solutions. Whether it's increased revenue, improved efficiency, or customer satisfaction, concrete results add credibility and demonstrate the value of your case study.

What is a Case Study Creator

A free case study generator is a tool or system designed to automatically create detailed case studies. It typically uses predefined templates and may incorporate artificial intelligence (AI) to generate comprehensive analyses of specific situations, events, or individuals.

This tool streamlines the process of crafting informative case studies by extracting key details, analyzing data, and presenting the information in a structured format.

Case study generators are valuable for businesses, students, or professionals seeking to efficiently produce well-organized and insightful case studies without the need for extensive manual effort.

Benefits of Using Case Study Generator

In today's competitive landscape, showcasing your product or service successes is vital. While case studies offer a compelling way to do this, starting from scratch can be time-consuming. That's where case study generators step in, providing a robust solution to streamline the process and unlock various advantages.

• Easy and Quick: A case study generator makes it simple to create detailed studies without spending a lot of time. It's a fast and efficient way to compile information.
• Accessible Online: As an online case study generator, you can use it from anywhere with an internet connection. No need for installations or downloads.
• Free of Cost: Many case study creators are free to use, eliminating the need for any financial investment. This makes it budget-friendly for businesses or individuals.
• AI-Powered Insights: Some generators use AI (artificial intelligence) to analyze data and provide valuable insights. This adds depth and accuracy to your case studies.
• Save Time and Effort: Generate a polished case study in minutes, automating tasks like data analysis and content creation. This frees up your time to focus on other aspects of your business.
• Enhance Quality and Consistency: Case study creators offer templates and AI-powered suggestions, ensuring your studies are well-structured and visually appealing. Consistent quality strengthens your brand image.
• Improve Brand Awareness and Credibility: Sharing case studies on your platforms increases brand awareness and builds trust. Positive impacts on others establish you as a credible provider.
• Boost Lead Generation and Sales: Compelling case studies build trust and showcase your value, attracting leads and converting them into customers, ultimately boosting your sales.
• Increase Customer Engagement and Loyalty: Case studies provide insights into your company, fostering deeper connections, increasing engagement, and promoting long-term loyalty.
• Improve Your Writing Skills: Free AI Case study generators act as learning tools, offering guidance on structure, content, and storytelling. Studying generated drafts refines your writing skills for crafting impactful case studies in the future.

How AI Case Study Generator Works

An online case study generator works by leveraging artificial intelligence algorithms to analyze and synthesize information, creating comprehensive case studies. Here's a simplified explanation of its functioning:

Data Input:

Algorithm analysis:, content generation:, language processing:, who needs a case study creator.

Anyone looking to create informative and detailed case studies can benefit from using an online case study generator. This tool is useful for

Businesses:

Professionals:, individuals:, marketing professionals:, researchers:, why opt for our case study creator.

Are you on the lookout for a top-notch case study generator that combines outstanding features with user-friendliness, all at no cost and without the need for registration? Your search ends here. Our AI-driven case study generator is the ideal solution for you. Here's why you should choose our tool:

Craft Case Study in 50+ Languages:

Incorporate keywords in case study:, user-friendly interface:, 100% free, no registration:, 20+ diverse tones for versatile styles:, frequently asked questions.

• Not focusing on the benefits to the reader.
• Not using data and results to support their claims.
• Not telling a compelling story.
• Not using visuals effectively.
• Not promoting their case study.

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How to Create a Case Study + 14 Case Study Templates

Written by: Brian Nuckols

When it comes to high impact marketing content, case studies are at the top of the list for helping show off your brand’s stuff. 

In this post, I’ve put together a few high-level case study design tips as well as 14 professionally designed case study templates that you can use to start designing beautiful case studies today. 

Let’s begin! 

Here’s a short selection of 12 easy-to-edit case study templates you can edit, share and download with Visme. View more templates below:

What is a Case Study?

A case study is a way for you to demonstrate the success you’ve already had with existing clients. When you create a case study, you explore how previous clients have used your product or service to reach their goals. 

In particular, a case study highlights a specific challenge or goal one of your clients was struggling with before they discovered your product. 

It then demonstrates how your work has assisted them on the journey towards overcoming the challenge or accomplishing the goal. 

A case study’s outcome is typically to share the story of a company’s growth or highlight the increase of metrics the company tracks to understand success. 

The case study includes an analysis of a campaign or project that goes through a few steps from identifying the problem to how you implemented the solution. 

How to Write a Case Study

When it comes to adding irresistible design to your content from the start, using a helpful tool is a great start. Sign up for a free Visme account and start highlighting your own client success stories using one of our case study templates today. 

Also, while you’re beginning to transition your case study workflow to include a professional design tool, it’s helpful to review some high level principles you can incorporate into your case study. 

We’ll start by reviewing some of the critical style tips and structural elements to include in your case study before progressing to a more detailed design section. 

Pinpoint Your Main Message

When designing an impactful case study, it’s essential to stay clear on the metrics that you’re highlighting. The process of overcoming business challenges is a dynamic process with many moving parts. 

If you do not stay focused on what matters in your case study, you risk obscuring the big win your client experienced by using your product or service. 

This is why you need to focus on a single message or metric. This is often called the north star metric . 

The north star metric is the single most crucial rate, count or ratio that helped your client move closer towards their goals or overcame an obstacle. 

While north star metrics are context dependent, a useful heuristic you can utilize is to figure out the most predictive metric of your client’s long term success. 

In the template I’ll highlight below, cost per lead was the north star metric that The College for Adult Learning needed to optimize. 

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Use Emotionally Rich Language 

Recently researchers at Presado did an interesting study to understand the types of language that help readers take action. They broke the content included in marketing assets into several categories, including functional, emotional and descriptive. 

In the most successful pieces of content, the researchers found that emotionally coded words were present in 61% of the content’s total volume.

This research shows the benefit of using emotionally engaging content in your case study. While it’s essential to focus on the concrete evidence of how you helped your client get from where they started to a successful outcome, do not forget to highlight the emotional journey. 

Use Data For Concrete Evidence 

Once you’ve decided on the north star metric to highlight and you choose the emotional response you want to reinforce in your case study, it’s important to use actual data from the project to share the concrete results your product helped to achieve. 

To make sure your audience can follow your line of thinking, make sure the data in your case study is precise. If you track data across time, your readers must know whether you chose to track by month or years. 

If there are any apparent trends, you can use color to highlight specific areas in a chart. 

If you want to dig deeper into using data to tell compelling stories, check out our video data storytelling tips to improve your charts and graphs. 

In the template below, The College for Adult Learning case study is an excellent example of how these elements can work together. 

Cost per lead was a critical north star metric, so we chose to emphasize the increase in revenue and a decrease in cost per lead. 

Additionally, the background section uses emotionally rich language by highlighting how the school helps students get ahead with their career goals. Also, the factual data is the centerpiece of this page in the case study.

If you’re ready to share how you impacted a client, use the College for Adult Learning case study template right now! 

Include All Necessary Parts of a Case Study

After you’ve interviewed your client and you’re getting ready to start writing, it’s important to remember each piece you need to cover.

All good case studies consist of five parts: Introduction, Challenge, Solution, Benefit and Result.

While you don’t necessarily need to label each section like that, be sure that the flow makes sense and covers each section fully to give your audience the full scope of your case study.

RELATED: 15 Real-Life Case Study Examples & Best Practices

14 Case Study Templates

Now that we have explored some of the high level strategies you can use to create a business case study, we will transition to 14 case study design templates you can use with Visme. 

1. Fuji Xerox Australia Case Study Template

Use the Fuji Xerox case study template to showcase the concrete results you achieved for your clients. It has sections where you can explain the goals you started with and the results you achieved. 

2. College for Adult Learning Case Study Template

As we’ve explored already, the College for Adult Learning template has sections where you can embrace a data driven storytelling approach while also connecting with your audience using emotionally rich language. 

Utilize the professionally designed business case study to connect with your audience. 

3. Intel Case Study Template

The Intel case study has beautiful visual elements and gives you space to share the project’s context and the goals you set out to achieve. It also allows you to get concrete with the results you achieved. 

You can always use the Visme Brand Kit to incorporate your unique brand colors into this stunning design. 

4. Bit.ly Case Study Template

Bit.ly is a marketing product that helps brands track how they are doing with campaign results. The bit.ly business case study template showcases how they drove impressive results for an eCommerce business. 

You can modify the professionally designed case study template to illustrate the key results you drive for your clients. 

5. NVISIONCenters Case Study Template

The NVISIONCenters case study template is an excellent example of how powerful it is to pair beautiful designs with the results you generate for your clients. In this case study, we see how you can transform your past accomplishments into a powerful marketing asset. 

6. Adobe Case Study Template

The Adobe case study is an exciting example of a business case study because it does a great job illustrating how you can use a specific result to create a powerful marketing asset. 

Adobe had a particular goal of branding to position itself as a leader for the future of digital marketing. LinkedIn sponsored messages was an effective tactic to drive the outcome Adobe needed. 

You can use the Adobe case study template to demonstrate the success of your most effective tactics. 

7. Inkjet Wholesale Case Study Template

The Inkjet wholesale case study template is an excellent choice if you want to experiment with your case study’s visual element. The roadmap to objectives diagram is a powerful graphic that illustrates the journey of a successful campaign. 

8. Neutrogena Case Study Template

If you have a strong visual brand to tell your case study’s story with visuals, the Neutrogena template is a great choice. It is already designed with plenty of space to highlight your visuals. 

When it is all said and done, you have the results section to complete a successful client partnership story.

9. Weebly Case Study Template

The Weebly case study template is your choice if you want to add visual flair to your case study. The beautiful layout is a testament to the power of pairing minimal design with an exciting statistic. 

10. Patagonia Case Study Template

The Patagonia case study is a perfect example of how crucial it is to make design choices based on your brand’s unique personality. 

It is a fantastic choice if you have a project to showcase featuring a brand with a distinct brand aesthetic.  

11. Think With Google Case Study Template

The Think With Google case study template tells the story of a mobile game that needed to create more engagement on their app. 

It is a visually impactful case study design template that you can use to tell a compelling story about your results. 

12. Kleenex Case Study Template

This case study template is the perfect way to show off search marketing results for a client or other highly specific KPIs that you managed to accomplish.

Insert the initial challenge followed by your company’s solution and adjust the included data visualization tools to showcase your specific results.

13. Customer Experience Presentation Case Study Template

The presentation case study template is an excellent choice for blending beautiful visual elements with the ability to give detailed information about the results you generated, as well as showcasing that data in a unique format. 

If you are ready to show how the unique features of your product or service drove real world business results then it is a good choice for your case study. 

14. Webinar Presentation Case Study Template

One small business saw incredible results when using Visme to optimize their webinar workflow. They saved 100 hours of their precious time by incorporating our collaborative design tools. 

We designed the small business template using those results as an example. When you have an eye catching effect to showcase to your audience, you can use this template as a starting point. 

Case Study Design Tips

Now that we’ve explored the 14 templates you can use with Visme to create your case study, let’s take a look at some practical design tips that will take your content to the next level. 

Be Brief In Your Case Study 

In discussions about writing with style, brevity is a common topic. However, it’s also an important design principle. 

Brevity in design is when you find the best way to perform your intended objective in as few steps as possible. 

When designing your case study, make sure you do not add extraneous visual elements where they are not needed. Instead, think of the effect you want to have on your reader and try to do it simply. 

Describe Your Vision Clearly

Earlier in this article, I wrote about the north star metric, your case study’s emotional effect and using data to make the case study concrete. Your design choices should serve to reinforce these primary goals. 

Clarity in design is when all of the visual elements add up to a whole. 

A great example of this is in the small business case study template where the shapes, typography and color scheme all emphasize the main idea that Visme helps the reader save time. 

Create A Consistent Style 

Visual consistency is a fundamental design principle that you can not afford to ignore in your case study. It will help you increase readability and make sure your audience does not get frustrated with jarring visual elements. 

In short, a consistent style is when you use a uniform color scheme, typography and the same kinds of visual elements throughout the case study. 

Use A Case Study Template For Readability

Readability is a crucial element of design, especially for case studies that are experienced on mobile devices. Contrast is an impactful readability principle. 

Make sure any contrasting colors you chose are easy on the eye and your reader does not have to strain to read your case study. 

Use Proper Alignment In Your Case Study 

Alignment is one of the principles of design that sets professionally designed business case study templates apart. Great designers have an intuitive eye for the mathematically based ratios of proximity invisible in sound design and an eyesore in lousy design. 

The good news is that you do not have to be a mathematician nor a professional designer to have a perfect alignment for your case study. Visme utilizes an easy to use drag and drop design tool that helps you achieve proper alignment in your case study. 

Let Your Brand Personality Speak

When we make intentional design decisions, we want to create a positive emotional experience for our audience. One of the best ways to do that is to make decisions that showcase your brand’s unique personality .

Is the case study you are creating like a well dressed business person who is serious, trustworthy and capable of doing a great job? Is it more like an extravert at a party bouncing from person to person lighting up the room? 

There is no right answer, but you need to infuse your viewpoint into the case study you create if you want to create a unique design. 

Start Designing Your Case Study Today 

A professionally designed case study template will help you create a stunning case study. While reviewing some high level design strategies is an important step, a tool like Visme will help you make a real impact on your audience.

If you’re ready to create your next case study, get started with Visme today .

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About the Author

Brian Nuckols is a writer working in Pittsburgh, Pennsylvania. He enjoys communicating visionary ideas in clear, action oriented language. When he’s not working on content for a transformative company you can find him analyzing dreams, creating music, and writing poetry.

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15 excellent ux case studies every creative should read.

• By Sandra Boicheva
• October 21st, 2021

In a previous article, we talked about UX portfolios and how they carefully craft a story of how designers work. Interestingly enough, recruiters decide if a UX freelance designer or an agency is a good match within 5 minutes into the portfolio . In order to persuade these recruiters, the portfolio needs to present an appealing story that showcases the skill, the thought process, and the choices taken for key parts of the designs. With this in mind, today we’ll talk about UX case studies and give 15 excellent examples of case studies with compelling stories.

The Storytelling Approach in UX Case Studies

An essential part of the portfolio of a UX designer is the case studies that pack a showcase of the designer’s skills, way of thinking, insights in the form of compelling stories. These case studies are often the selling point as recruiters look for freelancers and agencies who can communicate their ideas through design and explain themselves in a clear and appealing way. So how does this work?

Photography by Alvaro Reyes

Just like with every other story, UX case studies also start with an introduction, have a middle, and end with a conclusion .

• Introduction: This UX case study example starts with a design brief and presents the main challenges and requirements. In short, the UX designer presents the problem, their solution, and their role.
• Middle: The actual story of the case study example explains the design process and the techniques used. This usually starts with obstacles, design thinking, research, and unexpected challenges. All these elements lead to the best part of the story: the action part. It is where the story unveils the designer’s insights, ideas, choices, testing, and decisions.
• Conclusion: The final reveal shows the results and gives space for reflection where the designer explains what they’ve learned, and what they’ve achieved.

Now as we gave you the introduction, let’s get to the main storyline and enjoy 15 UX case studies that tell a compelling story.

1. Car Dealer Website for Mercedes-Benz Ukraine by Fulcrum

This case study is a pure pleasure to read. It’s well-structured, easy to read, and still features all the relevant information one needs to understand the project. As the previous client’s website was based on the official Mercedes Benz template, Fulcrum had to develop an appealing and functional website that would require less time to maintain, be more user-friendly, and increase user trust.

• Intro: Starts with a summary of the task.
• Problem: Lists the reasons why the website needs a redesign.
• Project Goals: Lists the 4 main goals with quick summaries.
• Project: Showcases different elements of the website with desktop and mobile comparison.
• Functionality: Explains how the website functionality helps clients to find, and order spare parts within minutes.
• Admin Panel: Lists how the new admin panel helps the client customize without external help.
• Elements: Grid, fonts, colors.
• Tech Stack: Shows the tools used for the backend, mobile, admin panel, and cloud.
• Client review: The case study ends with a 5-star review by the marketing director of Mercedes Benz Ukraine, Olga Belova.

This case study is an example of a detailed but easy to scan and read story from top to bottom, featuring all relevant information and ending on the highest note: the client’s review.

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2. Galaxy Z Flips 5G Website by DFY

This is a big project that covers every aspect of the website, including the UX strategy. The creative studio aimed to fully illustrate and demonstrate the significant upgrades over previous models and to enable two-way communication with the customers through an interactive experience.

• Intro: Summary of the project and roles.
• Interactive Experience: The main project goal.
• Demonstration: Explains the decision to feature 360-degree views and hands-on videos instead of technical terms.
• Screens: Includes high-quality screenshots of significant pages and features.
• Ecosystem: Highlight a page with easy navigation across different products as a marketing decision that makes cross-selling seamless.
• Essentials: Showcases a slider of all products with key features that provide ample information.
• Showroom: Interactive experience that helps the user “play around” with the product.
• Credits: As a conclusion, DFY features the stakeholders involved.

A strong presentation of a very ambitious project. It keeps the case study visual while still providing enough insight into the thought process and the most important decisions.

3. Jambb Social Platform by Finna Wang

Here we have a beautiful case study for a platform that aims to help creators grow their communities by recognizing and rewarding their base of supporters. It tackles a curious problem that 99% of fans who contribute in non-monetary ways don’t get the same content, access, and recognition they deserve. This means the creators need a way to identify their fans across all social platforms to grow their business and give recognition. To get a clear picture of what the design has to accomplish, Finna Wang conducted stakeholder interviews with the majority of the client’s team.

• Intro: Listing roles, dates, team, and used tools.
• Project Overview: The main concept and the reasons behind it.
• Exploration: What problem will the platform solve, preliminary research, and conclusions from the research.  The section includes the project scope and problem statement.
• Design Process: A thorough explanation of the discoveries and the exact steps.
• User Flows:  3 user flows based on common tasks that the target user/fan would do on the site.
• Design Studio: Visualization process with wireframes, sitemap, prototypes.
• Design Iterations: The designer highlights the iterations they were primary behind.
• Style Guide: Typography, colors, visual elements breakdown.
• Usability Testing: Beta site vs Figma prototype; usertesting.com, revised problem statement.
• Prototype: Features an accessible high fidelity prototype in Figma you can view.
• Takeaways: Conclusions.

An extremely detailed professionally made and well-structured UX case study. It goes a step further by listing specific conclusions from the conducted research and featuring an accessible Figma prototype.

4. Memento Media by Masha Keyhani

This case study is dedicated to a very interesting project for saving family stories. It aims to help users capture and record memories from their past. To do so, the design team performed user research and competitive analysis. The entire project took a 6-week sprint.

• Overview: Introducing the client and the purpose of the app.
• My Role: Explaining the roles of the designer and their team.
• Design Process: A brief introduction of the design process and the design toolkit
• Home: The purpose of the Homepage and the thought process behind it.
• Question Selection: The decision behind this screen.
• Recording Process: Building the recording feature and the decisions behind it.
• User research: a thorough guide with the main focuses, strategies, and competitor analysts, including interviews.
• Research Objectives: The designer gives the intent of their research, the demographics, synthesis, and usability testing insights.
• Propositions: Challenges and solutions
• User Flow: Altering the user flow based on testing and feedback.
• Wireframes: Sketches, Lo-Fi wireframing.
• Design System: Typography, colors, iconography, design elements.
• The Prototype: It shows a preview of the final screens.

This UX study case is very valuable for the insights it presents. The design features a detailed explanation of the thinking process, the research phase, analysts, and testing which could help other creatives take some good advice from it for their future research.

5. Perfect Recipes App by Tubik

Here we have a UX case study for designing a simple mobile app for cooking, recipes, and food shopping. It aims to step away from traditional recipe apps by creating something more universal for users who love cooking with extended functionality. The best idea behind it is finding recipes based on what supplies the user currently has at home.

• Intro: Introducing the concept and the team behind it.
•  Project: What they wanted to make and what features would make the app different than the competitors.
• UI design: The decisions behind the design.
• Personalization: Explaining how the app gives the user room for personalization and customizing the features according to their personal preferences.
• Recipe Cards and Engaging Photos: The decisions behind the visuals.
• Cook Now feature: Explaining the feature.
• Shopping List: Explaining the feature.
• Pantry feature:  The idea to sync up the app with AmazonGo services. This case study section features a video.
• Bottom Line: What the team learned.

This UX case study is a good example of how to present your concept if you have your own idea for an app. You could also check the interactive preview of the app here .

6. SAM App by Mike Wilson

The client is the Seattle Art Museum while the challenge is to provide engaging multimedia content for users as well as self-guided tours. Mile Wilson has to create an experience that will encourage repeat visits and increase events and exhibition attendance.

• Intro: Listing time for the project, team members, and roles.
• The Client: A brief introduction of Seattle Art Museum
• The Challenge: What the app needs to accomplish.
• Research and Planning: Explaining the process for gathering insights, distributing surveys, interviews, and identifying specific ways to streamline the museum experience.
• Sloane: Creating the primary persona. This includes age, bio, goals, skills, and frustrations.
• Designing the Solution: Here the case study features the results of their research, information architecture, user flows, early sketching, paper prototypes, and wireframes.
• Conclusion: Explaining the outcome, what the team would have done differently, what’s next, and the key takeaways.

What we can take as a valuable insight aside from the detailed research analysis, is the structure of the conclusion. Usually, most case studies give the outcome and preview screens. However, here we have a showcase of what the designer has learned from the project, what they would do differently, and how they can improve from the experience.

7. Elmenus Case Study

This is a case study by UX designers Marwa Kamaleldin, Mario Maged, Nehal Nehad, and Abanoub Yacoub for redesigning a platform with over 6K restaurants. It aims to help users on the territory of Egypt to find delivery and dine-out restaurants.

• Overview: What is the platform, why the platform is getting redesigned, what is the target audience. This section also includes the 6 steps of the team’s design process.
• User Journey Map: A scheme of user scenarios and expectations with all phases and actions.
• Heuristic Evaluation: Principles, issues, recommendations, and severity of the issues of the old design.
• First Usability Testing: Goals, audience, and tasks with new user scenarios and actions based on the heuristic evaluation. It features a smaller section that lists the most severe issues from usability for the old design.
• Business Strategy: A comprehensive scheme that links problems, objectives, customer segment, measurements of success, and KPIs.
• Solutions: Ideas to solve all 4 issues.
• Wireframes: 4 directions of wireframes.
• Styleguide: Colors, fonts, typeface, components, iconography, spacing method.
• Design: Screens of the different screens and interactions.
• Second Usability Testing: Updated personas, scenarios, and goals. The section also features before-and-after screenshots.
• Outcome: Did the team solve the problem or not.

A highly visual and perfectly structured plan and process for redesigning a website. The case study shows how the team discovers the issues with the old design and what decisions they made to fix these issues.

8. LinkedIn Recruiter Tool by Evelynma

A fresh weekend project exploring the recruiting space of LinkedIn to find a way to help make it easier for recruiters to connect with ideal candidates.

• Background Info: What made the designer do the project.
• Problem and Solution: A good analysis of the problem followed by the designer’s solution.
• Process: This section includes an analysis of interviewing 7 passive candidates, 1 active candidate, 3 recruiters, and 1 hiring manager. The designer also includes their journey map of the recruiting experience, a sketch of creating personas, and the final 3 personas.
• Storyboard and User Flow Diagrams: The winning scenario for Laura’s persona and user flow diagram.
• Sketches and Paper Prototypes: Sticky notes for paper prototypes for the mobile experience.
• Visual Design: Web and mobile final design following the original LinkedIn pattern.
• Outcome: Explaining the opportunity.

This is an excellent UX case study when it comes to personal UX design projects. creating a solution to a client’s problem aside, personal project concepts is definitely something future recruiters would love to see as it showcases the creativity of the designers even further.

9. Turbofan Engine Diagnostics by Havana Nguyen

The UX designer and their team had to redesign some legacy diagnostics software to modernize the software, facilitate data transfers from new hardware, and improve usability. They built the desktop and mobile app for iOS and Android.

• Problem: The case study explain the main problem and what the team had to do to solve it.
• My Role: As a lead UX designer on a complicated 18-month project, Havana Nguyen had a lot of work to do, summarized in a list of 5 main tasks.
• Unique Challenges: This section includes 4 main challenges that made the project so complex. ( Btw, there’s a photo of sketched wireframes literally written on the wall.)
• My Process: The section includes a description of the UX design process highlighted into 5 comprehensive points.
• Final Thoughts: What the designer has learned for 18 months.

The most impressive thing about this case study is that it manages to summarize and explain well an extremely complex project. There are no prototypes and app screens since it’s an exclusive app for the clients to use.

10. Databox by FireArt

A very interesting project for Firearts’s team to solve the real AL & ML challenges across a variety of different industries. The Databox project is about building scalable data pipeline infrastructure & deploy machine learning and artificial intelligence models.

• Overview: The introduction of the case study narrows down the project goal, the great challenge ahead, and the solution.
• How We Start: The necessary phases of the design process to get an understanding of a product.
• User Flow: The entire scheme from the entry point through a set of steps towards the final action of the product.
• Wireframes: A small selection of wireframe previews after testing different scenarios.
• Styleguide: Typography, colors, components.
• Visual Design: Screenshots in light and dark mode.

A short visual case study that summarizes the huge amount of work into a few sections.

11. Travel and Training by Nikitin Team

Here’s another short and sweet case study for an app with a complete and up-to-date directory of fitness organizations in detailed maps of world cities.

• Overview: Explaining the project.
• Map Screen : Outlining the search feature by categories.
• Profiles: Profile customization section.
• Fitness Clubs: Explaining the feature.
• Icons: A preview of the icons for the app.
• App in Action: A video of the user experience.

This case study has fewer sections, however, it’s very easy to read and comprehend.

12. Carna by Ozmo

Ozmo provides a highly visual case study for a mobile application and passing various complexities of courses. The main goal for the UX designer is to develop a design and recognizable visual corporate identity with elaborate illustrations.

• Intro: A visual project preview with a brief description of the goal and role.
• Identity: Colors, fonts, and logo.
• Wireframes: The thinking process.
• Interactions: Showcase of the main interactions with animated visuals.
• Conclusion: Preview of the final screens.

The case study is short and highly visual, easy to scan and comprehend. Even without enough insight and text copy, we can clearly understand the thought process behind and what the designer was working to accomplish.

13. An Approach to Digitization in Education by Moritz Oesterlau

This case study is for an online platform for challenge-based learning. The designer’s role was to create an entire product design from research to conception, visualization, and testing. It’s a very in-depth UX case study extremely valuable for creatives in terms of how to structure the works in their portfolio.

• Intro: Introducing the client, project time, sector, and the designer’s role.
• Competitive Analysis: the case study starts off with the process of creating competitive profiles. It explains the opportunities and challenges of e-learning that were taken into consideration.
• Interviews and Surveys: Listing the goals of these surveys as well as the valuable insights they found.
• Building Empathy: The process and defining the three target profiles and how will the project cater to their needs. This section includes a PDF of the user personas.
• Structure of the Course Curriculum: Again with the attached PDF files, you can see the schemes of the task model and customer experience map.
• Information Architecture: The defined and evaluated sitemap for TINIA
• Wireframing, Prototyping, and Usability Testing :  An exploration of the work process with paper and clickable prototypes.
• Visual Design: Styleguide preview and detailed PDF.
• A/B and Click Tests: Reviewing the usability assumptions.
• Conclusion: A detailed reflection about the importance of the project, what the designer learned, and what the outcome was.

This is a very important case study and there’s a lot to take from it. First, the project was too ambitious and the goal was too big and vague. Although the result is rather an approximation and, above all, at the conceptual level requires further work, the case study is incredibly insightful, informative, and insightful.

14. In-class Review Game by Elizabeth Lin

This project was never realized but the case study remains and it’s worth checking out. Elizabeth Lin takes on how to create an engaging in-class review game with a lot of research, brainstorming, and a well-structured detailed process.

• Intro: What makes the project special.
• Research: Explaining how they approached the research and what they’ve learned.
• Brainstorming: the process and narrowing all How Might We questions to one final question: How might we create an engaging in-class math review game.
• Game Loop and Storyboarding: Sketch of the core game loop and the general flow of the game.
• Prototyping: Outlining basic game mechanics and rounds in detail.
• Future Explorations: The case study goes further with explorations showing how the product could look if we expanded upon the idea even further.
• What Happened?:  The outcome of the project.

This case study tells the story of the project in detail and expands on it with great ideas for future development.

15. Virtual Makeup Studio by Zara Dei

And for our last example, this is a case study that tells the story of an app-free shippable makeover experience integrated with the Covergirl website. The team has to find a way to improve conversion by supporting customers in their purchase decisions as well as to increase basket size by encouraging them to buy complementary products.

• Intro: Introducing the project and the main challenges.
• Discovery and Research: Using existing product information on the website to improve the experience.
• Onboarding and Perceived Performance: Avoiding compatibility issues and the barrier of a user having to download an app. The section explains the ideas for features that will keep users engaged, such as a camera with face scan animation.
• Fallback Experience and Error States: Providing clear error messaging along with troubleshooting instructions.
• Interactions: explaining the main interactions and the decisions behind them.
• Shared Design Language: Explaining the decision to provide links on each product page so users could be directed to their preferred retailer to place their order. Including recommended products to provide users with alternatives.
• Outcome and Learning: The good ending.
• Project Information: Listing all stakeholders, the UX designer’s role in a bullet list, and design tools.

In Conclusion

These were the 15 UX case studies we wanted to share with you as they all tell their story differently. If we can take something valuable about what are the best practices for making an outstanding case study, it will be something like this.

Just like with literature, storytelling isn’t a blueprint: you can write short stories, long in-depth analyses, or create a visual novel to show your story rather than tell. The detailed in-depth UX case studies with lots of insights aren’t superior to the shorter visual ones or vice versa. What’s important is for a case study to give a comprehensive view of the process, challenges, decisions, and design thinking behind the completed project .

In conclusion, a UX case study should always include a summary; the challenges; the personas; roles and responsibilities; the process; as well as the outcomes, and lessons learned.

Video Recap

Take a look at the special video we’ve made to visualize and discuss the most interesting and creative ideas implemented in the case studies.

In the meantime, why not browse through some more related insights on web development and web design?

• The 30 Best UX Books Every Creative Should Read in 2022
• Great UI Animation Examples to Make Your Jaw Drop [+Tips and Freebies]
• 60 Superb App Design Inspiration Examples

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All the space you need to spotlight your business or product’s value including success metrics in Tome’s comprehensive Case Study template.

About this template

Capture the attention of potential clients with Tome’s Case Study template, designed to highlight the heavy-hitting impact your product had. Create a compelling narrative with a look at the successful metrics and hard numbers you drove in this case study alongside eye-grabbing headlines. Fill in details about the challenge you faced, key info on the target audience or customer base, and the solution you provided with the product built. There is ample space for punchy headlines and images to further illustrate your business and/or product.

Template outline

• Checkmark Overview
• Checkmark Highlight Statistics
• Checkmark Challenge
• Checkmark Solution
• Checkmark Result
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Expert tips, what is a case study.

A case study is an in-depth look at an individual or organization. Often they’re used to show the value of a product or service with real-life examples. Your company might walk potential customers through a breakdown of your current client’s success with a particular product. That can be a compelling way to market your products and grow your business.

Case studies are often found on company websites or white papers—or presented directly to potential clients. The key is creating an easily digestible document or presentation that succinctly conveys the value of your product or service. A case study template is a quick way to craft a compelling case study that’s ready to show to clients.

How long should a case study be?

Often a case study is a written document. This is the case when it’s embedded in a white paper or another promotional document. The traditional length for these case studies is 500–1,000 words. That length can provide enough detail without overwhelming the reader.

However, your case studies don’t need to be a full-length document. Instead, consider creating a visual presentation. This format can help you create a powerful narrative that’s going to stick with your audience. After all, images and numbers are more memorable. Utilizing them within your case study can help you capture the value you’re trying to show. Try this case study template to see how compelling your case study can become.

How to write a case study

Let’s dive into how to create your own case study using this Tome template.

Write a compelling headline.

• Start with a headline that immediately tells your audience exactly what they can expect. Think of it like an email subject line. You want to convey your main message in only a sentence—that way your readers understand exactly what’s inside even if they read no further. This case study template draws attention to the headline and makes it front and center.

Give an overview of the case study.

• Next up is the overview slide. This section is an opportunity to briefly summarize the main point of the entire case study. The overview is also your chance to introduce some key stats. Adding numbers is a powerful way to show the concrete value of your products. Potential buyers can see exactly what benefits the case study client experienced.
• The Tome case study template provides you with spaces for a brief paragraph, some key numbers, and context for the stats. It’s designed to give your clients a snapshot of the entire presentation.

Introduce the client.

• After setting the stage, it’s time to explain who the client in the case study is. Outline what they do and their target customers. You might even outline the demographics of their audience. Explain some key characteristics of their business strategy and how they were performing prior to working with your company. The Tome template provides an easy way to showcase your star customer.

Present the problem.

• Your products or services are designed specifically to solve problems. No case study is complete without explaining the challenge your client faced. That perfectly sets you up to illustrate exactly how your company can solve that problem.

Detail the solution.

• Once you’ve set everything up, it’s time to address how your product met the client’s specific needs. Outline your product details and how the customer utilized each one in their own business strategy. With Tome, you can add AI-generated images that make this section more impactful.

Show the results.

• Arguably the most important part of the entire case study is the results. This slide is where you sell your product. It’s where your audience sees how your product solves real-world problems. A well-made results slide can motivate your potential buyer to try your product because they can visualize what you can do for them. The Tome template makes this section the centerpiece of your entire presentation.

End with a call to action.

• Finally, give your audience something to do. After seeing the results, they’re likely motivated. Use that momentum and drive them to convert. You might encourage them to try a demo or to get in touch with your sales team. The Tome template provides an easy way to include your team’s information.

Transform your case study with AI

A well-designed case study can be a powerful tool to build your business and sell your services. It’s a way to show a potential buyer exactly what your team offers and the results they might expect. The key is creating an effective case study presentation. To save you time, Tome provides a case study template. This template gives you these advantages:

• Powerful AI that generates text and images
• Pre-built slides beautiful typography options
• Real-time collaboration and sharing capabilities

Improve your case studies with AI from Tome. Try the template.

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Case Studies: Successful Mobile Apps and Their Development Journey

• November 24, 2023
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Dreaming to Build Apps Like Your Favourite Brand? Here, explore the untold stories and winning strategies behind creating your favourite mobile apps. A successful mobile app has positive reviews that have achieved significant user adoption or a remarkable impact on the market. It demonstrates higher user engagement, monetization and retention. Understanding your favourite app’s journey through reading app development case studies will give you an in-depth insight into their strategies, ideas, challenges and decisions. Thus envisaging informed choices to avoid pitfalls in this incredible app market. Scroll below to read about the app development case studies.  

Successful Case Study for Starbucks’ AI-driven Customer Engagement App

Overview of the starbucks app .

Starbucks is the world’s largest renowned coffee chain. It adopted an AI-driven customer engagement app envisaging personalized experience for its customers. Through its mobile apps, users can seamlessly place orders, pay, earn rewards, etc, everything in one place. AI has empowered their apps to enhance the customer experience; the app uses location services to aid users in finding nearby Starbucks stores, and it also gathers data that encompasses preferred drink choices, frequent visits and location information. 

Starbucks has planned everything to successfully launch an app. Let’s look at their app development case studies . 

Implementation Details 

Starbucks has utilized technology very wisely. It uses AI and machine learning to analyze the customer’s preferences, location data, and order history. In addition, its emotional strategy to integrate Starbucks’s rewards programme envisages personalized awards and promotions, which aids in perfect mobile app user engagement . 

Development Process  

Successful app development requires a multidisciplinary team of software engineers, user experience designers, and data scientists who collaborate and integrate AI with Startbuck’s existing system. 

Results and Impact 

The app’s personalized suggestions and prizes increased user engagement by 50%. As a result, client retention increased by 30%, and consumers formed a closer relationship with the brand. Based on the app’s recommendations, Starbucks’ average order value increased by 20% due to consumers’ willingness to try new goods. Knowing these mobile app development services in noida case studies will aid in formulating your strategy to achieve your desired results. 

Lessons Learned 

Data privacy is considered the most significant challenge, requiring an accurate AI-driven recommendation and a user-friendly interface. Thus, refining AI models enhances user interaction. Therefore, to ensure a positive experience, it is essential to balance personalization with user consent. 

It’s a user-centric app design that boosts customer loyalty, setting a benchmark for AI-driven experience in the food and beverage industry. 

Successful Case Studies for Health Joy’s AI-powered Healthcare Guidance App

Overview of the healthy joy’s app .

Healthy Joy’s AI-powered healthcare guidance is an app development milestone for many health-conscious people. It provides helpful and personalized healthcare guidance to users. Here, know about the app development case studies and focus on their winning strategies. 

Implementation Details

Its mobile app development success can be understood through its implementation details. An AI-driven healthcare guidance app aids users in finding doctors, seamlessly booking appointments, maintaining bill transparency, navigating health benefits, and much more. To understand the user’s query, the app uses a natural language process. 

Development Process

A successful app launch requires a highly qualified team of healthcare professionals, app developers, and data scientists. Extensive research and testing are also essential to ensuring the app’s accuracy and reliability. 

It helps eliminate time spent on healthcare-related tasks or other formalities. It shows increased employee satisfaction and improved company service retention rates. 

Reading the app development case studies helped us understand that AI can simplify the complex process, making all the information easy to understand. User feedback is essential to enhancing the app’s functionality and user experience. Therefore, collaborating with healthcare providers guarantees up-to-date information. 

Well, this app has significantly impacted the market and enhanced mobile app user engagement . Plan your strategy to make your app popular. 

Successful Case Studies for Airbnb’s AI-driven Price Recommendations

Overview of the airbnb’s app .

Airbnb’s app development case studies are essential for researching, exploring, and ideating strategies. The company has hit the jackpot and revolutionized the hospitality industry. It assists travelers in seamlessly booking accommodation, permits hosts to present their properties, establishes their pricing structure, and more.

Airbnb integrated AI-powered pricing tools that analyze factors such as property features, demand, local events, and location to recommend the most optimal rent prices for a host’s listing. 

Airbnb AI-driven successful app launches showcase 20% increases in booking rates, aid hosts to lead high occupancy rates and increase revenue generation. 

Understanding the users about the functionality of AI-driven pricing can boost trust in the tool. Thus, integrating user feedback and comprehending market dynamics promotes accurate pricing suggestions. 

Successful Case Studies for Grammarly AI-Driven Writing Assistance App

Overview of the grammarly app .

Grammarly is the app development milestone for students and working professionals engaged in writing tasks. It envisaged real-time assistance through analyzing grammar, spelling, and more. Here, know about the app development case studies. 

For better mobile app user engagement , it envisages real-time writing assistance. It analyzes the spelling, punctuation, tone, styles, grammar, check plagiarism, etc. Also,  it offers numerous suggestions for improvement and context corrections. 

Results and Impact

Grammerly’s mobile app development success is based on the user’s improvement in writing accuracy. It enhances professionals’ productivity and helps them write high-quality, standard writing as required. 

Lessons Learned

It provides AI-driven suggestions that are contextually relevant and non-intrusive. Regularly updating the language pattern of the app’s database aids in improving user interaction. The application offers free and in-app purchase options, thus widening its user base.

Haven’t you prepared your app development strategy yet? All you need is the help of professionals who can assist you in drafting a perfect winning strategy by helping you understand your target audience, choose the right platforms, and more. At Mariox, we have a qualified team of developers who can assist in developing strategies and building mobile apps by integrating trending technologies.

Mariox Software is a 360-degree digital marketing, web, and mobile app development company in India. We are a one-stop agency for all your digital marketing, Moblie App, and web development-related service needs. Our mission is to support you in achieving your company goals and building powerful brand value. We help your brand become more innovative and smarter.

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Top 6 Mobile app Development Case Studies by Expert App Devs

Table of content

The evolving tech landscape will continue to scale and grow in 2024. In 2022, 255 billion mobile apps were downloaded by the users globally. The global revenue is estimated to reach $613 billion by 2025.

If you are planning a mobile app in 2024, this is the right time to invest in one. Moreover, you must implement the current trends and latest technologies to augment your application.

The emerging trends include:

• AI and ML algorithms to build hyper-personalized solutions for better security.
• AR to improve immersive experiences. You can overlay the digital components in the real environment to create extensive experience in shopping and gaming applications.
• Beacon technology can help create real-time and localized deals personalized the user preferences.

It is crucial to identify the exact trends that can make your application thrive and engaging for the users.

Our team has worked on several experiential solutions that have offered exceptional results to the end clients. We have curated a few case studies aligned with the new-age mobile app development landscape.

These mobile app development case studies will help you realize the importance of new technologies in enhancing mobile applications. It will also help build compelling solutions for the end users.

Case Study 1: How a Client Enhanced Patient Outcomes By Using AI and Predictive Analytics in Healthcare App Development?

Patients with chronic and complex health conditions require regular monitoring. Doctors and caregivers must maintain historical data to analyse the conditions and offer personalised treatment plans.

The Client’s Requirement

The healthcare client wanted a solution to help them maintain data records and acquire insights from them. They also wanted help with customising the treatment plans. Additionally, they wanted to ensure proper and accessible care to the patients.

The Solution We Offered

After brainstorming and discussions with in-house tech experts and business analysts, we suggested AI in healthcare app development .

We built a solution that used AI algorithms and data analytics to collect, clean and analyse the data. This included sensors, medical records and diverse sensors. We created specific algorithms and data analytics programs that could help create actionable insights using the data.

We used data such as diagnosis, treatment, medication, lifestyle and preferences to offer personalised plans. Moreover, the algorithms also automated the communication and collaboration of the caregivers with family.

The caregivers could make more informed decisions and provide accurate solutions with the data.

The Impact It Created

• The healthcare system became efficient owing to inherent automation and reduced workload.
• With timely and accurate diagnosis and personalised treatment plans, the application managed to enhance patient outcomes.
• Smart allocation of resources, which led to better management and effective care.
• The caregivers could identify the patients at risk of developing a chronic condition with the data. They can take preventive measures and help these patients.
• The app improved industry innovation and competitiveness by leveraging the latest technologies, data, and best practices.

Testimonials

• We were looking for an application that could help us manage our records and personalize treatment plans. Expert App Devs designed the perfect solution for us.
• Our team of doctors were facing issues keeping up with the patient’s history. This impacted their collaborations and delayed the treatment. Expert App Devs helped us implement a solution that helped automate record sharing and information transfer. As a result, we were able to collaborate better and increase the treatment speed.

Case Study 2: How AR and XR in Game App Developed Levelled Up User Experiences?

The game apps should work on more realistic environments and mechanics to increase the user’s involvement. You must be authentic when recreating specific environments or simulating real-world environments. Acute representation of the real world can improve emotional connection and heighten the user’s response.

The client wanted to add realistic graphics and sound to draw a more immersive and engaging environment. They wanted to make it more authentic for the users and create an emotional connection.

We introduced Augmented Reality with Extended Reality to overlay the digital elements in the real world. We added characters, objects and effects to the real-world environment to create a more immersive and engaging environment.

We increased the authenticity of the solution by allowing the realities to enhance the user’s senses. This will allow the players to explore their surroundings and engage in location-based gaming solutions. The app also leveraged features such as scanning and mapping to enable better interactions.

• By using XR and AR in gaming industry, the client was able to create natural and intuitive interactions. This improved engagement.
• Realities in gaming apps foster shared experiences in multi-user environments. As a result, it augments social interactions and collaborative play.
• The client must use the data produced by AR and XR to create more contextual gameplay. This helped increase the user's experience.
• The client can create more user-centric and cohesive gaming experiences with the latest trends and best practices.
• We wanted to make sure our gamers stay on the app longer and enjoy the game. Expert App Devs built the perfect environment using Augmented Reality. This allowed the user to enjoy location-specific gaming environments, which increased the downloads for us.
• We had a game idea where the real and digital worlds overlapped. When we presented this idea to the team at Expert App Devs, they managed to execute the solution beautifully. They chose the right environments, understood the users and ensured smooth interactions.

Case Study 3: A Groundbreaking Case Study on Securing Transactions with Blockchain and 5G Innovation

Financial transactions involve sensitive information. It is crucial to keep the data secure and private. The application must prevent unauthorised access to the data. There is a need to build trust and confidence among users using robust security measures.

The client offered financial services to their users. They needed to ensure that the transactions within the app were fast and reliable. A lot of data needs to be stored. It is important to find a more secure and authentic way for users to interact with the app.

We used the latest technologies Blockchain and 5G to enable transparency and security. With Blockchain in finance, we decentralised and distributed the ledgers that handled the records and verified transactions. This technology also helped us establish security and transparency via encryption and smart contracts.

As the client also wanted to ensure fast transactions, we implemented 5G technology. This allowed high-speed and low-latency connectivity. As a result, the transactions were efficient, high-speed and convenient to the users of our client.

• Transactions recorded on the Blockchain technology in finance are linked with the tamper-resistant chain. As a result, they are immutable. It is impossible to manipulate or change them. This improved transparency.
• 5G in finance allowed for high connectivity and speed. This resulted in low latency and quick plus reliable transactions.
• Moreover, the combination enabled more convenient and cost-effective solutions for the users. This also helped in improving the engagement within the application.
• Expert App Devs have made our lives easier with this solution. Now, our users can access the application easily and move through the transactions faster. Moreover, they don’t hesitate to use the app as they know their data is safe. 
• We are so happy with this mobile application that the team built for us. It is the perfect app that solved all our problems.

Case Study 4: Fostering Innovation in Retail with Beacon and Personalization to Enhance Customer Loyalty

Customers are smarter in the tech-driven era. The “one size fits all” no longer works in retail. Moreover, this approach poses difficulty in product discovery and engagement. As customer loyalty is of utmost importance, retail shopping apps should be more user-centric.

The client wanted an in-depth understanding of their customers. They wanted to dig deeper than the demographics to help them with the right product recommendations. Moreover, they were looking for customer loyalty, which results from personalized deals and rewards. They were looking for a solution that could help them build an engaging and enjoyable shopping application.

We use data analytics and beacon technology to help build insights and offer real-time deals. Using data analytics, we could easily seclude unnecessary information. We could build customer profiles and segment them based on their behaviour, patterns, and preferences.

This helped the client personalize the shopping app to meet the profile’s requirements. They could offer more personalized deals and reward systems.

Using Beacon, we helped them build real-time campaigns for the customers. This technology allowed them to communicate with users within proximity and provide them with contextual data.

The location-based recommendations helped the users make quick and effective decisions.

• The personalization element helped the client cross-sell or upsell products that users are more likely to purchase
• As the users received personalized experiences, they could relate to the brand. This helped the client build a strong relationship with their users resulting in loyalty.
• Using the data that they received from the customer’s shopping habits, the brand could manage their inventory. They could also create effective and conversion-driven marketing strategies.
• As the recommendations were timely and relevant to the users, they purchased more often from the brand. This resulted in increased conversions and more profits.
• What we loved about the team was the professionalism. They made sure they understood everything before moving ahead with the application development.
• It was incredible working with Expert App Devs. We just told them how we were facing customer loyalty issues with the application. They suggested some additions to the app. Today, we are blessed with a good amount of retention.

Case Study 5: Play, Collaborate and Conquer- Unveiling the Magic of Chatbots and Social Features for Game App Development

There should be a return value to every game app that can increase engagement. Moreover, it is important to build a strong player community that can help improve the discoverability of the application. In a competitive environment, game apps should come with a longer life span.

The client was looking to build a social camaraderie and improve their shared experiences with the gaming application. They wanted to ensure that the users were engaged with the content and stayed on the app longer. Moreover, they wanted to offer interactive gaming experiences to people who loved to compete and connect.

They understood the only way to build this would be through multiplayer opportunities and interesting challenges.

We implemented social features into their gaming application to increase the competition among the players. This allowed us to prepare leaderboards, show them the progress of other people in their social communities.

We also encouraged community building that would help build more communication and engagement among the users. With this community, people could share their game stories, share tricks and offer gaming tips to the people. Social features also allow users to communicate in real-time using voice or text.

We also implemented chatbots in the gaming app. This allowed the users to gain immediate guidance or support as needed. It also helped the app create challenges personalized to the user’s requirements and performance.

• The players could collaborate on missions using the multi-player mode with social features. It helped improve the gaming experience.
• Leaderboards on social platforms allow healthy competition among individuals. It also helped increase engagement.
• Chat and voice messaging allowed users to communicate with each other. Players began to feel they were playing together in the real world with the communication features.
• Social also allowed them to share the game app with other friends, increasing the virality.
• Chatbots were a game changer as they helped the players with real-time solutions. Moreover, they made the game competitive with personalised challenges.
• Te game app could send notifications relevant to the users using the Chatbots. This increased the engagement and return value for the application.
• The social features were an incredible addition to our multi-player gaming application. Our users love it, and we have built a huge customer base with these features.
• Our game users love the chatbots and the hints they give. It keeps them engaged in the app. We are totally satisfied with the solution Expert App Devs built for us.

Case Study 6: How AI and Motion Design Combined to Transform Visual Storytelling?

Creativity and personalisation can enable photo and video applications to create beautiful and experiential memories. It will increase the app’s engagement and help users create unique and timeless content.

The users had to go through a tedious editing process before they could make the photo usable. Moreover, finding a particular photo/video from the vast library was difficult. It could make the entire sharing process time-consuming owing to the standard tagging process.

Moreover, every user has a specific style or expression. Most photo video apps use a similar approach theory.

This resulted in lacklustre engagement. the client wanted to ensure users could enjoy speed, unique filters and creative content. This would help them connect better with the app.

We explored AI technology with motion design to improve the content creation process. We implemented AI to understand the user’s preferences, app usage and feedback. It also allowed us to identify the trends.

We could incorporate smart editing and filtering options, unique to the user’s requirements using this technology. We automated the editing tasks and improved photo tagging for quick discoverability and sharing. This allowed us to implement extensive animations to the application.

• With AI, users could experiment with a wide range of creative and artistic expressions. This improved the content creation and sharing process.
• Automating editing and organising the photos allowed users to get polished and professional content. This increased their experiences in the app.
• Diverse options and animations improved the uniqueness of the application.
• We shared our issues with the team at Expert App Devs. They worked on the solution that resolved all the problems and helped us increase the conversions.
• We wanted to increase the user engagement. The team understood what needs to be done and executed it within the timeline.

These mobile app development case study are a great way to understand how mobile apps have evolved. It also explains how latest technologies can add an element to your application and solve your problems.

We have experience implementing trending technologies such as Blockchain, AI, AR and VR to augment your application. Our solutions have helped our clients improve user experiences, resulting in satisfied customers for us.

The team at Expert App Devs is proficient with latest mobile app technologies and trends. Using the best methodologies and development approaches, we translate your ideas into exceptional solutions.

Our team has executed more than 500+ app solutions. Our strength lies in transforming the idea into a unique and innovative app solution.

Whether you want to create an app clone or execute a new idea, our team is by your side. You can connect with our team to convert your idea into an innovative solution.

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Selected Case Studies from Our Portfolio

Explore our portfolio of successful mobile apps, web applications, and software solutions. Each case study showcases our innovative approach and the impactful results we’ve achieved for our clients.

eComChat: AI-powered eCommerce Search Solution

Our AI developers have developed eComChat - a ChatGPT- like eCommerce search bot that provides relevant search results based on the user's intent. This solution increased the speed of site search by 23% and eliminated zero search result queries.

Urder : Pickup and Delivery App

The Urder is an on-demand pickup and delivery app platform that connects customers, stores, and delivery drivers. Based in the USA, this multipurpose delivery app delivers anything (from electronics to pet supplies) at any time on the same day or within an hour.

H2GO automates on-demand water delivery business

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Bringing doctors & patients together to achieve better health

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Smart NFC jewelry app to keep your special moments in one place

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Innovative way to get documents signed by digital signature

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Image scanner technology lets users scan images quickly

The PDF scanner app is for scanning documents or images and helps convert them into PDF files. You can scan, store, or export multiple documents and add markups, watermarks, and e-signatures. Also, translate the text using OCR technology.

Implemented eCommerce solution to create a brand identity

Pearson Dental Supply app is an eCommerce platform for dental equipment in the USA region. It has over 1,30,000 available dental products and equipment and has a feature to scan barcodes and retrieve information to buy products online.

Simplifying the package delivery services of Saudi Arabia

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Nuzhah's VR tour of hotels creates a best-staying experience

Nuzhah is an Airbnb-like app for hotel booking, developed by our iOS developers. It comes in two variants, including Nuzhah for guests and Nuzhah for hosts. Guests can check and book different resorts, whereas the hosts can submit property.

Implementing Baloora to track kid’s school buses in real-time

Baloora is a school bus tracking app that uses GPS technology to let parents and school administrators track kid’s school buses in real-time and ensure student safety. The app also sends alerts in case of any rerouting or emergencies.

Helping users to find product details by scanning QR codes

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How Travel Cutter helps travelers to manage travel expenses

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Revolutionize the way to accept payments through PayNow

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Dhaw helps to connect worldwide photographers and customers

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Cryptocurrency wallet to support max currencies of the world

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4 apps all students should have on their iPhones

There's more to consider than just what supplies to buy this year (though we'll help with that too.)

Navigating college life can feel like a juggling act with endless assignments, tight schedules, and a social life to maintain. So that's why we’ve curated four apps that every college student should have in their arsenal.

From note-taking to productivity to citation management, these apps are designed to streamline your studies, keep you on top of your tasks, and look pretty too.

1. Google Docs

When it comes time to get assignments done, the Google Workspace apps are essential. These services include Docs, Drive, Sheets, and Slides, which are simpler to use across mobile and desktop than Microsoft Office Suite (now known as Microsoft 365).

Google Docs is ideal for writing essays and collaborating in real-time, while Sheets makes managing data and creating spreadsheets a breeze. For presentations, Slides is your go-to for making polished demonstrations without the added learning curve of PowerPoint.

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This all-in-one approach is perfect for students who want to stay organized and efficient without the hassle of switching between multiple apps, giving them more time to focus on their schoolwork. Although it does have a subscription tier, you can use the core of its features for free, and who doesn't love free?

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Topics Apps & Software

How a Mission to Cut Food Waste Launched a Multimillion-Dollar Venture

On a hectic Friday in October 2016, Josh Domingues wondered if he had made a mistake quitting the security of a well-paying job managing contracts for professional hockey players to start a new venture selling nearly expired groceries at discount prices. After all, a trial run of the 27-year-old entrepreneur’s Flashfood app at a Toronto supermarket hadn’t gone well, ending with confusion among customers and ire from the store manager.

But Domingues, who had launched the app after learning that international food waste was the third-largest contributor to greenhouse gas emissions, remained focused on his mission to reduce waste—and eight years later, his risk has paid off.

The Flashfood app is now being tapped by customers in more than 2,000 supermarkets in the United States and Canada. What’s more, the app has kept 65 million pounds of almost-out-of-date produce, meat, and other food items from being thrown into landfills, and 130 million pounds of greenhouse gas emissions from that food out of the atmosphere.

“Josh made the decision to commit to an idea that is not proprietary at all … in a competitive space with razor-thin margins, and yet he made it work.”

Domingues is a fresh example of the growing number of social entrepreneurs whose credo is “putting purpose before profit,” as Harvard Business School Senior Lecturer and serial entrepreneur Reza Satchu chronicles in a 2024 case study, “Flashfood: The Magic of Commitment.”

Satchu, a senior lecturer in the Entrepreneurial Management Unit, is founder and managing partner of the investment management company Alignvest Management Corporation and founding chairman of the NEXT Canada network of entrepreneurs and investors. He says many hopeful entrepreneurs can learn important lessons from Domingues’ persistence.

“What's remarkable is not that Josh had the idea,” says Satchu, who taught Domingues as a student in a NEXT Canada program years ago. “It’s that he trusted his judgement to solve a real problem, and he's now got customers all over North America. Josh made the decision to commit to an idea that is not proprietary at all … in a competitive space with razor-thin margins, and yet he made it work.”

‘People need this’

Like many other social entrepreneurs, Domingues’ road to success was not easy. He took a winding path from playing wing for a minor league hockey team in Canada to working in management consulting before trying, failing, and trying again to succeed with the Flashfood app.

Food waste wasn’t on Domingues’ mind until 2016, when his sister, a caterer, told him that she had to throw out $4,000 worth of leftover food from a corporate event. Troubled by the waste, he researched the issue and learned that the world’s wasted food could feed 800 million people. To test the idea of selling less-than-perfect products at a discounted price, he bought $200 worth of “unpretty” food, set up a sales table at a busy Toronto intersection, and sold all items for $1 apiece in 20 minutes. “People need this,” he realized.

“Yet somehow, he committed, and it was through that commitment that the magic happened.”

“A former executive at one of the big grocery chains in Canada told me that across 39 stores the year before, they threw out something like $110 million worth of food,” Domingues says in the case. “I remember just being struck and thinking, ‘What are you doing?’”

Soon afterward, Domingues began pitching his idea to grocery chains: Customers would use a mobile app to buy food at a discount before it got discarded. Customers could therefore acquire food at cheaper prices and grocery stores could gain profit from food they otherwise would have tossed. Domingues would charge stores a 5 percent service fee.

After a string of rejections, he persuaded the owner of Farm Boy, a high-end Canadian grocery chain, to let him sell aging food for half price from a kiosk inside a store. Domingues hired a tech service firm to design an app, and two weeks later, he launched Flashfood.

“He had no expertise around food. He didn't know how to build a mobile app. He had no resources or capital,” Satchu says. “Yet somehow, he committed, and it was through that commitment that the magic happened.”

Was it time to give up?

It took a while for the magic to materialize. The Farm Boy pilot broke down on the third day, as most customers went directly to the in-store kiosk without downloading the app. The resulting congestion of regular shoppers and kiosk customers earned Domingues a lecture from the store manager, and the partners agreed to pause the pilot.

In the ensuing months, Domingues investigated two other possible ways to sell leftover food: collect discards from restaurants, or work with one of Canada’s largest greenhouse farmers to develop direct, farm-to-customer sales. He soon saw that restaurants posed two problems: transportation costs and legal liability, since most of the food would be leftovers from diners’ plates. The farm-to-customer model was appealing, but would take time to expand. After much deliberation, Domingues decided to stick with the grocery app.

“He could scale much faster,” Satchu says of the app. “You can get 100 or 1,000 stores.” He says Domingues also knew it was crucial to be the first such venture to partner with a supermarket chain because “once you're in, it's hard to be replaced [by a competitor].”

As of December 2023, Flashfood was available in more than 2,000 supermarkets, including 700 Loblaws stores in Canada and 300 Stop & Shop supermarkets in New England, New York, and New Jersey. Ahold Delhaize’s Stop & Shop partnered with Flashfood in 2021, and the company says that since then, it has saved a million pounds of food from landfills and has saved shoppers more than $2 million on groceries. As of 2023, privately owned Flashfood had over 100 employees and approximately $15 million in revenue. Marking a new stage in the company’s evolution, Domingues stepped down as CEO earlier this year and now serves as executive chairman.

Lessons in social entrepreneurship

To Satchu, Domingues’ experience offers three significant takeaways for hopeful prospective founders seeking to make a social impact:

• There’s no ideal path to success. “People perceive there is this optimal path to becoming a founder, and it's just not true,” he says. “Being a founder is all about maximizing learning and learning is all about making consequential decisions. Have you led a life where you've learned a lot?”
• Act on your vision now, not later. “A lot of people go to business school and take a track where they state, ‘I'll make a lot of money, and then I'll focus on social enterprise.’ Right? But you may never actually get to the point where you do the things you want to do, so you need to live a life where hopefully, it's intertwined.”
• A sense of mission and purpose are assets. “Magic happens when you commit because that is when people most want to help you. They think you want to make the world a better place, [so] they make a bet on you, and are your first employee, your first customer.”

Satchu stresses the importance for entrepreneurs to explore new ideas, even those that may initially seem far-fetched.

“Someone like Josh is always going to have lots of ideas. He could immediately dismiss those ideas … or he can spend 20 minutes to explore them. It may be a dumb idea, in which case he's wasted 20 minutes of his life. Or it may be the next Flashfood.”

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This paper is in the following e-collection/theme issue:

Published on 2.8.2024 in Vol 8 (2024)

Using a Smartphone-Based Chatbot for Postoperative Care After Intravitreal Injection During the COVID-19 Pandemic: Retrospective Cohort Study

Authors of this article:

Short Paper

• Pei-Chang Wu, MD, PhD   ; 
• Wei-Yu Chiang, MD   ; 
• Jung Lo, MD   ; 
• Jong-Jer Lee, MD   ; 
• Yung-Jen Chen, MD   ; 
• Hsi-Kung Kuo, MD   ; 
• Jie-Shin Chiau, BA   ; 
• Shu-Hui Hsu, BA   ; 
• Yi-Hao Chen, MD  

Department of Ophthalmology, Kaohsiung Chang Gung Memorial Hospital and Chang Gung University College of Medicine, Kaohsiung, Taiwan

Corresponding Author:

Yi-Hao Chen, MD

Department of Ophthalmology

Kaohsiung Chang Gung Memorial Hospital and Chang Gung University College of Medicine

123, Da-Pi Road

Niao-Sung District

Kaohsiung, 88301

Phone: 886 77317123 ext 2801

Fax:886 77352775

Email: [email protected]

Background: During the COVID-19 pandemic period, it was difficult to carry out regular and scheduled follow-up of patients in the outpatient department, especially during lockdown periods. However, early detection of initial infection or other serious conditions is vital for patients after ocular surgery, such as intravitreal injection (IVI) for age-related macular degeneration (AMD).

Objective: We evaluated the use of a smartphone-based postoperative care chatbot system (PCCS) with an instant bidirectional feedback system for patients to self-report postoperative symptoms and signs.

Methods: During the COVID-19 level 3 epidemic alert in July 2021 in Taiwan, the PCCS alerted the patients to report and grade 6 ocular symptoms and signs associated with ocular inflammation or retinal detachment. Patients used the PCCS for 7 days post surgery to assess their symptoms and signs each day after receiving an alert. Data were automatically collected using a cloud computer system, including symptom grades and messages sent to medical staff for further medical assistance. A user satisfaction questionnaire was administered to the patients on the seventh day post surgery.

Results: In total, 185 patients participated in this study. There were 26 (3.03%) reports of symptom grade deterioration (including increased blurred vision, eye swelling, nausea, and floaters or flashes) from 12 (6.5%) patients. We found no difference in the gender of patients who received an early medical consultation. One case of endophthalmitis was reported, wherein an improvement was observed after prompt administration of IVI antibiotics twice. Overall, 87% (n=185) of patients were satisfied or very satisfied with communicating their symptoms instantly through the app; they were willing to use it again and believed that it could improve the quality of care. Seven of the 185 (3.8%) patients had an earlier medical consultation and 1 (0.5%) had endophthalmitis.

Conclusions: The chatbot system, designed for self-reporting postoperative symptoms and providing instant bidirectional feedback on smartphones, could be beneficial for enhancing the quality of care in early medical consultations without gender differences among patients with AMD receiving IVI, and achieved satisfactory responses from patients.

Introduction

Age-related macular degeneration (AMD) is the leading cause of vision loss in patients older than 65 in the many countries [ 1 ]. Repeated intravitreal injection (IVI) of anti–vascular endothelial growth factor (VEGF) antibody is the gold standard and most common surgical treatment for AMD [ 2 ]. Clinical trials using monthly fixed doses have shown the best results, but findings are unavailable from real-world settings and are compromised owing to the use of less common strategies such as pro re nata and treat-and-extend [ 3 , 4 ]. Rare but serious postoperative complications leading to blindness may occur after IVI, such as endophthalmitis and retinal detachment [ 5 , 6 ]. The incidence of endophthalmitis after IVI is approximately 1 in 5000 patients (0.02%). Certain ocular signs and symptoms are associated with post-IVI ocular inflammation, including redness, tenderness, blurred vision, floaters, photopsia, or visual field defects. Early detection of associated symptoms and signs and prompt management could achieve better outcomes [ 7 , 8 ]. However, most patients receiving IVI of anti-VEGF antibody in the outpatient setting and in follow-up visits are ordinarily scheduled for assessment 1 month later to alleviate the follow-up burden resulting from a large number of injections [ 9 ]. There is a gap, which may delay treatment past the optimal window [ 10 ], especially during the COVID-19 pandemic. To support patients during this period, we developed a chatbot self-report system to provide an alternative way to monitor patients’ conditions.

In this study, we assessed the usability and feasibility of a smartphone-based postoperative care chatbot system (PCCS; Bipower Co) for assisting patients who received IVI. The PCCS periodically prompted patients to self-record and self-report post-IVI symptoms and signs and was equipped to send alerts automatically to medical staff for prompt feedback.

This retrospective cohort study was conducted at the Kaohsiung Chang-Gung Memorial Hospital in Taiwan. Patients who received IVI for AMD were recruited consecutively. The excluding criteria were not having a smartphone, not using the LINE app, being illiterate or unable to communicate in Mandarin, or being unwilling to use the PCCS.

The PCCS app was developed using the program code released from the LINE app (LINE Corporation) for both Android and iOS. Patients using the LINE app could use the PCCS app by scanning a QR code, and their data were securely stored in a cloud database. During the study, the app was securely linked with the data server of the cloud computer server in accordance with privacy protection standards mandated by the Taiwan Personal Data Protection Law.

Patients undergoing IVI and having a smartphone with an Android or iOS operating system and the LINE app installed were considered eligible. Patients were asked to participate in this study during their visit to the outpatient presurgery clinic based on their consent. In addition, the researcher helped the participants to use the app on their smartphone and provided verbal and “hands on” instructions on its usage and the course of the study. In brief, after downloading the LINE app from Google Play or App store, the patients were asked to allow the app to store data and access messages and contacts upon opening the app. Thereafter, the patients had to register an account by inputting their name and joining the PCCS group by scanning a QR code. Upon joining the PCCS group, they were required to input the date of IVI and select their ophthalmologist’s name. Patients’ account data were linked with the cloud database.

Once the patients had left the postoperative care room after receiving IVI, they were able start using the app to self-report any postoperative symptoms and signs ( Figure 1 ). In addition, all patients received a notification every day and six questions ( Figure 2 ) about their condition: (1) Eye pain? (2) Eye redness/swelling? (3) Vision blurring? (4) Headache in the side? (5) Nausea or vomiting? (6) Floaters, or flashlights? Each question had four potential answers: (1) Better, (2) Same or none, (3) Not good, and (4) Worse. If the patient chose the “Worse” option in any question, the app would send a notification to the medical facility to decide whether a face-to-face examination in the outpatient department (OPD) or emergency room (ER) was required. A questionnaire regarding satisfaction was automatically presented in the PCCS app on the end of the seventh day post surgery to collect the patients’ feedback, which included the following three questions: (1) Do you feel satisfied with using the PCCS to report ocular symptoms instantly? (2) Do you think that the PCCS is helpful to improve the quality of care? (3) Are you willing to use the PCCS again in the future? Each of these questions had three response options for patients to choose: (1) Satisfied, (2) No comment, and (3) Unsatisfied.

Ethical Considerations

The study was approved by the institutional review boards of Chang Gung Memorial Hospital (202201604B0). Written informed consent was obtained from all participants.

A total of 185 patients (87 women and 98 men) used the PCCS app after IVI. Among them, 53% (n=185) answered the app questions by themselves, 34% had their children’s respond, and 13% had others respond.

A total of 858 responses were obtained from the patients. There were 26 (3.0%) reports among 12 (6.5%) patients who chose the “Worse” option once during the 7-day follow-up. Deterioration was reported 2.16 (range 1-7; 26 divided by 12) times on average per patient, and there was no significant difference in the gender of these patients (chi-square P =.83). Six patients reported deterioration of blurred vision, 3 with increased floaters or photopsia, 2 with eye swelling or redness, and 1 with nausea or vomiting. Messages were sent to the medical staff, and the patients were contacted by phone for further OPD or ER visits. Seven of 12 patients returned to the OPD earlier after having been suggested to do so during the phone consultation. One patient with a history of diabetes mellitus reported deterioration of blurred vision and was diagnosed with endophthalmitis. Ocular inflammation and infection subsided after prompt IVI of antibiotics. Seven of the 185 (3.8%) patients had an earlier medical consultation and 1 (0.5%) had endophthalmitis.

The post–PCCS app use survey over 7 days shows that 87% (n=185) of the patients were satisfied with the use of the PCCS app to communicate their symptoms instantly; most felt that it was helpful to improve the quality of post-IVI care and were willing to use it again in the future.

In this study, the chatbot system detected 4% of patients needing earlier medical consultation without gender differences, of whom 0.5% required urgent management within 7 days post IVI. Patients reported being satisfied with the app’s enhancement of the quality of care.

Large retrospective studies have reported that around 0.6%-1.9% of patients seek urgent or unscheduled visits within 1-2 weeks after IVI, which is lower than what our study reports [ 8 , 11 ]. Gender differences in seeking medical consultation have been reported [ 12 ]. The chatbot system may enhance detection and eliminate gender differences.

Acute postoperative endophthalmitis frequently occurs within 1 week post surgery. Early detection and prompt management could possibly achieve better outcomes [ 7 , 13 ]. In contrast, a treatment delay may lead to irreversible vision loss. In this study, due to early report of deteriorated blurred vision from a patient, prompt medical intervention was provided, and the patient’s vision was salvaged after emergency treatment.

A new anti-VEGF antibody, brolucizumab, has reportedly shown adverse reactions in intraocular inflammation (IOI), such as retinal vasculitis and retinal vascular occlusion [ 14 ]. IOI occurrence should be alerted in patients treated with brolucizumab 6 mg (HAWK study: 5.3%; HARRIER study: 2.7%). Therefore, more frequent follow-up and prompt treatment are suggested for those receiving IVI of brolucizumab. The PCCS app might be a suitable choice for follow-up to promptly report the possibility of IOI after IVI of brolucizumab.

This chatbot system could thus be considered a supplementary telehealth option for postoperative ophthalmologist-delivered care to help monitor patients remotely. With the assistance of artificial intelligence and instant feedback without delay, physicians can better individualize the care of patients and treatment suggestions, and minimize clinic visits. It can also improve patient care and reduce costs after IVI, especially for those who live in rural areas. It can also be a potential solution in situations where fewer visits are possible, such as during the COVID-19 pandemic to minimize potential exposure to SARS-CoV-2. Furthermore, this PCCS app is potentially applicable in any kind of surgery to offer holistic care to patients. It could also contribute to improvement of the doctor-patient relationship.

This study has some limitations including a small sample, its retrospective nature, and the lack of a control group. Some older people or those with poor vision would be unable to use a smartphone and may need a family member’s assistance.

This smartphone-based chatbot system designed for self-reporting postoperative symptoms and providing instant bidirectional feedback could be beneficial for patients with AMD, enhancing early medical consultation without gender differences. It achieved satisfactory responses from the patients. It can potentially improve the quality of patient care after IVI and may be applicable to other surgical procedures.

Acknowledgments

The authors thank Mr Yi-Ting Lin for his assistance in this study.

Data Availability

The data are available from the corresponding author upon reasonable request.

Conflicts of Interest

None declared.

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Abbreviations

Edited by A Mavragani; submitted 27.09.22; peer-reviewed by E Sezgin, A Gangadhara Rao, D Gartner, P-F Chen, H Karim, G Lim, G Silvestri, M Aksoy, Z Li; comments to author 14.04.23; revised version received 06.08.23; accepted 11.04.24; published 02.08.24.

©Pei-Chang Wu, Wei-Yu Chiang, Jung Lo, Jong-Jer Lee, Yung-Jen Chen, Hsi-Kung Kuo, Jie-Shin Chiau, Shu-Hui Hsu, Yi-Hao Chen. Originally published in JMIR Formative Research (https://formative.jmir.org), 02.08.2024.

This is an open-access article distributed under the terms of the Creative Commons Attribution License (https://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work, first published in JMIR Formative Research, is properly cited. The complete bibliographic information, a link to the original publication on https://formative.jmir.org, as well as this copyright and license information must be included.